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Long Drill Bits

Long Drill Bits shows low returns (0.7%), but a small market ($38K/yr) keeps it on the watch list.

Flapen Score

50
Worth a look
Market size 9Growth 30Conversion 75Competition 44Returns 97Price range 22Avg price 22Brand share 67Review moat 86Quality gap 75
This niche Category average

Is Long Drill Bits profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Long Drill Bits is a £38K/yr Amazon United Kingdom market (66K searches/yr). The top 5 brands hold 65% of demand. Verdict: Worth a look — 50/100.

Long Drill Bits: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +4.3% over the last 90 days and 7.1% of searches end in a purchase.

£38K

revenue / yr

Units sold / yr5K
Search volume / yr+4.3%66K
Conversion rate7.1%
Avg price£8.01

Who owns the niche?

The top 5 brands hold 65% of demand, so 35% of the market is open.

35%

open market share

Brands · sellers29 · 66
Top-5 product click share58%
Open market35%
Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 31 products

Sponsored placement77%
New entrants (1y)7· 0 succeeded
Avg rating4.3★
Avg reviews289

Top Long Drill Bits products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

£0£2K£3K£5K£6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 rising

Sellers

66

Top-5 brand share

65%

Top 20: 93%

Top-5 click share

58%

Top 20: 90%

Open market

31%

  • TOOLMAYS14%
  • kuou14%
  • Neilsen13%
  • DUDUA13%
  • ReaJoys11%
  • MEEQIAO4%

Long Drill Bits demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume66KCVR7.1%Products31Brands29Top 5 Brands65%OOS Rate9.2%Rating4.3★Reviews289Avg BSR#270
2K1KMay '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26

Top Long Drill Bits search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • long drill bits22K/yr
  • long wood drill bit13K/yr
  • long drill bits wood10K/yr
  • extra long drill bits7K/yr
  • extra long wood drill bits5K/yr
  • long drill bit5K/yr
  • long wood drill bits4K/yr

What reviews say buyers love and hate about Long Drill Bits

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Quality-Overall32%

well made too

Value For Money24%

Good price

Advertised Vs Actual Product15%

100% accurate with description

Ease Of Use6%

incredibly useful

Size-Overall6%

Good range of sizes

What buyers complain about

87% of reviews
Quality-Overall30%

Low quality

Durability29%

I was a little apprehensive buying these as some reviews said they are not very durable

Strength11%

Cheap fragile rubbish

Flexibility8%

are easily bendable by hand

Defective Material/Parts5%

Broken Bit

Long Drill Bits return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

51%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
45%
2Defective Material/Parts
12%
3Functionality-Overall
8%
4Durability
8%
5Quality-Overall
8%

Common Long Drill Bits questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Long Drill Bits 50/100 on Amazon United Kingdom — Worth a look. The niche generates £38K/yr across 31 tracked products. 0 of 7 products launched in the last 360 days are still selling. Search demand moved +4.3% over the last 90 days.
Long Drill Bits buyers on Amazon United Kingdom complain most about Quality-Overall, Durability, Strength, the themes mined from the niche's reviews. Its return rate is 0.7%.