over door hangers for clothes
Worth a lookShows no brand lock-in (top 5 brands take 40% of clicks), but a small market ($39K/yr) keeps it on the watch list.
Brand share
Incredible40%top-5 brand share — no brand owns this niche
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Great31%top-5 click share — an open shelf
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,870.02avg incumbent reviews — the moat a new listing must climb
Price range
Okay£3.45–£22.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£8.82avg listing price — sweet spot $15–$100
Growth
Bad-19.3%90-day search growth — must beat 0% to launch
Market size
Bad£39K£39K/yr · 82K searches
According to Flapen's Amazon United Kingdom niche tracking, over door hangers for clothes is a £39K/yr Amazon United Kingdom market (82K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Jan–Sep–Nov. Verdict: Worth a look — 52/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
over door hangers for clothes market data
- Units sold / yr
- 5K–6K
- avg 0–100/product
- Revenue / yr
- £44K–£53K
- units × avg price
- Conversion rate
- 5.3%
- Avg BSR
- #57
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 88%
- Out of stock
- 6.3%
- Avg brand age
- 32 months
- Avg seller age
- 194 days
Competition & brand share
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.Brands
44 falling
Sellers
76
Top-5 brand share
40%
Top 20: 81%
Top-5 click share
31%
Top 20: 71%
Open market
56%
- MIVITOOM12%
- Optish9%
- WBDXWB8%
- BB Direct5%
- 4smile5%
- CASPLUS4%
Demand & seasonality
Weekly Amazon search volume, last 90 weeks — -19.3% search growth over the last 90 days.Peak months: Jan, Sep, Nov · busiest ÷ quietest = 1.9×
Top over door hangers for clothes search terms
- over door hangers for clothes14K/yr
- over door clothes hanger8K/yr
- door rack8K/yr
- door coat hanger rack3K/yr
- over door hanger white8K/yr
- door hanging4K/yr
- over door5K/yr
- towel door hanger4K/yr
- bathroom door hanger4K/yr
- over door hooks for bathroom5K/yr
Top over door hangers for clothes products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
WBDXWB Over The Door Hook Heart-Shaped Over Door Hanger with Rust Resistant for Coats Hats Bags Clothes Towels (1 Pack White)
WBDXWB£7.334.4★1,175 rev
MIVITOOM Over Door Hanger with 5 Hooks Heavy Duty Hooks for Coat Towel Keys and Bag Storage (White) 11CM-WHITE-5HOOKS
MIVITOOM£6.524.2★793 rev
Optish Over The Door Hooks Door Hanger Hook Over The Doors Towel Rack for Bathroom Doors Towel Hanger for Hanging Coats Hats (1Pack White)
Optish£8.964.4★3,536 rev
BB Direct Pack of 2 Over Door Ironing Hooks Durable Overdoor Hanger Fits Doors up to 35mm Holds 20 Hangers (10 Per Hook) Space-Saving Door Hooks for Clothes & Coats
BB Direct£5.404.1★641 rev
4smile Over Door Hook Set of 10 - Holds 8KG - White Over Door Hanger for Leaf Depth 3.6 cm (1.4) + 4.6 cm (1.8) Sturdy Hangers for Clothes Wreath Hanger
4smile£6.284.3★7,693 rev
Newest
by launch date
REVOLAND Door Hanger Hooks Over The Door Coat Hanger Overdoor Hook Hanger for Clothes Coat Door Hanger for Jackets & Bags Jacket Hanger Door Organizer Hooks for Bedroom Bathroom Kitchen (1)
REVOLAND£9.195 rev
Minismus Over The Door Hooks Stainless Steel Powder-Coated with Reversible Design and Strong Hold Space-Saving Over Door Hook for Coats Towels Bathrobes Bags and Accessories - Set of 4 (White)
Minismus£5.87667 rev
Over Door Clothes Drying Rack 2Pcs Folding Steel Hanging Coat Rack Foldable
DYUEE£7.2334 rev
Tydi Compact Over Door Hanger (10 Pack) Holds 6KG Reversible Fit for 3.6cm & 4.6cm Doors Thick Stainless Steel Over Door Hooks with Felt & Adhesive Pads Black
Tydi£4.84188 rev
niffgaff Over Door Hook 2-Pack Heavy Duty Door Hanger Fits Interior Doors 1.4 Inches Thick Organize Coats Hats Towels and Bags for Entryways Bathrooms Bedrooms and Kitchens White
niffgaff£6.101,028 rev
Trending
90-day click momentumREVOLAND Door Hanger Hooks Over The Door Coat Hanger Overdoor Hook Hanger for Clothes Coat Door Hanger for Jackets & Bags Jacket Hanger Door Organizer Hooks for Bedroom Bathroom Kitchen (1)
REVOLAND£9.194.7★
Minismus Over The Door Hooks Stainless Steel Powder-Coated with Reversible Design and Strong Hold Space-Saving Over Door Hook for Coats Towels Bathrobes Bags and Accessories - Set of 4 (White)
Minismus£5.874.4★
Over Door Clothes Drying Rack 2Pcs Folding Steel Hanging Coat Rack Foldable
DYUEE£7.234.5★
SWTYMIKI Over Door Hooks Hanger - Over Door Hanger Without Drilling Heavy Duty Over Door Coat Hooks with 7 Hooks for Hanging Coats Towels Clothes for Bedroom Bathroom Living Room
SWTYMIKI£9.244.6★
BB Direct Pack of 2 Over Door Ironing Hooks Durable Overdoor Hanger Fits Doors up to 35mm Holds 20 Hangers (10 Per Hook) Space-Saving Door Hooks for Clothes & Coats
BB Direct£5.404.1★
What buyers say about over door hangers for clothes
What buyers praise and complain about, mined from review topics.What buyers love
“Good and strong”
“The build quality is excellent”
“Excellent value”
“Adhesion superb”
“Ease of use”
“Great storage”
“As advertised”
“Easy to put together”
“Fits perfectly”
“Nice and sleek”
What buyers complain about
“Size too small”
“Not that strong”
“It broke after a month”
“Not sticky”
“Could be cheaper”
“The entire structure is of poor quality”
“Thinner than expected”
“Needs assembly”
“Fell off the wall with a not so heavy bag on it”
“Cant shut door”
Top return reasons
Common questions
- Is over door hangers for clothes profitable to sell on Amazon United Kingdom?
- The niche generates £39K/yr across 56 tracked products. 1 of 11 products launched in the last 360 days are still selling. 90-day search growth is -19.3%. Flapen's verdict: Worth a look (52/100).
- How competitive is the over door hangers for clothes niche?
- 44 brands and 76 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 40% of demand.
- What do buyers complain about in over door hangers for clothes?
- Top complaints mined from reviews: Size-Overall, Strength, Durability. The return rate is 1.3%.
- When does demand for over door hangers for clothes peak?
- Demand peaks in Jan–Sep–Nov; the busiest month runs 1.9× the quietest.
- What does it cost to enter the over door hangers for clothes niche?
- Listings span £3.45–£22.19; the average listing price is £8.82 (sweet spot $15–$100). The average incumbent carries 1,870 reviews — the moat a new listing must climb.