Paper Tape
prices mostly outside the sweet spot ($1.88–$10.28) — Paper Tape doesn't clear our bar today.
Flapen Score
Is Paper Tape profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Paper Tape is a £189K/yr Amazon United Kingdom market (187K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 45/100.
Paper Tape: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -6.6% over the last 90 days and 14.4% of searches end in a purchase.
£189K
revenue / yr
Who owns the niche?
The top 5 brands hold 90% of demand, so 10% of the market is open.
10%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 16 products
Top Paper Tape products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Double Dragon Heavy Duty Brown Kraft Tape 50m Long 48mm Wide (3 Rolls) | Writable Self-Adhesive Recyclable Tape for Packing Shipping Sealing Boxes Moving & Wrapping | Eco-Friendly & Biodegradable
- Price
- £6.85
- Rating
- 4.0/5
- Reviews
- 83
- Age
- 1y ago
Pandabode Kraft Paper Packing Tape 48mm x 50m | Brown Paper Tape for Strong Parcel Packaging | 1/3/6/12 Pack | Recyclable & Eco Friendly (3)
- Price
- £10.13
- Rating
- 4.6/5
- Reviews
- 2,292
- Age
- 5y ago
Koju Kraft Paper Packing Tape 24mm x 50m | 1/3/6/36 packs | Eco Friendly & Recyclable Brown Paper Tape for Parcel Packing & Picture Framing | 1 Pack
- Price
- £4.44
- Rating
- 4.8/5
- Reviews
- 1,158
- Age
- 5y ago
JeeJaan 3 Rolls of Brown Paper Tape 50mm x 50m Heavy Duty Kraft Tape for Packaging Sealing Boxes and Parcel Wrapping Eco-Friendly Strong Adhesive Recyclable for Packing and Storage Use
- Price
- £8.17
- Rating
- 4.2/5
- Reviews
- 861
- Age
- 2y ago
ecoTru UK Ultra Strong Paper Packing Tape British Brand Eco Heavy Duty Brown Kraft Packaging Tape For Box & Parcel Shipping Picture Framing Masking Backing Self Adhesive & Uncoated 2 In x 44 Yrd
- Price
- £5.91
- Rating
- 4.7/5
- Reviews
- 684
- Age
- 2y ago
Trending
90-day click momentum
Double Dragon Heavy Duty Brown Kraft Tape 50m Long 48mm Wide (6 Rolls) | Writable Self-Adhesive Recyclable Tape for Packing Shipping Sealing Boxes Moving & Wrapping | Eco-Friendly & Biodegradable
- Price
- £9.42
- Rating
- 4.0/5
- Reviews
- 83
- Age
- 1y ago
JeeJaan 3 Rolls of Kraft Paper Tape 38mm x 50m Self-Adhesive Eco-Friendly Paper Tape for Packing Shipping and Parcel Sealing Durable Recyclable Strong Adhesive for Boxes and Wrapping Use
- Price
- £6.75
- Rating
- 4.2/5
- Reviews
- 861
- Age
- 2y ago
G4GADGET Kraft Paper Packing Tape 38mm x 50m | Brown Paper Parcel Tape | Eco-Friendly Recyclable Packaging Tape | Strong Adhesive Paper Tape for Boxes Moving & Shipping
- Price
- £3.77
- Rating
- 4.1/5
- Reviews
- 115
- Age
- 9mo ago
Double Dragon All Purpose Masking Tape 50m Long 24mm Wide | Beige Decorators Tape for Indoor Painting DIY Crafts & Home Projects | Easy-Tear Paper Tape for Walls Art School & Office Use
- Price
- £1.88
- Rating
- 4.4/5
- Reviews
- 210
- Age
- 1y ago
Double Dragon Heavy Duty Brown Kraft Tape 50m Long 48mm Wide (3 Rolls) | Writable Self-Adhesive Recyclable Tape for Packing Shipping Sealing Boxes Moving & Wrapping | Eco-Friendly & Biodegradable
- Price
- £6.85
- Rating
- 4.0/5
- Reviews
- 83
- Age
- 1y ago
Newest
by launch dateG4GADGET Kraft Paper Packing Tape 38mm x 50m | Brown Paper Parcel Tape | Eco-Friendly Recyclable Packaging Tape | Strong Adhesive Paper Tape for Boxes Moving & Shipping
- Price
- £3.77
- Rating
- 4.1/5
- Reviews
- 115
- Age
- 9mo ago
Usenzo Pack of 3 Heavy-Duty Kraft Tape - 48mm x 50m Clean Tear Brown Paper Tape for Parcels - Reliable Paper Packing Tape and Picture Framing Tape
- Price
- £9.09
- Rating
- 3.7/5
- Reviews
- 57
- Age
- 10mo ago
Double Dragon Heavy Duty Brown Kraft Tape 50m Long 48mm Wide (3 Rolls) | Writable Self-Adhesive Recyclable Tape for Packing Shipping Sealing Boxes Moving & Wrapping | Eco-Friendly & Biodegradable
- Price
- £6.85
- Rating
- 4.0/5
- Reviews
- 83
- Age
- 1y ago
Double Dragon All Purpose Masking Tape 50m Long 24mm Wide | Beige Decorators Tape for Indoor Painting DIY Crafts & Home Projects | Easy-Tear Paper Tape for Walls Art School & Office Use
- Price
- £1.88
- Rating
- 4.4/5
- Reviews
- 210
- Age
- 1y ago
Double Dragon Heavy Duty Brown Kraft Tape 50m Long 48mm Wide (6 Rolls) | Writable Self-Adhesive Recyclable Tape for Packing Shipping Sealing Boxes Moving & Wrapping | Eco-Friendly & Biodegradable
- Price
- £9.42
- Rating
- 4.0/5
- Reviews
- 83
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
Brands
9 falling
Sellers
17
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
7%
- Double Dragon33%
- Pandabode22%
- Koju15%
- JeeJaan13%
- ecotru7%
- G4GADGET3%
- Open — no brand owns it (3 brands, 7%)
Paper Tape demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 2.5×
Top Paper Tape search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- paper tape67K/yr
- brown paper tape26K/yr
- paper packing tape19K/yr
- paper parcel tape16K/yr
- kraft tape12K/yr
- paper tape packaging10K/yr
- kraft paper tape6K/yr
- parcel tape paper5K/yr
- packing tape paper4K/yr
- brown paper packing tape4K/yr
What reviews say buyers love and hate about Paper Tape
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“Good tape”
“Very good quality tape and more”
“Easy to use”
“Feels strong”
“Good value”
What buyers complain about
77% of reviews“Poor adhesion”
“A bit expensive for its quality”
“Could be cheaper”
“tears very easily”
“It feels like a thin”
Paper Tape return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
18%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Paper Tape questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
