Milwaukee M12 Battery
MaybeReturns run at only 1.0% of orders. But demand is soft, at -20.6% this quarter, so Milwaukee M12 Battery is a Maybe.
- Flapen Score
- 52 / 100Top 33% of 2,225 DIY & Tools niches · +3 vs the category median of 4952
- Market size
- £325K/yr300K searches / yr
- 90-day growth
- -20.6%search demand this quarter
- Competition
- 43%top-5 click share · 12 brands · 136 sellers
Flapen Score
Milwaukee M12 Battery against its category
The dotted line is the DIY & Tools average. Past it, Milwaukee M12 Battery is stronger. Inside it, weaker.
Market
The Milwaukee M12 Battery market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Milwaukee M12 Battery 300K times last year and spent an estimated £325K. The top 5 brands take 87% of clicks. Demand peaks in Nov. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
2.2% of searches ended in a purchase last week.
Shoppers searched for this 300K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £325K a year.
- Searches, last 12 months
- 300K
- Growth, 90 days vs prior 90
- -20.6%
- Conversion, latest week
- 2.2%
- Market size, estimated
- £325Ka year
- Peak month
- November1.8× the quietest month
- Top search term
- milwaukee m12140K searches a year
02 · Price
A sale here is worth £50.15.
Listings sell for £50.15 on average, from £12.17 to £144.52. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £50.15 that is £5K to £13K a year per listing.
- Average price
- £50.15inside the $15 to $100 sweet spot
- Price range
- £12.17–£144.52
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £5K–£13K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #261 within Power Tool Accessories. It carries 638 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 93%
- Out of stock, average day
- 10.9%
- Average rank
- #261in Power Tool Accessories
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 638per listing
- Listings tracked
- 30
04 · Newcomers
Amazon counts 1 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Milwaukee M12 Battery products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Milwaukee M12B4 4.0Ah Lithium-Ion Battery - Red
- Price
- £26.25
- Rating
- 4.7/5
- Reviews
- 637
- Age
- 13y ago
Milwaukee M12B6 M12 6.0Ah Extended Capacity Lithium Ion Battery
- Price
- £45.74
- Rating
- 5.0/5
- Reviews
- 48
- Age
- 1y ago
Milwaukee M12 Subcompact Brushless 1/4 Inch Hex Impact Driver (Bare Tool)
- Price
- £84.61
- Rating
- 4.6/5
- Reviews
- 366
- Age
- 1y ago
Powarobor 2 Pack M12 12V 6.0Ah Replacement Battery for Milwaukee M12 XC Cordless Tools 6000mAh High Capacity Lithium-ion Battery Compatible with 48-11-2401 48-11-2402 48-11-2411 48-11-2420 48-11-2460
- Price
- £26.75
- Rating
- 4.3/5
- Reviews
- 295
- Age
- 3y ago
Geelink 2 Pack 12V 3.0Ah Replacement for Milwaukee 12v Battery M12B2 M12 Xc 48-11-2430 48-11-2420 48-11-2411 48-11-2401 48-11-2402 12 Volt M12 Cordless Tools Batteries
- Price
- £19.23
- Rating
- 3.9/5
- Reviews
- 121
- Age
- 5y ago
Trending
90-day click momentum
2 X 8000mAh for Milwaukee M12 Battery with Charger (with LCD Display)
- Price
- £35.53
- Rating
- 4.6/5
- Reviews
- 37
- Age
- 6mo ago
2X 8.0Ah Replacement for Milwaukee M12 Battery 12V Lithium-Ion Battery with LCD Display Compatible with Milwaukee M12 XC Power Tools 48-11-2401 48-11-2402 48-11-2411 48-11-2420 48-11-2460
- Price
- £26.35
- Rating
- 4.3/5
- Reviews
- 17
- Age
- 1y ago
Milwaukee M12B6 M12 6.0Ah Extended Capacity Lithium Ion Battery
- Price
- £45.74
- Rating
- 5.0/5
- Reviews
- 48
- Age
- 1y ago
Milwaukee M12 Subcompact Brushless 1/4 Inch Hex Impact Driver (Bare Tool)
- Price
- £84.61
- Rating
- 4.6/5
- Reviews
- 366
- Age
- 1y ago
Milwaukee M12 HB2.5 2.5Ah 12V High Output Li-Ion Battery
- Price
- £28.13
- Rating
- 4.6/5
- Reviews
- 73
- Age
- 3y ago
Newest
by launch date2 X 8000mAh for Milwaukee M12 Battery with Charger (with LCD Display)
- Price
- £35.53
- Rating
- 4.6/5
- Reviews
- 37
- Age
- 6mo ago
2Packs 8.0Ah Replacement for Milwaukee M12 Battery 12V Lithium-Ion Battery with LCD Display Compatible with Milwaukee M12 XC Power Tools 48-11-2401 48-11-2402 48-11-2411 48-11-2420 48-11-2460
- Price
- £23.51
- Rating
- 4.0/5
- Reviews
- 18
- Age
- 10mo ago
Milwaukee Electric - M12 SUBCOMPACT BRUSHLESS 3/8 Drill/Driver
- Price
- £82.18
- Rating
- 4.6/5
- Reviews
- 281
- Age
- 11mo ago
2X 8.0Ah Replacement for Milwaukee M12 Battery 12v Lithium ion Battery Compatible with Power Tools 48-11-2401 48-11-2402 48-11-2411 48-11-2420 48-11-2460 High Capacity with LED Indicator
- Price
- £24.69
- Rating
- 4.1/5
- Reviews
- 90
- Age
- 11mo ago
Milwaukee M12 Subcompact Brushless 1/4 Inch Hex Impact Driver (Bare Tool)
- Price
- £84.61
- Rating
- 4.6/5
- Reviews
- 366
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
136
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
43%
Top 20: 86%
Open market
10%
- Milwaukee66%
- Powarobor8%
- Geelink6%
- Waitley5%
- Uionvot3%
- POWTREE3%
- Open — no brand owns it (6 brands, 10%)
Demand
Milwaukee M12 Battery search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.8×
Search terms
Top Milwaukee M12 Battery search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- milwaukee m12140K/yr
- milwaukee m12 battery39K/yr
- m12 battery23K/yr
- m12 milwaukee17K/yr
- milwaukee 12v14K/yr
- milwaukee 12v battery11K/yr
- m1210K/yr
- milwaukee m12 drill11K/yr
- milwaukee m12 tools10K/yr
- 12v milwaukee tools5K/yr
Reviews and returns
What reviews say buyers love and hate about Milwaukee M12 Battery
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Absolutely terrible battery's
Useless battery drains fast
Battery indicator not working
Both dont hold charge
they no longer charge
dont hold the charge for long
Not Fit For purpose
Small
perhaps a tad shorter
now has started to play up
continues to fall out
lasts 5minutes not worth the money at all
Poor performance
Poor quality
Absolute rubbish
Love
Battery life is very good and charges quickly
Great battery
Rechargeable battery
Great quality
Great tool and reasonably priced
The build quality seems to be excellent
Worth the money
Great tool and reasonably priced
Good value
hold there charge great
They hold a charge well
have a charge indicator as well
Fits perfectly
fits like originals
Fits well in the Packout case
Return
1.0% Return rate 18% Fixable by listing
Both dont hold charge
they no longer charge
dont hold the charge for long
Not Fit For purpose
Small
perhaps a tad shorter
Absolutely terrible battery's
Useless battery drains fast
Battery indicator not working
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Cardboard Cutter
£343K/yr+30.6%
Door Canopy
£202K/yr+187.7%
Fence Post Repair
£359K/yr-8.2%
Cat Window Guard
£98K/yr+413.1%
Sun Shade
£202K/yr+187.7%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Milwaukee M12 Battery questions
Answered from the same tracked data.