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53

philips screwdriver

Worth a look

Shows low returns (0.9%), but soft demand (-12.3% this quarter) keeps it on the watch list.

Market size 27Growth 19Conversion 84Competition 79Returns 96Price range 44Avg price 22Brand share 80Review moat 42Quality gap 32

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Conversion

Great9.3%

search→purchase rate — share of searches ending in a sale

Brand share

Great55%

top-5 brand share — no brand owns this niche

Competition

Great36%

top-5 click share — an open shelf

Price range

Okay£1.92–£25.29

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,269.88

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Okay£113K

£113K/yr · 156K searches

Avg price

Bad£7.80

avg listing price — sweet spot $15–$100

Growth

Bad-12.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, philips screwdriver is a £113K/yr Amazon United Kingdom market (156K searches/yr). The top 5 brands hold 55% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

philips screwdriver market data

Units sold / yr
13K–15K
avg 100–250/product
Revenue / yr
£98K–£117K
units × avg price
Conversion rate
9.3%
Avg BSR
#212
Page quality
0%
Prime
98%
Sponsored
63%
Out of stock
2.0%
Avg brand age
41 months
Avg seller age
172 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

29 falling

Sellers

176

Top-5 brand share

55%

Top 20: 94%

Top-5 click share

36%

Top 20: 78%

Open market

40%

  • STANLEY21%
  • Jorest11%
  • OX Tools9%
  • ROTATION8%
  • GURADESIGN6%
  • Amazon Basics6%

Demand

Weekly Amazon search volume, last 38 weeks — -12.3% search growth over the last 90 days.
3K2KSpike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26

Top philips screwdriver search terms

  • flat head screwdrivers27K/yr
  • philips screwdriver25K/yr
  • multi screwdriver27K/yr
  • phillips screwdriver23K/yr
  • flat screwdriver10K/yr
  • multi bit screwdriver9K/yr
  • flat head screwdriver7K/yr
  • multi head screwdriver4K/yr
  • philips head screwdriver4K/yr
  • phillips head screwdriver3K/yr
All search terms

Top philips screwdriver products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£3K6%£7K9%£10K12%£14K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about philips screwdriver

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Decent quality”

Value For Money19%

“Good value for money”

Ease Of Use14%

“Brilliant very handy”

Advertised Vs Actual Product6%

“Just what I wanted”

Strength4%

“Strong enough to remove tight screws”

Size-Overall4%

“Fit for purpose”

Grip3%

“Comfortable to grip”

Magnetic Strength/Adsorption3%

“Otherwise, it is good, especially its magnetism”

Comfort-Overall2%

“Comfortable to use”

Compactness2%

“Small and compact”

What buyers complain about

Quality-Overall19%

“Bad quality”

Durability15%

“Ruined within one use”

Strength8%

“the plastic case is flimsy, cheap, nasty and won't last 5 minutes”

Magnetic Strength/Adsorption6%

“this one is not magnetic”

Size-Overall6%

“Sizes didnt match”

Advertised Vs Actual Product5%

“misleading picture, the product is really small”

Grip4%

“No grip”

Value For Money3%

“not enough to justify the price”

Material Quality2%

“Cheap materials”

Mechanism Issues2%

“Ratchet mechanism is poorly designed”

Top return reasons

Size-Overall38%
Quality-Overall11%
Defective Material/Parts9%
Functionality-Overall8%
Magnetic Strength/Adsorption5%
Mechanism Issues5%
Compatibility-Overall4%
Advertised Vs Actual Product2%
Weight Heavy2%
Strength2%

Common questions

Is philips screwdriver profitable to sell on Amazon United Kingdom?
The niche generates £113K/yr across 48 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -12.3%. Flapen's verdict: Worth a look (53/100).
How competitive is the philips screwdriver niche?
29 brands and 176 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 55% of demand.
What do buyers complain about in philips screwdriver?
Top complaints mined from reviews: Quality-Overall, Durability, Strength. The return rate is 0.9%.
What does it cost to enter the philips screwdriver niche?
Listings span £1.92–£25.29; the average listing price is £7.80 (sweet spot $15–$100). The average incumbent carries 2,270 reviews — the moat a new listing must climb.