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52

pick set

Worth a look

Shows low returns (0.5%), but soft demand (-22.9% this quarter) keeps it on the watch list.

Market size 54Growth 14Conversion 46Competition 80Returns 98Price range 17Avg price 95Brand share 32Review moat 77Quality gap 25

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Avg price

Incredible£26.47

avg listing price — sweet spot $15–$100

Competition

Great35%

top-5 click share — an open shelf

Review moat

Great456.33

avg incumbent reviews — the moat a new listing must climb

Market size

Good£367K

£367K/yr · 376K searches

Conversion

Okay3.7%

search→purchase rate — share of searches ending in a sale

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Price range

Bad£2.65–£502.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-22.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, pick set is a £367K/yr Amazon United Kingdom market (376K searches/yr). The top 5 brands hold 86% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

pick set market data

Units sold / yr
10K–13K
avg 100–250/product
Revenue / yr
£265K–£331K
units × avg price
Conversion rate
3.7%
Avg BSR
#941
Page quality
0%
Prime
95%
Sponsored
50%
Out of stock
0.7%
Avg brand age
44 months
Avg seller age
181 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

15 falling

Sellers

61

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

35%

Top 20: 74%

Open market

12%

  • US PRO68%
  • Bergen5%
  • SWANLAKE GARDEN TOOLS5%
  • RJTCXJS4%
  • Milwaukee3%
  • XQX2%
  • Open — no brand owns it (9 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -22.9% search growth over the last 90 days.
9K7KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top pick set search terms

  • us pro152K/yr
  • us pro tools154K/yr
  • pick set20K/yr
  • pick tool8K/yr
  • hook and pick set9K/yr
  • hook tool7K/yr
  • pick and hook set7K/yr
  • pick set mechanic5K/yr
  • o ring pick3K/yr
  • pick tool set4K/yr
All search terms

Top pick set products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£18K10%£37K15%£55K20%£73K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about pick set

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall36%

“and seem reasonable quality”

Value For Money24%

“Good price”

Ease Of Use6%

“Easy to use”

Strength6%

“The casing is sturdy”

Advertised Vs Actual Product5%

“Exactly as described”

Socket/Port/Plug4%

“Great addition to have with a socket set kit”

Size-Overall3%

“Good fit”

Durability3%

“They feel durable”

Storage Capacity2%

“the handy storage case means things are always on hand”

Add-Ons/Attachments1%

“Great add on to tools”

What buyers complain about

Durability22%

“Broke first use”

Size-Overall19%

“Not fit for purpose”

Quality-Overall16%

“Cheap for a reason”

Advertised Vs Actual Product6%

“False advertising”

Strength6%

“very weak, I destroyed one doing a simple bolt removal by using a hand ratchet, I reckon a kid could snap these, I expected better”

Rusts/Corrodes3%

“Rubbish starting to rust think there second hand when i ordered new”

Product Condition3%

“Beware item secondhand not new”

Socket/Port/Plug3%

“Socket split first use”

Thickness2%

“Good use for normal mechanical work however socket walls are slightly thin”

Grip2%

“Poor grip and no real confidence they will be up to the job”

Top return reasons

Size-Overall31%
Quality-Overall13%
Durability8%
Defective Material/Parts7%
Socket/Port/Plug7%
Compatibility-Overall6%
Product Condition6%
Functionality-Overall4%
Advertised Vs Actual Product3%
Strength3%

Common questions

Is pick set profitable to sell on Amazon United Kingdom?
The niche generates £367K/yr across 40 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -22.9%. Flapen's verdict: Worth a look (52/100).
How competitive is the pick set niche?
15 brands and 61 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in pick set?
Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 0.5%.
When does demand for pick set peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the pick set niche?
Listings span £2.65–£502.81; the average listing price is £26.47 (sweet spot $15–$100). The average incumbent carries 456 reviews — the moat a new listing must climb.