Oil Filled Radiator
Oil Filled Radiator shows no brand lock-in (top 5 brands take 39% of clicks), but soft demand (-66.8% this quarter) keeps it on the watch list.
Flapen Score
Is Oil Filled Radiator profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Oil Filled Radiator is a £683K/yr Amazon United Kingdom market (2.1M searches/yr). The top 5 brands hold 39% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Worth a look — 55/100.
Oil Filled Radiator: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -66.8% over the last 90 days and 0.6% of searches end in a purchase.
£683K
revenue / yr
Who owns the niche?
The top 5 brands hold 39% of demand, so 61% of the market is open.
61%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 93 products
Top Oil Filled Radiator products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
DeLonghi Dragon 4 TRD40820T Oil Filled Radiator- White 2 KW
- Price
- £95.73
- Rating
- 4.6/5
- Reviews
- 1,974
- Age
- 13y ago
Russell Hobbs 650W Oil Filled Radiator 5 Fin Portable Electric Heater - Black Adjustable Thermostat Safety Cut-off 10 m sq Room Size RHOFR3001 2 Year Guarantee
- Price
- £22.38
- Rating
- 4.0/5
- Reviews
- 3,975
- Age
- 6y ago
Warmlite 5 Fin Oil Filled Radiator with Adjustable Thermostat and Overheat Protection 650W White WL43002YW
- Price
- £16.22
- Rating
- 4.0/5
- Reviews
- 4,114
- Age
- 6y ago
Air Pro Oil Filled Radiator 2500W with Thermostat & 24h Timer 11 Fin Portable Electric Heater 3 Heat Settings Overheat & Tip-Over Protection Quiet for Home Office and Any Room Radiator on Wheels
- Price
- £39.60
- Rating
- 4.6/5
- Reviews
- 89
- Age
- 8mo ago
HOMILEC Oil Filled Radiator Heater 11 Fin 2500W Portable Electric Heater with 3 Power Settings Adjustable Temperature Control 24 Hour Timer Thermal Safety Cut Off
- Price
- £39.08
- Rating
- 4.3/5
- Reviews
- 77
- Age
- 8mo ago
Trending
90-day click momentum
Baridi Horizontal Double Flat Panel Radiator 600 x 560mm 8 Fins Efficient Heat Output Central Heating White DH349
- Price
- £64.44
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 5mo ago
DuraTherm 600 x 600mm White Horizontal Designer Radiator Single Column Oval Tube Modern Central Heating Panel Bathroom Radiators
- Price
- £54.52
- Rating
- 4.7/5
- Reviews
- 757
- Age
- 8y ago
Air Pro Oil Filled Radiator 2500W with Thermostat & 24h Timer 11 Fin Portable Electric Heater 3 Heat Settings Overheat & Tip-Over Protection Quiet for Home Office and Any Room Radiator on Wheels
- Price
- £39.60
- Rating
- 4.6/5
- Reviews
- 89
- Age
- 8mo ago
Air Pro Oil Filled Radiator 2500W with Adjustable Thermostat 11 Fin Portable Electric Heater 3 Heat Settings Overheat & Tip-Over Protection Quiet for Home Office and Any Room Radiator on Wheels
- Price
- £39.09
- Rating
- 4.7/5
- Reviews
- 46
- Age
- 8mo ago
Air Pro Oil Filled Radiator 2500W with Thermostat 9 Hour Timer Remote Control 11 Fin Portable Electric Heater Overheat & Tip-Over Protection Quiet for Home Office and Any Room Radiator on Wheels
- Price
- £41.51
- Rating
- 4.3/5
- Reviews
- 29
- Age
- 8mo ago
Newest
by launch date
Milano Compact White Type 22 Horizontal Double Panel Convector Radiator - 600mm x 800mm
- Price
- £87.57
- Rating
- 4.4/5
- Reviews
- 164
- Age
- 1w ago
Baridi Horizontal Double Flat Panel Radiator 600 x 560mm 8 Fins Efficient Heat Output Central Heating White DH349
- Price
- £64.44
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 5mo ago
Air Pro Oil Filled Radiator 2500W with Thermostat & 24h Timer 11 Fin Portable Electric Heater 3 Heat Settings Overheat & Tip-Over Protection Quiet for Home Office and Any Room Radiator on Wheels
- Price
- £39.60
- Rating
- 4.6/5
- Reviews
- 89
- Age
- 8mo ago
Air Pro Oil Filled Radiator 2500W with Thermostat 9 Hour Timer Remote Control 11 Fin Portable Electric Heater Overheat & Tip-Over Protection Quiet for Home Office and Any Room Radiator on Wheels
- Price
- £41.51
- Rating
- 4.3/5
- Reviews
- 29
- Age
- 8mo ago
Air Pro Oil Filled Radiator 2500W with Thermostat 9 Hour Timer Remote Control 11 Fin Portable Electric Heater Overheat & Tip-Over Protection Quiet for Home Office and Any Room Radiator on Wheels
- Price
- £41.51
- Rating
- 4.3/5
- Reviews
- 29
- Age
- 8mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.
Brands
47 falling
Sellers
90
Top-5 brand share
39%
Top 20: 83%
Top-5 click share
24%
Top 20: 58%
Open market
55%
- Air Pro11%
- PureMate9%
- De'Longhi7%
- Russell Hobbs7%
- Warmlite6%
- NRG5%
Oil Filled Radiator demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 16.0×
Top Oil Filled Radiator search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- radiator319K/yr
- oil filled radiator744K/yr
- radiators87K/yr
- electric radiator154K/yr
- oil heater161K/yr
- oil radiator74K/yr
- oil filled radiators free standing100K/yr
- oil heaters for home69K/yr
- oil filled radiator with thermostat and timer39K/yr
- small radiator23K/yr
What reviews say buyers love and hate about Oil Filled Radiator
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“Good heat”
“Excellent value for money”
“The build quality feels solid”
“Easy to use”
“Easy to install”
What buyers complain about
60% of reviews“Heat output is poor”
“stopped working after two uses”
“Leaks Oil”
“Size isn't everything”
“Really poor quality control”
Oil Filled Radiator return rate & reasons
Why buyers send it back, as a share of all return requests.
3.1%
Return rate
23%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Oil Filled Radiator questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
