Picture Framing Tape
prices mostly outside the sweet spot ($3.44–$11.55) — Picture Framing Tape doesn't clear our bar today.
Flapen Score
Is Picture Framing Tape profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Picture Framing Tape is a £72K/yr Amazon United Kingdom market (61K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 39/100.
Picture Framing Tape: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -13.3% over the last 90 days and 17.7% of searches end in a purchase.
£72K
revenue / yr
Who owns the niche?
The top 5 brands hold 83% of demand, so 17% of the market is open.
17%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 16 products
Top Picture Framing Tape products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Ultratape Self Adhesive Picture Framing Tape 48mm x 50m
- Price
- £6.16
- Rating
- 4.6/5
- Reviews
- 222
- Age
- 7y ago
LagunaProject 38mm x 50m 60gsm Brown Self Adhesive Backing Kraft Paper Tape Picture Framing Framers
- Price
- £5.87
- Rating
- 4.6/5
- Reviews
- 394
- Age
- 4y ago
48mm x 50m Premium 70gsm Brown Self Adhesive Backing Kraft Paper Tape Picture Framing Framers Tape
- Price
- £6.70
- Rating
- 4.6/5
- Reviews
- 586
- Age
- 12y ago
indigo Premium Brown Framers Tape - Self Adhesive Picture Framing Masking Backing Packaging Tape (1 x 24mm x 50m)
- Price
- £5.94
- Rating
- 4.5/5
- Reviews
- 773
- Age
- 7y ago
1X 25mm X 50m Brown Paper Framers Tape - Self-Adhesive Kraft Paper Tape - Vegan Friendly - Eco-Friendly - Fully Recyclable
- Price
- £4.09
- Rating
- 4.6/5
- Reviews
- 357
- Age
- 3y ago
Trending
90-day click momentum
Command Picture & Frame Hanging Strips Value Pack Large White - 12 Pairs (24 Strips) - Damage Free Hanging - For Pictures Frames Mirrors Wall décor and Signs
- Price
- £7.39
- Rating
- 4.4/5
- Reviews
- 41,333
- Age
- 12y ago
Greener Route 2X 48mm Standard Framers Paper Tape Recyclable | Natural Rubber Self-Adhesive Saturated Paper Tape | 50 Meter Roll - Vegan - Sustainably Sourced (2)
- Price
- £11.55
- Rating
- 4.7/5
- Reviews
- 242
- Age
- 5y ago
2X 25mm x 50m Framers Tape - Brown Masking Tape - Self-Adhesive Kraft Paper Material Ideal for Picture framing Masking Decorating and or Packaging - Eco-Friendly - 100% Recyclable - Vegan(2)
- Price
- £6.38
- Rating
- 4.6/5
- Reviews
- 441
- Age
- 6y ago
48mm x 50m Premium 70gsm Brown Self Adhesive Backing Kraft Paper Tape Picture Framing Framers Tape
- Price
- £6.70
- Rating
- 4.6/5
- Reviews
- 586
- Age
- 12y ago
ecoTru UK Ultra Strong Paper Packing Tape British Brand Eco Heavy Duty Brown Kraft Packaging Tape For Box & Parcel Shipping Picture Framing Masking Backing Self Adhesive & Uncoated 2 In x 44 Yrd
- Price
- £5.91
- Rating
- 4.7/5
- Reviews
- 684
- Age
- 2y ago
Newest
by launch date
G4GADGET Kraft Paper Packing Tape 24mm x 50m | Strong Brown Paper Tape for Parcel Packing Picture Framing & Moving Boxes | Eco-Friendly & Recyclable
- Price
- £3.44
- Rating
- 4.1/5
- Reviews
- 115
- Age
- 1y ago
ecoTru UK Ultra Strong Paper Packing Tape British Brand Eco Heavy Duty Brown Kraft Packaging Tape For Box & Parcel Shipping Picture Framing Masking Backing Self Adhesive & Uncoated 2 In x 44 Yrd
- Price
- £5.91
- Rating
- 4.7/5
- Reviews
- 684
- Age
- 2y ago
Koju Kraft Paper Packing Tape 48mm x 50m | 3 pack | Eco Friendly & Recyclable Brown Paper Tape for Parcel Packing & Picture Framing
- Price
- £9.95
- Rating
- 4.8/5
- Reviews
- 400
- Age
- 3y ago
1X 25mm X 50m Brown Paper Framers Tape - Self-Adhesive Kraft Paper Tape - Vegan Friendly - Eco-Friendly - Fully Recyclable
- Price
- £4.09
- Rating
- 4.6/5
- Reviews
- 357
- Age
- 3y ago
LagunaProject 38mm x 50m 60gsm Brown Self Adhesive Backing Kraft Paper Tape Picture Framing Framers
- Price
- £5.87
- Rating
- 4.6/5
- Reviews
- 394
- Age
- 4y ago
Competition: brands, sellers & click share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
Brands
12 falling
Sellers
71
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
12%
- LagunaProject29%
- Ultratape23%
- Kite12%
- indigo11%
- Sabco7%
- G4GADGET6%
- Open — no brand owns it (6 brands, 12%)
Picture Framing Tape demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.2×
Top Picture Framing Tape search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- picture frame tape15K/yr
- picture framing tape15K/yr
- framing tape11K/yr
- framers tape6K/yr
- picture tape5K/yr
- picture tape for framing4K/yr
- frame tape3K/yr
- frame sealing tape2K/yr
What reviews say buyers love and hate about Picture Framing Tape
What buyers mention most, as a share of all reviews.
What buyers love
85% of reviews“good adhesion”
“It's really good quality tape”
“Easy to use”
“Well worth it”
“It exceeded my expectations”
What buyers complain about
89% of reviews“Poor adhesive”
“Not the usual quality”
“peeled the paint of the wall”
“Do not perform well at all”
“very pricey for what they are i think”
Picture Framing Tape return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
13%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Picture Framing Tape questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
