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Packers

Fail

The top 5 products take 78% of clicks, so Packers is a Fail.

Flapen Score
43
43 / 100
Ranks 1,615 of 2,225 DIY & Tools niches · −6 vs the category median of 49
Market size
£139K/yr139K searches / yr
90-day growth
+4.6%search demand this quarter
Competition
78%top-5 click share · 8 brands · 45 sellers

Flapen Score

Packers against its category

The dotted line is the DIY & Tools average. Past it, Packers is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Packers market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Packers 139K times last year and spent an estimated £139K. The top 5 brands take 87% of clicks. Demand peaks in Sep. Flapen scores it 43 out of 100, a Fail.

01 · Demand

10.0% of searches ended in a purchase last week.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.0% of those searches ended in a purchase. Searches in the last 90 days moved +4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £139K a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
+4.6%
Conversion, latest week
10.0%
Market size, estimated
£139Ka year
Peak month
September1.9× the quietest month
Top search term
packers31K searches a year

02 · Price

A sale here is worth £9.94.

Listings sell for £9.94 on average, from £5.03 to £23.60. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At £9.94 that is £12K to £15K a year per listing.

Average price
£9.94under the $15 to $100 sweet spot
Price range
£5.03–£23.60
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
1,250–1,500
Revenue per listing a year
£12K–£15K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #41 within Nails, Screws & Fasteners. It carries 686 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
80%
Out of stock, average day
0.0%
Average rank
#41in Nails, Screws & Fasteners
Average rating
4.65 starsAmazon United Kingdom average 4.36 stars
Average reviews
686per listing
Listings tracked
10

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Packers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

£0£21K£42K£62K£83K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

45

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

8%

  • EVOGES43%
  • ALWAYSFIRST 4 FIXINGS20%
  • TIMCO12%
  • Eleechen6%
  • Broadfix6%
  • EETU5%
  • Open — no brand owns it (2 brands, 8%)

Demand

Packers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.9×

Search terms

Top Packers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • packers31K/yr
  • plastic packers22K/yr
  • packers and shims16K/yr
  • plastic shims12K/yr
  • window packers12K/yr
  • glazing packers11K/yr
  • spacers packers11K/yr
  • packer6K/yr
  • plastic shims for leveling4K/yr
  • packers for levelling4K/yr

Reviews and returns

What reviews say buyers love and hate about Packers

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Flatness33%−0.13

Not straight

Strength17%−0.03

arent very sturdy

A little fragile

Color17%−0.06

Given the fact there is seemingly no standard colours for these things it leaves you guessing which is which

Thickness17%−0.06

it seems odd that no where on them is a marking indicating their thickness

Love

Value For Money23%+1.66

Great value

Great value packers

Good value

Quality-Overall20%+1.42

Well made, plenty of size variety in the box

good selection

Good quality

Advertised Vs Actual Product13%+0.83

As described. As described....does the job!!!!

Exactly what I ordered

Did what I needed

Thickness12%−0.06

The different thicknesses were fantastic for us as we had different size gaps everywhere

Great assortment of different thicknesses

A rang of thicknesses

Size-Overall12%−0.03

Perfect Size & Colour-Coded

Well made, plenty of size variety in the box

Good Variety of sizes

Return

0.6% Return rate 59% Fixable by listing

Size-Overall42%▁▄▃█▅▄
Functionality-Overall13%▁▁█▁▃▂
Color8%█▂▁▁▃▁

Given the fact there is seemingly no standard colours for these things it leaves you guessing which is which

Quality-Overall6%▁█▁▁▇▁
Value For Money6%▁▁█▁▁▄

FAQ

Common Packers questions

Answered from the same tracked data.