open sign
Worth a lookShows a thin review moat (135 avg reviews), but a small market ($55K/yr) keeps it on the watch list.
Review moat
Great134.64avg incumbent reviews — the moat a new listing must climb
Returns
Great1.3%return rate — above 5% kills the launch gate
Brand share
Great47%top-5 brand share — no brand owns this niche
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Avg price
Good£13.42avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Price range
Good£3.40–£27.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-19.2%90-day search growth — must beat 0% to launch
Market size
Bad£55K£55K/yr · 87K searches
According to Flapen's Amazon United Kingdom niche tracking, open sign is a £55K/yr Amazon United Kingdom market (87K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 55/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
open sign market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- £54K–£67K
- units × avg price
- Conversion rate
- 4.8%
- Avg BSR
- #815
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 92%
- Out of stock
- 6.8%
- Avg brand age
- 38 months
- Avg seller age
- 181 days
Competition & brand share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
30 falling
Sellers
38
Top-5 brand share
47%
Top 20: 87%
Top-5 click share
43%
Top 20: 82%
Open market
49%
- CARGEN18%
- TOROS STORE10%
- swift7%
- LightingWill6%
- Rdutuok6%
- SUPERDANT5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -19.2% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 1.8×
Top open sign search terms
- open sign31K/yr
- open closed sign21K/yr
- open and closed signs for shops12K/yr
- open closed sign for shop9K/yr
- shop sign5K/yr
- neon open sign6K/yr
- open signs for business3K/yr
Top open sign products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Open Signs for Business Double Sided Open Closed Sign Business Hours Hanging Sign with Rope Hours of Operation for Walls Window Shop Bar Hotel 12x8 inch
CARGEN£4.844.6★1,082 rev
TOROS STORE Modern Wooden Open Closed Sign - Double-Sided Vintage Style Black
TOROS STORE£20.164.4★403 rev
Open Closed Sign Hanging Reversible High Contrast Red Shop Double Sided Door Noticed
swift£3.404.3★222 rev
LightingWill LED Neon Open Sign 16x 9 Ultra Bright Open Signs for Business Dimmable 5V USB Light Up Signs for Business Window Coffee Shops Stores Restaurants Bars Hotel Horizontal
LightingWill£26.254.4★77 rev
Rdutuok Led Neon Open Signs for Business 42 x 22cm Light Up Open Signs Advertisement Board Electric Display Sign Powered by USB Adjustable Bright Open/Closed Hour Sign for Stores Window Bars Cafes
Rdutuok£21.374.3★208 rev
Newest
by launch date
1Pcs Reversible Open Closed Sign Double Sided Wooden Hanging Open and Closed Signs for Shops Store Status Indicator with Rope Hanger for Shop Windows and Business Doors
ZPLASK£5.761 rev
1PCS Open Closed Sign Open Sign Open closed sign Open and closed signs for shops
TUBAWD£9.230 rev
Double Sided Open Closed Sign - Durable Hanging Business Sign for Shops 20cm Rustic Wooden Design with Rope Hanger Easy to Install Store Sign
Tivleed£6.892 rev
Open Closed Sign Open Sign Double Sided Business Hours Display Sign for Shops Open and Closed Signs for Shops Durable 30cm x 20cm Open Closed Sign for Shop
DNTHYRIN£5.760 rev
1 Set Black & White Double-Sided Open Closed Sign with Vintage Border
MINWEGI£5.171 rev
Trending
90-day click momentum1Pcs Reversible Open Closed Sign Double Sided Wooden Hanging Open and Closed Signs for Shops Store Status Indicator with Rope Hanger for Shop Windows and Business Doors
ZPLASK£5.765.0★
1PCS Open Closed Sign Open Sign Open closed sign Open and closed signs for shops
TUBAWD£9.230.0★
Double Sided Open Closed Sign - Durable Hanging Business Sign for Shops 20cm Rustic Wooden Design with Rope Hanger Easy to Install Store Sign
Tivleed£6.895.0★
Timogift Open Neon Sign Dimmable Come in were Open Neon Sign Open for business Neon Signs for Business Window Shop Commercial Hotel Restaurant Door Wall Background Decoration
Timogift£21.224.8★
Open Closed Sign Open Sign Double Sided Business Hours Display Sign for Shops Open and Closed Signs for Shops Durable 30cm x 20cm Open Closed Sign for Shop
DNTHYRIN£5.760.0★
What buyers say about open sign
What buyers praise and complain about, mined from review topics.What buyers love
“Really good quality - perfect for our open garden”
“Good value for money”
“Does the job”
“good size”
“Nice and Bright”
“Very useful to give as a present to someone who has a business”
“Great little neon open sign”
“Great rustic looking sign”
“It is light weight so would be suitable to hang anywhere”
What buyers complain about
“Stopped working after 6 months when used 2x/week”
“Short cable”
“Not double sided”
“Flimsy THIN plastic”
“Picture is shopped a bit”
“the usb connection just fell to pieces”
“Flimsy THIN plastic”
Top return reasons
Common questions
- Is open sign profitable to sell on Amazon United Kingdom?
- The niche generates £55K/yr across 36 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is -19.2%. Flapen's verdict: Worth a look (55/100).
- How competitive is the open sign niche?
- 30 brands and 38 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 47% of demand.
- What do buyers complain about in open sign?
- Top complaints mined from reviews: Durability, Size-Overall, Double-Sided Printing. The return rate is 1.3%.
- When does demand for open sign peak?
- Demand peaks in Oct–Nov; the busiest month runs 1.8× the quietest.
- What does it cost to enter the open sign niche?
- Listings span £3.40–£27.54; the average listing price is £13.42 (sweet spot $15–$100). The average incumbent carries 135 reviews — the moat a new listing must climb.