paint pots
Worth a lookShows low returns (0.3%), but a small market ($41K/yr) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Brand share
Incredible28%top-5 brand share — no brand owns this niche
Competition
Great25%top-5 click share — an open shelf
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Review moat
Good1,266.05avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£1.54–£21.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-1.3%90-day search growth — must beat 0% to launch
Avg price
Bad£7.63avg listing price — sweet spot $15–$100
Market size
Bad£41K£41K/yr · 85K searches
According to Flapen's Amazon United Kingdom niche tracking, paint pots is a £41K/yr Amazon United Kingdom market (85K searches/yr). The top 5 brands hold 28% of demand. Verdict: Worth a look — 55/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
paint pots market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- £46K–£61K
- units × avg price
- Conversion rate
- 6.3%
- Avg BSR
- #360
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 73%
- Out of stock
- 6.0%
- Avg brand age
- 43 months
- Avg seller age
- 182 days
Competition & brand share
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.Brands
54 rising
Sellers
115
Top-5 brand share
28%
Top 20: 73%
Top-5 click share
25%
Top 20: 66%
Open market
68%
- ProDec7%
- Jagowa6%
- Yuanan5%
- Major Brushes5%
- Matwsec5%
- Baker Ross4%
Demand & seasonality
Weekly Amazon search volume, last 83 weeks — -1.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top paint pots search terms
- paint pots29K/yr
- paint pots with lids19K/yr
- paint pot14K/yr
- small paint pots6K/yr
- paint pots for kids9K/yr
- kids paint pots4K/yr
- plastic paint pots3K/yr
Top paint pots products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ProDec 1 litre 100% Recycled Plastic Paint Kettle for Decanting Paint Varnish Wood Treatments from Larger Cans and Mixing Wallpaper Paste Ideal for Working On Ladders and Platforms
ProDec£3.794.4★169 rev
Jagowa 240 Pcs Paint Pots Mini Empty Paint Cups Acrylic Paint Tinting Empty Paint Can 40 Strips with Lid for Painting School Classroom Art (3ml/0.1oz)
Jagowa£6.854.5★19 rev
Major Brushes 6 Well Economy Palette - 1 Palette
Major Brushes£2.534.6★5,945 rev
6Pcs Paint Pots with Lids Reusable Paint Pots for Kids No-Spill Kettle with Lid Design for Art Classes Painting Projects and Craft Supplies
Yuanan£7.144.7★22 rev
BOJVESH 30PCS Spill-Proof Paint Cups with Paint Brushes and Lids No Spill Painting Cups with Colored Lids Paint Containers with Lids Paint Set for Watercolor Tempera
BOJVESH£11.024.7★32 rev
Newest
by launch date
Matwsec 42 Pack Empty Paint Pots with Lids 5ml Small Clear Paint Pots Plastic Small Containers with Lids for DIY Craft Painting Nail Art Beads Powders - Ideal for Classrooms & Art Festivals
Matwsec£4.622 rev
Matwsec 20PCS Empty Paint Pots with Lids 10ml Clear Mini Paint Cups Plastic Small Storage Containers with Lids for DIY Craft Painting Nail Art Beads Classrooms Schools and Art Festivals
Matwsec£5.7312 rev
Vurixfo 30 Pcs Spill-Proof Paint Cups Set with Paint Brushes & Lids 10 Colors Art Paint Containers Suitable for Watercolor Acrylic Crafts & Painting Projects Art Supplies for Beginners
Vurixfo£12.936 rev
6Pcs Paint Pots with Lids Reusable Paint Pots for Kids No-Spill Kettle with Lid Design for Art Classes Painting Projects and Craft Supplies
Yuanan£7.1422 rev
Akamino 8 Pcs Empty Plastic Paint Pail with Lid 0.08 Gallon/300ml Clear Plastic Paint Cans Seal Paint Jars Food Grade Storage Containers for Ink Pigment Liquid DIY Projects Crafts Candy
Akamino£10.849 rev
Trending
90-day click momentumMatwsec 42 Pack Empty Paint Pots with Lids 5ml Small Clear Paint Pots Plastic Small Containers with Lids for DIY Craft Painting Nail Art Beads Powders - Ideal for Classrooms & Art Festivals
Matwsec£4.624.5★
Jagowa 240 Pcs Paint Pots Mini Empty Paint Cups Acrylic Paint Tinting Empty Paint Can 40 Strips with Lid for Painting School Classroom Art (3ml/0.1oz)
Jagowa£6.854.5★
Dekton Painters Buddy -holds Up To 1 Litre Of Paint| Magnetic Holder Keeps Paint Brush Clear Of Paint| Jug-style Handle Has A Reinforced Spine With Soft-grip Outer For Stability Reduces Spillages
DEKTON£3.354.2★
Vurixfo 30 Pcs Spill-Proof Paint Cups Set with Paint Brushes & Lids 10 Colors Art Paint Containers Suitable for Watercolor Acrylic Crafts & Painting Projects Art Supplies for Beginners
Vurixfo£12.934.4★
LOPYXBR 150PCS Empty Paint Pot with Brush Set 50 x 6-Well Strips 5ml Paints Pots with Lids Clear Oils Paint Cups 50 x Fine Paint Brushes and 50 x Flat Paints Brushes for Arts and Crafts Paintings
LOPYXBR£11.405.0★
What buyers say about paint pots
What buyers praise and complain about, mined from review topics.What buyers love
“Good price”
“Fab quality - handy sealed packs - superb value for money”
“Just the thing very handy”
“Great paint quality”
“Colour are vibrant”
“Easy to clean”
“It was fit for the purpose”
“ITEM IS AS DESCRIBED”
“making painting a good bit easier”
“a lot more robust than some”
What buyers complain about
“Too small”
“Not as strong as I had hoped for”
“Not washable”
“Washable and pigmented. NO WHITE”
“Paint brushes are awful”
“Cheap Quality”
“smelly”
“They are thin and break easily”
“Wrong size on description”
“Leak a little”
Top return reasons
Common questions
- Is paint pots profitable to sell on Amazon United Kingdom?
- The niche generates £41K/yr across 63 tracked products. 0 of 16 products launched in the last 360 days are still selling. 90-day search growth is -1.3%. Flapen's verdict: Worth a look (55/100).
- How competitive is the paint pots niche?
- 54 brands and 115 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 28% of demand.
- What do buyers complain about in paint pots?
- Top complaints mined from reviews: Size-Overall, Strength, Ease Of Cleaning. The return rate is 0.3%.
- When does demand for paint pots peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the paint pots niche?
- Listings span £1.54–£21.42; the average listing price is £7.63 (sweet spot $15–$100). The average incumbent carries 1,266 reviews — the moat a new listing must climb.