Makita Multi Tool

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £250K a year.

Searches, last 12 months

139K

Growth, 90 days vs prior 90

-12.8%

Conversion, latest week

2.5%

Market size, estimated

£250Ka year

Peak month

November1.8× the quietest month

Top search term

makita multi tool47K searches a year

Listings sell for £71.48 on average, from £31.61 to £178.38. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £71.48 that is £18K to £36K a year per listing.

Average price

£71.48inside the $15 to $100 sweet spot

Price range

£31.61–£178.38

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

£18K–£36K

Returns

3.4%of orders · Amazon United Kingdom median 0.6%

56% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #63 within Power Tools. It carries 881 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

78%

Out of stock, average day

0.0%

Average rank

#63in Power Tools

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

881per listing

Listings tracked

18

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

32 months