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Osmo Polyx Oil

Maybe

An estimated 0.7% of orders come back. But the top 5 brands take 100% of clicks, so Osmo Polyx Oil is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 2,225 DIY & Tools niches · +7 vs the category median of 49
Market size
£570K/yr161K searches / yr
90-day growth
+8.3%search demand this quarter
Competition
54%top-5 click share · 4 brands · 26 sellers

Flapen Score

Osmo Polyx Oil against its category

The dotted line is the DIY & Tools average. Past it, Osmo Polyx Oil is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Osmo Polyx Oil market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Osmo Polyx Oil 161K times last year and spent an estimated £570K. All 4 brands take every click. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 10.0% of those searches ended in a purchase.

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £570K a year.

Searches, last 12 months
161K
Growth, 90 days vs prior 90
+8.3%
Conversion, latest week
10.0%
Market size, estimated
£570Ka year
Peak month
April1.6× the quietest month
Top search term
osmo oil122K searches a year

02 · Price

A sale here is worth £35.55.

Listings sell for £35.55 on average, from £8.02 to £80.81. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £35.55 that is £18K to £27K a year per listing.

Average price
£35.55inside the $15 to $100 sweet spot
Price range
£8.02–£80.81
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£18K–£27K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #67 within Painting Supplies, Tools & Wall Treatments. It carries 915 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#67in Painting Supplies, Tools & Wall Treatments
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
915per listing
Listings tracked
24

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
82 months

Products

Top Osmo Polyx Oil products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.

£0£23K£46K£68K£91K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 rising

Sellers

26

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

54%

Top 20: 97%

Open market

0%

  • Osmo88%
  • UV Protection Oil9%
  • Furniture Clinic2%
  • JJ Collections1%

Demand

Osmo Polyx Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Osmo Polyx Oil search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • osmo oil122K/yr
  • osmo polyx oil24K/yr
  • osmo oil clear satin8K/yr
  • osmo polyx oil 3032 satin clear4K/yr
  • osmo polyx3K/yr

Reviews and returns

What reviews say buyers love and hate about Osmo Polyx Oil

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Value For Money”
0.7%of orders come back
“It's not cheap”
A buyer, on “Value For Money”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Osmo Polyx Oil questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data