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Patio Door Security Lock

Fail

Demand is soft, at -11.6% this quarter, so Patio Door Security Lock is a Fail.

Flapen Score
44
44 / 100
Ranks 1,524 of 2,225 DIY & Tools niches · −5 vs the category median of 49
Market size
£270K/yr261K searches / yr
90-day growth
-11.6%search demand this quarter
Competition
77%top-5 click share · 12 brands · 24 sellers

Flapen Score

Patio Door Security Lock against its category

The dotted line is the DIY & Tools average. Past it, Patio Door Security Lock is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Patio Door Security Lock market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Patio Door Security Lock 261K times last year and spent an estimated £270K. The top 5 brands take 82% of clicks. Demand peaks in Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

6.1% of searches ended in a purchase last week.

Shoppers searched for this 261K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £270K a year.

Searches, last 12 months
261K
Growth, 90 days vs prior 90
-11.6%
Conversion, latest week
6.1%
Market size, estimated
£270Ka year
Peak month
November1.8× the quietest month
Top search term
patio door lock44K searches a year

02 · Price

A sale here is worth £17.05.

Listings sell for £17.05 on average, from £4.19 to £40.26. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At £17.05 that is £21K to £26K a year per listing.

Average price
£17.05inside the $15 to $100 sweet spot
Price range
£4.19–£40.26
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
1,250–1,500
Revenue per listing a year
£21K–£26K
Returns
2.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #175 within Door Hardware & Locks. It carries 1,130 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
9.1%
Average rank
#175in Door Hardware & Locks
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,130per listing
Listings tracked
13

04 · Newcomers

Amazon counts 2 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
42 months

Products

Top Patio Door Security Lock products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

£0£27K£54K£81K£108K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

24

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

12%

  • Patlock28%
  • hzuisst26%
  • HomeSecure15%
  • SHIELD HARDWARE7%
  • HuaJiao7%
  • Konralasen6%
  • Open — no brand owns it (6 brands, 12%)

Demand

Patio Door Security Lock search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.8×

Search terms

Top Patio Door Security Lock search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • patio door lock44K/yr
  • patio door security lock75K/yr
  • french door security lock28K/yr
  • patio door locks18K/yr
  • patlock20K/yr
  • patlock for patio doors19K/yr
  • french door lock10K/yr
  • patio door locks 2 handle security9K/yr
  • french door locks7K/yr
  • conservatory door lock5K/yr

Reviews and returns

What reviews say buyers love and hate about Patio Door Security Lock

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Instructions/User Manual/Troubleshooting13%−0.03

No instructions so it's not clear

the instructions dont show it

No instructions as to which way up the batteries go

Locking Mechanism12%+0.27

Contrary to the other reviews I read before buying I found these to be very poor quality with both keys being sticky in the locks

limited with no locking ability

the lock is stuck tight

Jamming/Clogging10%−0.03

The button has jammed

Lock has jammed

the lock jammed in the closed position

Size-Overall8%−0.01

does not fit

Good product, I would say slightly too big

Not a snug fit

Ease Of Use5%+1.18

awkward to remove

I cant use it

Dont push them together too hard, I did and the space between the bars was wider at one end,so the bars were out of alignment

Love

Locking Mechanism16%+0.27

Brilliant lock easy to use

Door lock

Great lock works well

Security16%+0.96

Great security

it makes me feel a lot more secure

Feels secure

Ease Of Use15%+1.18

Ease of use

Easy on and off

Easy to remove

Quality-Overall14%+0.60

Great build quality

Excellent product, great seller

Excellent product

Size-Overall9%−0.01

Easy fit

Easy to fit

EASY FIT

Return

2.0% Return rate 54% Fixable by listing

Size-Overall50%▇▆██▅▆

does not fit

Good product, I would say slightly too big

Not a snug fit

Compatibility-Overall19%▇▆█▇▅▄
Locking Mechanism8%▅▇▆▄▇█

Contrary to the other reviews I read before buying I found these to be very poor quality with both keys being sticky in the locks

limited with no locking ability

the lock is stuck tight

Functionality-Overall6%▅▄▂▃█▄

the alarm doesn't work

Mechanism Issues3%▁▄▁▁█▆

FAQ

Common Patio Door Security Lock questions

Answered from the same tracked data.