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Over Door Hangers for Clothes

Maybe

The top 5 brands take only 40% of clicks. But shoppers spend only $39K a year here, so Over Door Hangers for Clothes is a Maybe.

Flapen Score
52
52 / 100
Top 33% of 2,225 DIY & Tools niches · +3 vs the category median of 49
Market size
£39K/yr82K searches / yr
90-day growth
-19.3%search demand this quarter
Competition
31%top-5 click share · 44 brands · 76 sellers

Flapen Score

Over Door Hangers for Clothes against its category

The dotted line is the DIY & Tools average. Past it, Over Door Hangers for Clothes is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Over Door Hangers for Clothes market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Over Door Hangers for Clothes 82K times last year and spent an estimated £39K. The top 5 brands take 40% of clicks. Demand peaks in Jan–Sep–Nov. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

5.3% of searches ended in a purchase last week.

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -19.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.

Searches, last 12 months
82K
Growth, 90 days vs prior 90
-19.3%
Conversion, latest week
5.3%
Market size, estimated
£39Ka year
Peak month
September1.9× the quietest month
Top search term
over door hangers for clothes14K searches a year

02 · Price

A sale here is worth £8.82.

Listings sell for £8.82 on average, from £3.45 to £22.19. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £8.82 that is £0 to £882 a year per listing.

Average price
£8.82under the $15 to $100 sweet spot
Price range
£3.45–£22.19
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
£0–£882
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #57 within Hooks. It carries 1,870 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
98%
Out of stock, average day
6.3%
Average rank
#57in Hooks
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,870per listing
Listings tracked
56

04 · Newcomers

Amazon counts 1 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Over Door Hangers for Clothes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

£0£773£2K£2K£3K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

44 falling

Sellers

76

Top-5 brand share

40%

Top 20: 81%

Top-5 click share

31%

Top 20: 71%

Open market

56%

  • MIVITOOM12%
  • Optish9%
  • WBDXWB8%
  • BB Direct5%
  • 4smile5%
  • CASPLUS4%

Demand

Over Door Hangers for Clothes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Sep, Nov · busiest ÷ quietest = 1.9×

Search terms

Top Over Door Hangers for Clothes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • over door hangers for clothes14K/yr
  • over door clothes hanger8K/yr
  • door rack8K/yr
  • door coat hanger rack3K/yr
  • over door hanger white8K/yr
  • door hanging4K/yr
  • over door5K/yr
  • towel door hanger4K/yr
  • bathroom door hanger4K/yr
  • over door hooks for bathroom5K/yr

Reviews and returns

What reviews say buyers love and hate about Over Door Hangers for Clothes

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall16%−0.12

Size too small

Too big

Didn't fit

Strength12%+0.79

Not that strong

Bit flimsy

Not sturdy

Durability10%−0.12

It broke after a month

Not that durable

Don't last

Adhesion/Stickiness9%−0.02

Not sticky

Adhesive pads dont last

Didn't stick

Value For Money7%+0.27

Could be cheaper

It's not even worth half the price

Happy a bit expensive

Love

Strength19%+0.79

Good and strong

Strong hooks

Strong hooks

Quality-Overall14%+0.66

The build quality is excellent

Amazing quality

The quality is very good and they feel strong and sturdy, with a nice clean white finish

Value For Money10%+0.27

Excellent value

Value for money

Good Value

Adhesion/Stickiness7%−0.02

Adhesion superb

Sticks well

sticks well

Ease Of Use7%+0.80

Ease of use

Easy to apply

Very handy

Return

1.3% Return rate 67% Fixable by listing

Size-Overall58%▇██▇██

Size too small

Too big

Didn't fit

Strength8%▇▅▇█▅▅

Not that strong

Bit flimsy

Not sturdy

Quality-Overall7%▆█▅▆▅▅

The entire structure is of poor quality

Cheap rubbish

Low quality

Defective Material/Parts3%█▄▅▆▇▇
Compatibility-Overall3%▅▅▄▅█▄

FAQ

Common Over Door Hangers for Clothes questions

Answered from the same tracked data.