mortice lock
Skip itA small market ($70K/yr) — this niche doesn't clear our bar today.
Competition
Great32%top-5 click share — an open shelf
Price range
Great£6.49–£47.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great464.19avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good£14.11avg listing price — sweet spot $15–$100
Returns
Okay4.0%return rate — above 5% kills the launch gate
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Growth
Bad-9.3%90-day search growth — must beat 0% to launch
Market size
Bad£70K£70K/yr · 192K searches
According to Flapen's Amazon United Kingdom niche tracking, mortice lock is a £70K/yr Amazon United Kingdom market (192K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 46/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
mortice lock market data
- Units sold / yr
- 5K–6K
- avg 0–100/product
- Revenue / yr
- £71K–£85K
- units × avg price
- Conversion rate
- 2.6%
- Avg BSR
- #129
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 56%
- Out of stock
- 6.6%
- Avg brand age
- 49 months
- Avg seller age
- 170 days
Competition & brand share
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.Brands
13 flat
Sellers
97
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
32%
Top 20: 69%
Open market
9%
- Yale29%
- ERA29%
- XFORT11%
- Sterling9%
- TSS8%
- Decoranddecor5%
- Open — no brand owns it (7 brands, 9%)
Demand & seasonality
Weekly Amazon search volume, last 84 weeks — -9.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.7×
Top mortice lock search terms
- mortice lock39K/yr
- era28K/yr
- mortice door lock19K/yr
- deadlock22K/yr
- 5 lever mortice locks for external doors12K/yr
- 5 lever mortice lock9K/yr
- mortise locks8K/yr
- sash lock6K/yr
- era door locks7K/yr
- deadlock door lock6K/yr
Top mortice lock products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Yale British Standard 5 Lever Mortice Deadlock High Security Visi Pack Suitable for External Doors Brass Finish 2.5 Inch/64 mm
Yale£17.804.6★895 rev
ERA Fortress BS 3621 2.5-inch/ 64mm 5 Lever Maximum Security Mortice Sashlock - Chrome Effect
ERA£16.464.4★1,688 rev
Yale 5 Lever Mortice Sashlock High Security Brass Finish 2.5 Inch/64 mm
Yale£15.794.5★86 rev
Yale Locks PM322CH25 3 Lever Mortice Dead Lock 64mm - Polished Chrome Finish
Yale£9.834.5★156 rev
Era 2.5-inch/ 64mm 3 Lever Deadlock - Chrome Effect
ERA£6.544.4★571 rev
Newest
by launch date
Decoranddecor Sash Mortice Door Lock with Keys - 2.5inc /64mm - Matt Black - Fire Rated - UKCA & CE Approved
Decoranddecor£10.01156 rev
TSS High Security 5 Lever British Standard Mortice Deadlock with 3 Keys and Fixings 2.5 (68mm) Polished Brass Insurance Approved for External Doors British Standard BS3621:2007
TSS£14.9660 rev
Sterling MLS530N 3-inch/76mm 5-Lever Sashlock - Nickel
Sterling£10.65316 rev
DIDA 3 Lever Mortice Sashlock Polished Brass Mortice Locks Sashlocks 65mm Door Lock Sashlocks with Key Suitable for Internal or External Doors Door Latch Hardware and Key Locking Door High Security
DIDA£9.0849 rev
XFORT 65mm Mortice Sashlock with Matt Black Faceplate Internal Door Lock for Bedroom Door Mortice Door Lock with Key
XFORT£8.82651 rev
Trending
90-day click momentum
UAP 3 Lever Mortice Sash Lock 65mm - Door Lock with Key Door Latch Mortice Lock for Internal and External Doors Lever Mortice Sashlock (Satin Stainless - 65mm)
UAP£9.943.8★
Yale 5 Lever Mortice Sashlock High Security Chrome Finish 2.5 Inch/64 mm
Yale£17.614.5★
Era 473-61 2.5-inch/ 64mm 3 Lever Sashlock - Chrome Effect
ERA£7.694.4★
DIDA 3 Lever Mortice Sashlock Polished Brass Mortice Locks Sashlocks 65mm Door Lock Sashlocks with Key Suitable for Internal or External Doors Door Latch Hardware and Key Locking Door High Security
DIDA£9.083.9★
Decoranddecor Sash Mortice Door Lock with Keys - 2.5inc /64mm - Matt Black - Fire Rated - UKCA & CE Approved
Decoranddecor£10.014.2★
What buyers say about mortice lock
What buyers praise and complain about, mined from review topics.What buyers love
“The mechanism is robust and operates smoothly”
“Excellent build quality”
“Perfect fit and easy install - works well”
“Exactly what I needed”
“Not expensive”
“Easy to install”
“Good security”
“Easy”
“The mechanism is robust and operates smoothly”
“has worked well on initial use”
What buyers complain about
“Low quality”
“didn't fit the space it was replacing”
“Lock is ok poor door knobs”
“only suitable for one way opening which was not mentioned also placed on page these items bought together which is very misleading”
“Costly and stressful”
“Tad flimsy”
“too thick fit through it's slot it the door frame”
“Parts missing”
“Most likely misassembled - doesn't work”
“quickly fell to pieces as it was being fitted”
Top return reasons
Common questions
- Is mortice lock profitable to sell on Amazon United Kingdom?
- The niche generates £70K/yr across 63 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -9.3%. Flapen's verdict: Skip it (46/100).
- How competitive is the mortice lock niche?
- 13 brands and 97 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in mortice lock?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Locking Mechanism. The return rate is 4.0%.
- When does demand for mortice lock peak?
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- What does it cost to enter the mortice lock niche?
- Listings span £6.49–£47.43; the average listing price is £14.11 (sweet spot $15–$100). The average incumbent carries 464 reviews — the moat a new listing must climb.