Pea Gravel
FailPrices span $3.29–$12.41, mostly outside the sweet spot, so Pea Gravel is a Fail.
- Flapen Score
- 48 / 100Ranks 1,131 of 2,225 DIY & Tools niches · −1 vs the category median of 4948
- Market size
- £26K/yr82K searches / yr
- 90-day growth
- +46.3%search demand this quarter
- Competition
- 65%top-5 click share · 10 brands · 37 sellers
Flapen Score
Pea Gravel against its category
The dotted line is the DIY & Tools average. Past it, Pea Gravel is stronger. Inside it, weaker.
Market
The Pea Gravel market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Pea Gravel 82K times last year and spent an estimated £26K. The top 5 brands take 72% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 48 out of 100, a Fail.
01 · Demand
3.5% of searches ended in a purchase last week.
Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +46.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.
- Searches, last 12 months
- 82K
- Growth, 90 days vs prior 90
- +46.3%
- Conversion, latest week
- 3.5%
- Market size, estimated
- £26Ka year
- Peak month
- May6.4× the quietest month
- Top search term
- pea gravel32K searches a year
02 · Price
A sale here is worth £9.11.
Listings sell for £9.11 on average, from £3.29 to £12.41. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £9.11 that is £911 to £2K a year per listing.
- Average price
- £9.11under the $15 to $100 sweet spot
- Price range
- £3.29–£12.41
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £911–£2K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
38% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 17.1% of listings are out of stock. The average listing ranks #209 within Building Supplies. It carries 569 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 38%
- Prime listings
- 38%
- Out of stock, average day
- 17.1%
- Average rank
- #209in Building Supplies
- Average rating
- 4.34 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 569per listing
- Listings tracked
- 16
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Pea Gravel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Suregreen Pea Gravel Shingle 10mm 20kg Bag of Garden Stones Decorative Aggregates for Paths Borders Driveways Ponds Landscaping Rockeries & Outdoor Drainage
- Price
- £11.53
- Rating
- 4.5/5
- Reviews
- 306
- Age
- 5y ago

20KG WESTLAND GARDEN GRAVEL POTTING MIX DRAINAGE CONTAINER PLANT POT TUB
- Price
- £9.15
- Rating
- 4.4/5
- Reviews
- 559
- Age
- 13y ago

Natural Pea Shingle Gravel (10mm & 20mm) - 20kg Major Bag - Premium Rounded Stones for Concrete Mixing Ground Drainage Driveways and Decorative Landscaping Projects (1 20mm)
- Price
- £10.01
- Rating
- 4.4/5
- Reviews
- 28
- Age
- 12mo ago

Vitax Gravel 5kg is a Great Option for Low-Maintenance Gardens or as Part of a Feature in a Larger Garden.
- Price
- £7.44
- Rating
- 3.9/5
- Reviews
- 15
- Age
- 8y ago

Amtra Polychrome - Natural aquarium gravel decorative soil sand and white gravel grains 3-4 mm 2 KG
- Price
- £3.29
- Rating
- 4.6/5
- Reviews
- 3,360
- Age
- 9y ago
Trending
90-day click momentum
Natural Pea Shingle Gravel 10mm - Major Bag - Premium Rounded Stones for Concrete Mixing Ground Drainage Driveways and Decorative Landscaping Projects -Aggregate for Building
- Price
- £9.88
- Rating
- 4.4/5
- Reviews
- 28
- Age
- 12mo ago

Long Rake Spar Pea Gravel 20mm 20kg
- Price
- £12.41
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 1y ago

Vitax Gravel 5kg is a Great Option for Low-Maintenance Gardens or as Part of a Feature in a Larger Garden.
- Price
- £7.44
- Rating
- 3.9/5
- Reviews
- 15
- Age
- 8y ago

Natural Pea Shingle Gravel (10mm & 20mm) - 20kg Major Bag - Premium Rounded Stones for Concrete Mixing Ground Drainage Driveways and Decorative Landscaping Projects (1 20mm)
- Price
- £10.01
- Rating
- 4.4/5
- Reviews
- 28
- Age
- 12mo ago

FANTIAN 2 lbs Fish Tank Gravel Natural 4-8 mm Aquarium Gravel Stones Decorative Pea Gravel Pebbles for Plant Pots Succulent Garden Soil Cover(0.9 kg)
- Price
- £6.21
- Rating
- 4.5/5
- Reviews
- 1,100
- Age
- 2y ago
Newest
by launch date
FANTIAN 2 lbs Succulent and Cactus Pebbles Pea Gravel 6-9 mm Colour Decorative Stones for Plants Pots Vases Terrarium Aquarium Potted Top Dressing and Outdoor Path Driveway(0.9 KG)
- Price
- £7.15
- Rating
- 4.3/5
- Reviews
- 1,543
- Age
- 11mo ago

Natural Pea Shingle Gravel (10mm & 20mm) - 20kg Major Bag - Premium Rounded Stones for Concrete Mixing Ground Drainage Driveways and Decorative Landscaping Projects (1 20mm)
- Price
- £10.01
- Rating
- 4.4/5
- Reviews
- 28
- Age
- 12mo ago

Natural Pea Shingle Gravel 10mm - Major Bag - Premium Rounded Stones for Concrete Mixing Ground Drainage Driveways and Decorative Landscaping Projects -Aggregate for Building
- Price
- £9.88
- Rating
- 4.4/5
- Reviews
- 28
- Age
- 12mo ago

Long Rake Spar Pea Gravel 20mm 20kg
- Price
- £12.41
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 1y ago

HAJDAM 2.1 lbs Pea Gravel - 6-9 mm Decorative Small Stones for Potted Plants and Cactus Fish Tank Gravel Mulch
- Price
- £7.52
- Rating
- 4.2/5
- Reviews
- 209
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
37
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
21%
- Suregreen30%
- Generic13%
- Westland11%
- Vitax Ltd9%
- Elixir Gardens8%
- Amtra7%
Demand
Pea Gravel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun · busiest ÷ quietest = 6.4×
Search terms
Top Pea Gravel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pea gravel32K/yr
- pea gravel for garden16K/yr
- shingle for garden13K/yr
- pea shingle13K/yr
- pea shingle for garden8K/yr
Reviews and returns
What reviews say buyers love and hate about Pea Gravel
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not much for the money
not the cheapest
Overpriced
Small bags
It was a small package
Very very small
looked nothing like pictures
Not as described
Misleading pack size
Too heavy
I thought it would be heavy
They are quite heavy as well
Flimsy bags
Love
Just what I needed
As advertised
As described
Good product at a fair price
Good value for money
Good value
Nice gravel as described
Excellent product
Good quality
Nice size
Good grade of grit in a handy size pack
Greatgravel good size and price
cheerful colour
Good colour
gravel colour and quality was exactly what I needed
Return
0.1% Return rate 81% Fixable by listing
Small bags
It was a small package
Very very small
looked nothing like pictures
Not as described
Misleading pack size
Not much for the money
not the cheapest
Overpriced
tbe poduct was not Decorative or assorted colours
Wasnt the colour I expected
Poor quality not as described on Amazon web page
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pea Gravel questions
Answered from the same tracked data.








