Night Vision Goggles Kids
FailThe top 5 brands take 100% of clicks, so Night Vision Goggles Kids is a Fail.
- Flapen Score
- 41 / 100Ranks 1,774 of 2,225 DIY & Tools niches · −8 vs the category median of 4941
- Market size
- £28K/yr29K searches / yr
- 90-day growth
- -16.8%search demand this quarter
- Competition
- 88%top-5 click share · 5 brands · 31 sellers
Flapen Score
Night Vision Goggles Kids against its category
The dotted line is the DIY & Tools average. Past it, Night Vision Goggles Kids is stronger. Inside it, weaker.
Market
The Night Vision Goggles Kids market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Night Vision Goggles Kids 29K times last year and spent an estimated £28K. All 5 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
5.3% of searches ended in a purchase last week.
Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.
- Searches, last 12 months
- 29K
- Growth, 90 days vs prior 90
- -16.8%
- Conversion, latest week
- 5.3%
- Market size, estimated
- £28Ka year
- Peak month
- December16.2× the quietest month
- Top search term
- night vision goggles kids18K searches a year
02 · Price
A sale here is worth £18.19.
Listings sell for £18.19 on average, from £9.22 to £35.07. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £18.19 that is £2K to £5K a year per listing.
- Average price
- £18.19inside the $15 to $100 sweet spot
- Price range
- £9.22–£35.07
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£5K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #60 within Safety & Security. It carries 332 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 2.8%
- Average rank
- #60in Safety & Security
- Average rating
- 4.24 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 332per listing
- Listings tracked
- 8
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Night Vision Goggles Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Salomon AKSIUM 2.0 ACCESS Goggles for Kids Anti-Fog Ski Goggles for Trail Running and Outdoor Sports Black/F.Yellow
- Price
- £35.07
- Rating
- 4.6/5
- Reviews
- 147
- Age
- 1y ago

Science MAD! Night Vision Goggles For Kids - For Fun Night Missions - Lightweight Flip Out Scope 2x Magnification Twin LED Beams Blue Lenses 6+ Years 20 x 10 x 5.5 cm (SM55) Black
- Price
- £13.31
- Rating
- 4.2/5
- Reviews
- 1,234
- Age
- 5y ago

Night Vision Goggles for Kids with 32GB Card 5X Zoom Kids Night Vision Binoculars - 1080P HD Digital Camera Great Birthday Gifts for 3-8 Year Olds.
- Price
- £31.70
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 11mo ago

SpyX Night Ops Glasses - Kids Spy Tech Surveillance Eyewear Toy
- Price
- £9.22
- Rating
- 4.3/5
- Reviews
- 97
- Age
- 3y ago

SpyX Night Ops - Kids Stealth Fun 4 Piece Spy Gadget Toy Set
- Price
- £24.87
- Rating
- 4.3/5
- Reviews
- 72
- Age
- 2y ago
Trending
90-day click momentum
Salomon AKSIUM 2.0 ACCESS Goggles for Kids Anti-Fog Ski Goggles for Trail Running and Outdoor Sports Black/F.Yellow
- Price
- £35.07
- Rating
- 4.6/5
- Reviews
- 147
- Age
- 1y ago

Night Vision Goggles for Kids with 32GB Card 5X Zoom Kids Night Vision Binoculars - 1080P HD Digital Camera Great Birthday Gifts for 3-8 Year Olds.
- Price
- £31.70
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 11mo ago

Discovery Toy - Night Vision Goggles - Night Vision Binoculars Binoculars Kids Spy Glasses Spy Gadgets Kids Toys
- Price
- £10.18
- Rating
- 3.7/5
- Reviews
- 47
- Age
- 2y ago

SpyX Night Ops Glasses - Kids Spy Tech Surveillance Eyewear Toy
- Price
- £9.22
- Rating
- 4.3/5
- Reviews
- 97
- Age
- 3y ago

SpyX - 10399 Night Nocs Binoculars For Kids - Stealth Binoculars For Fun Day Or Night Spy Missions - Includes 2x Magnification Red Light Stealth Switch 6+ Years 1 Piece Multi Colour 15cm
- Price
- £9.58
- Rating
- 4.3/5
- Reviews
- 682
- Age
- 12y ago
Newest
by launch date
Night Vision Goggles for Kids with 32GB Card 5X Zoom Kids Night Vision Binoculars - 1080P HD Digital Camera Great Birthday Gifts for 3-8 Year Olds.
- Price
- £31.70
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 11mo ago

Salomon AKSIUM 2.0 ACCESS Goggles for Kids Anti-Fog Ski Goggles for Trail Running and Outdoor Sports Black/F.Yellow
- Price
- £35.07
- Rating
- 4.6/5
- Reviews
- 147
- Age
- 1y ago

Discovery Toy - Night Vision Goggles - Night Vision Binoculars Binoculars Kids Spy Glasses Spy Gadgets Kids Toys
- Price
- £10.18
- Rating
- 3.7/5
- Reviews
- 47
- Age
- 2y ago

SpyX Night Ops - Kids Stealth Fun 4 Piece Spy Gadget Toy Set
- Price
- £24.87
- Rating
- 4.3/5
- Reviews
- 72
- Age
- 2y ago

SpyX Night Ops Glasses - Kids Spy Tech Surveillance Eyewear Toy
- Price
- £9.22
- Rating
- 4.3/5
- Reviews
- 97
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.
Brands
5 flat
Sellers
31
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
0%
- Salomon38%
- Science Mad31%
- SpyX18%
- Yehtreh8%
- DISCOVERY #MINDBLOWN5%
- Open — no brand owns it (0%)
Demand
Night Vision Goggles Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 16.2×
Search terms
Top Night Vision Goggles Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- night vision goggles kids18K/yr
- kids night vision goggles6K/yr
- kids night vision goggles for boys4K/yr
Reviews and returns
What reviews say buyers love and hate about Night Vision Goggles Kids
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not working
don't work well at all
They didnt work
Poor quality
Total rubbish
Fid not work, poor quality
Not best value
Waste of money
Total waste of money
He didnt look too excited when he saw the box because its not very big
Very light
Love
Fun for kids
Good fun
Fun toy
Good product
Quality
Gift
Great present
These were s gift
Good value for money
Okay as a little stocking filler
Return
1.0% Return rate 30% Fixable by listing
He didnt look too excited when he saw the box because its not very big
Poor quality
Total rubbish
Fid not work, poor quality
Not working
don't work well at all
They didnt work
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Night Vision Goggles Kids questions
Answered from the same tracked data.








