Pick Set

Shoppers searched for this 376K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -22.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £367K a year.

Searches, last 12 months

376K

Growth, 90 days vs prior 90

-22.9%

Conversion, latest week

3.7%

Market size, estimated

£367Ka year

Peak month

November1.3× the quietest month

Top search term

us pro152K searches a year

Listings sell for £26.47 on average, from £2.65 to £502.81. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £26.47 that is £3K to £7K a year per listing.

Average price

£26.47inside the $15 to $100 sweet spot

Price range

£2.65–£502.81

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£3K–£7K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

50% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #941 within Hand Tools. It carries 456 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

95%

Out of stock, average day

0.7%

Average rank

#941in Hand Tools

Average rating

4.60 starsAmazon United Kingdom average 4.36 stars

Average reviews

456per listing

Listings tracked

40

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months