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painters tape

Skip it

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 70Growth 15Conversion 97Competition 36Returns 99Price range 17Avg price 21Brand share 9Review moat 21Quality gap 37

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Incredible15.6%

search→purchase rate — share of searches ending in a sale

Market size

Good£725K

£725K/yr · 617K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad10,595.6

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad£7.54

avg listing price — sweet spot $15–$100

Price range

Bad£2.36–£17.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-19.0%

90-day search growth — must beat 0% to launch

Brand share

Bad97%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, painters tape is a £725K/yr Amazon United Kingdom market (617K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Feb–Mar–Nov. Verdict: Skip it — 45/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

painters tape market data

Units sold / yr
100K–125K
avg 8,000–10,000/product
Revenue / yr
£754K–£943K
units × avg price
Conversion rate
15.6%
Avg BSR
#18
Page quality
0%
Prime
100%
Sponsored
75%
Out of stock
0.0%
Avg brand age
41 months
Avg seller age
164 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 rising

Sellers

181

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

2%

  • Frog Tape82%
  • ScotchBlue5%
  • Avotik4%
  • GAUDER4%
  • Amazon Basics3%
  • ARVO2%
  • Open — no brand owns it (2 brands, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -19.0% search growth over the last 90 days.
13K8KSpike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Nov · busiest ÷ quietest = 2.5×

Top painters tape search terms

  • frog tape281K/yr
  • painters tape179K/yr
  • frog tape masking tape for painting69K/yr
  • frogtape30K/yr
  • painter tape16K/yr
  • painters masking tape13K/yr
  • green frog tape8K/yr
  • frogtape painters masking tape6K/yr
  • frog tape green6K/yr
  • builders tape2K/yr
All search terms

Top painters tape products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£36K10%£72K15%£109K20%£145K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about painters tape

What buyers praise and complain about, mined from review topics.

What buyers love

Adhesion/Stickiness32%

“Strong and good adhesion”

Value For Money14%

“Good value for money”

Quality-Overall13%

“Big rolls good quality”

Paint Quality10%

“Great for paint work protection”

Ease Of Use9%

“Easy to use”

Advertised Vs Actual Product8%

“Did the job perfectly”

Ease Of Cleaning2%

“Perfect for clean”

Size-Overall1%

“a good size”

Functionality-Overall1%

“EXCELLENT FOR CAR BODY WORK”

Thickness1%

“Nice thick tape”

What buyers complain about

Paint Quality40%

“paint bleeds through”

Adhesion/Stickiness17%

“Not very sticky”

Quality-Overall12%

“Rubbish product”

Ease Of Use3%

“I see it's too much hard work to try”

Strength3%

“far too strong for purpose”

Value For Money2%

“Expensive”

Functionality-Overall2%

“Didn't work”

Stain Resistance1%

“although i had dust sheets in the immediate area the spray has managed to stain a large area of varnished floor a few feet away”

Size-Overall1%

“small rolls not full size”

Durability1%

“It breaks easily”

Top return reasons

Adhesion/Stickiness23%
Paint Quality21%
Size-Overall15%
Quality-Overall8%
Functionality-Overall7%
Value For Money4%
Advertised Vs Actual Product4%
Color3%
Defective Material/Parts3%
Product Condition2%

Common questions

Is painters tape profitable to sell on Amazon United Kingdom?
The niche generates £725K/yr across 20 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -19.0%. Flapen's verdict: Skip it (45/100).
How competitive is the painters tape niche?
8 brands and 181 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in painters tape?
Top complaints mined from reviews: Paint Quality, Adhesion/Stickiness, Quality-Overall. The return rate is 0.3%.
When does demand for painters tape peak?
Demand peaks in Feb–Mar–Nov; the busiest month runs 2.5× the quietest.
What does it cost to enter the painters tape niche?
Listings span £2.36–£17.57; the average listing price is £7.54 (sweet spot $15–$100). The average incumbent carries 10,596 reviews — the moat a new listing must climb.