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Money Box

Maybe

Returns run at only 0.7% of orders. But demand is soft, at -18.0% this quarter, so Money Box is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 2,225 DIY & Tools niches · +8 vs the category median of 49
Market size
£659K/yr2.2M searches / yr
90-day growth
-18.0%search demand this quarter
Competition
40%top-5 click share · 35 brands · 65 sellers

Flapen Score

Money Box against its category

The dotted line is the DIY & Tools average. Past it, Money Box is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Money Box market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Money Box 2.2M times last year and spent an estimated £659K. The top 5 brands take 46% of clicks. Demand peaks in Jan–Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

3.3% of searches ended in a purchase last week.

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -18.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £659K a year.

Searches, last 12 months
2.2M
Growth, 90 days vs prior 90
-18.0%
Conversion, latest week
3.3%
Market size, estimated
£659Ka year
Peak month
January2.5× the quietest month
Top search term
money box661K searches a year

02 · Price

A sale here is worth £8.93.

Listings sell for £8.93 on average, from £4.05 to £19.18. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 750 to 1,000 of them. At £8.93 that is £7K to £9K a year per listing.

Average price
£8.93under the $15 to $100 sweet spot
Price range
£4.05–£19.18
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
750–1,000
Revenue per listing a year
£7K–£9K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #50 within Safety & Security. It carries 1,107 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
89%
Out of stock, average day
9.6%
Average rank
#50in Safety & Security
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,107per listing
Listings tracked
44

04 · Newcomers

Amazon counts 1 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
39 months

Products

Top Money Box products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

£0£26K£53K£79K£105K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

35 falling

Sellers

65

Top-5 brand share

46%

Top 20: 85%

Top-5 click share

40%

Top 20: 76%

Open market

49%

  • REQUISITE NEEDS14%
  • Crinwaki11%
  • Amazon Basics8%
  • 2 UR DOOR7%
  • H S6%
  • Best House Another Fine Product5%

Demand

Money Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

120K80KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Money Box search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • money box661K/yr
  • money tin296K/yr
  • piggy bank251K/yr
  • cash box158K/yr
  • piggy bank for adults91K/yr
  • money box for kids87K/yr
  • money boxes83K/yr
  • kids money box58K/yr
  • money boxes for adults75K/yr
  • money saving box96K/yr

Reviews and returns

What reviews say buyers love and hate about Money Box

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall37%−0.19

its a bit loose

Bit small

Very large

Quality-Overall11%

feels cheap

Absolute rubbish

Bad quality

Value For Money8%+0.56

Not worth the amount of money charged for them

although a little more expensive than the size I thought I was getting

The Price is very high

Advertised Vs Actual Product5%+1.69

Image inaccurate

the photo is very misleading

Not as shown

Strength3%

The key was so brittle that it snapped in the lock straight away

Not the sturdiest item tbh

Far to flimsy

Love

Quality-Overall16%

Excellent Product

Great product better than the pig

well made

Advertised Vs Actual Product15%+1.69

As Advertised

As described

Just what I needed

Value For Money15%+0.56

Good value

Value for money

Good value for money

Size-Overall13%−0.19

big enough for what I needed for

Just the right size

Fits my cash in

Strength6%

Good sturdy box

very sturdy

Strong box

Return

0.7% Return rate 76% Fixable by listing

Size-Overall65%▇███▇█

its a bit loose

Bit small

Very large

Locking Mechanism7%█▃▅█▅▃

i lost the keys so I got another just for the keys when I tried to unlock it they didn't work i thought this was good design until I forced it open which wasn't hard turns out the latch to lock it just stopped working wouldn't budge so even if I had the original keys I would've had to force it open so bad

When you pick it up by the handle it unlocks

Functionality-Overall5%▅▇█▂▄▄

Don't work

Doesnt work properly

Isnt working

Quality-Overall4%▄█▅█▃▅

feels cheap

Absolute rubbish

Bad quality

Defective Material/Parts3%▂▆▃▂▃█

FAQ

Common Money Box questions

Answered from the same tracked data.