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Masking Tape 50mm

Fail

Prices span $1.42–$17.65, mostly outside the sweet spot, so Masking Tape 50mm is a Fail.

Flapen Score
48
48 / 100
Ranks 1,131 of 2,225 DIY & Tools niches · −1 vs the category median of 49
Market size
£123K/yr69K searches / yr
90-day growth
-15.1%search demand this quarter
Competition
60%top-5 click share · 18 brands · 44 sellers

Flapen Score

Masking Tape 50mm against its category

The dotted line is the DIY & Tools average. Past it, Masking Tape 50mm is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Masking Tape 50mm market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Masking Tape 50mm 69K times last year and spent an estimated £123K. The top 5 brands take 62% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

21.6% of searches ended in a purchase last week.

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 21.6% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £123K a year.

Searches, last 12 months
69K
Growth, 90 days vs prior 90
-15.1%
Conversion, latest week
21.6%
Market size, estimated
£123Ka year
Peak month
September1.6× the quietest month
Top search term
masking tape 50mm52K searches a year

02 · Price

A sale here is worth £8.28.

Listings sell for £8.28 on average, from £1.42 to £17.65. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £8.28 that is £4K to £6K a year per listing.

Average price
£8.28under the $15 to $100 sweet spot
Price range
£1.42–£17.65
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
£4K–£6K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #72 within Adhesives & Sealers. It carries 2,416 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
86%
Out of stock, average day
16.2%
Average rank
#72in Adhesives & Sealers
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,416per listing
Listings tracked
21

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
51 months

Products

Top Masking Tape 50mm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

£0£12K£25K£37K£49K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 rising

Sellers

44

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

60%

Top 20: 99%

Open market

32%

  • ARVO21%
  • VIROSA11%
  • CredForge11%
  • Status10%
  • ProDec9%
  • Duck6%

Demand

Masking Tape 50mm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Masking Tape 50mm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • masking tape 50mm52K/yr
  • 50mm masking tape8K/yr
  • 2 inch masking tape5K/yr
  • 48 mm masking tape4K/yr

Reviews and returns

What reviews say buyers love and hate about Masking Tape 50mm

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness38%−0.23

Not sticky

Doesnt stick

Doesn't stick for long

Paint Quality15%−0.08

Poor, stripped off all the paint when removed

Little bit of paint creeping

Not for painting

Quality-Overall10%+1.69

Utterly rubbish

Garbage

Awful quality

Ease Of Use3%+0.23

It was difficult to remove at times

difficult to use without it splitting continuously

can be tricky to remove

Value For Money3%+0.68

Not worth the money

absolute waste of money

Love

Adhesion/Stickiness28%−0.23

Sticks well

Good adhesive

Adhesion is excellent

Quality-Overall21%+1.69

No complaints

Excellent product

The rolls feel decent quality

Value For Money11%+0.68

Good price

Good value for money

Well worth the price

Advertised Vs Actual Product10%+1.02

As described

Does the job

Does the job as described

Paint Quality5%−0.08

Great for paint work protection

Perfect for painting

Perfect for masking when painting

Return

0.2% Return rate 27% Fixable by listing

Adhesion/Stickiness42%▄▅▄▄██

Not sticky

Doesnt stick

Doesn't stick for long

Size-Overall17%█▃▃▃▃▄

This is a large box of wide masking tape

Small roll than Im used to

Quality-Overall8%▆▅█▄█▃

Utterly rubbish

Garbage

Awful quality

Paint Quality8%▇▃▆█▁▂

Poor, stripped off all the paint when removed

Little bit of paint creeping

Not for painting

Advertised Vs Actual Product6%▁▁▅▇▁█

FAQ

Common Masking Tape 50mm questions

Answered from the same tracked data.