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Log Store Indoors

Maybe

Products sell for $25.17 on average, inside the sweet spot. But demand is soft, at -57.2% this quarter, so Log Store Indoors is a Maybe.

Flapen Score
51
51 / 100
Top 38% of 2,225 DIY & Tools niches · +2 vs the category median of 49
Market size
£57K/yr203K searches / yr
90-day growth
-57.2%search demand this quarter
Competition
37%top-5 click share · 30 brands · 44 sellers

Flapen Score

Log Store Indoors against its category

The dotted line is the DIY & Tools average. Past it, Log Store Indoors is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Log Store Indoors market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Log Store Indoors 203K times last year and spent an estimated £57K. The top 5 brands take 58% of clicks. Demand peaks in Jan–Sep–Oct–Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

1.1% of searches ended in a purchase last week.

Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -57.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £57K a year.

Searches, last 12 months
203K
Growth, 90 days vs prior 90
-57.2%
Conversion, latest week
1.1%
Market size, estimated
£57Ka year
Peak month
November6.0× the quietest month
Top search term
log store indoors34K searches a year

02 · Price

A sale here is worth £25.17.

Listings sell for £25.17 on average, from £7.94 to £40.13. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £25.17 that is £0 to £3K a year per listing.

Average price
£25.17inside the $15 to $100 sweet spot
Price range
£7.94–£40.13
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 40.3% of listings are out of stock. The average listing ranks #46 within Fireplaces, Stoves & Accessories. It carries 231 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
76%
Out of stock, average day
40.3%
Average rank
#46in Fireplaces, Stoves & Accessories
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
231per listing
Listings tracked
41

04 · Newcomers

Amazon counts 0 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Log Store Indoors products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

£0£2K£5K£7K£9K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 falling

Sellers

44

Top-5 brand share

58%

Top 20: 93%

Top-5 click share

37%

Top 20: 80%

Open market

38%

  • VOUNOT38%
  • MAHANCRIS6%
  • Trendi5%
  • STLOVe4%
  • AMOS4%
  • SUNNYNEST4%

Demand

Log Store Indoors search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Black Friday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 6.0×

Search terms

Top Log Store Indoors search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • log store indoors34K/yr
  • log holders for fireplace30K/yr
  • log holder28K/yr
  • indoor log storage28K/yr
  • log storage indoor18K/yr
  • indoor wood storage7K/yr
  • log rack9K/yr
  • metal log basket10K/yr
  • firewood rack7K/yr
  • log holders7K/yr

Reviews and returns

What reviews say buyers love and hate about Log Store Indoors

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall19%−0.02

were not well fitted

it's really quite big

Far too small

Quality-Overall11%−0.09

Cheap and horrible

Not the best quality

Absolute rubbish

Instructions/User Manual/Troubleshooting6%−0.12

Instructions are almost nonexistent, so I have no way of knowing if what I have been sent is complete, although, since it was in a sealed box, I assume it was

Rubbish instructions

Get a different one it will save you time trying to build it as instructions useless

Assembly/Installation5%−0.06

fiddly small screws for assembly

Assembly took a bit of time

Not able to build it

Rusts/Corrodes5%−0.08

rust under the paint

12 days later it is already showing areas of rust

Love

Quality-Overall23%−0.09

Good quality, easy to assemble

Excellent product

The bag itself is excellent and great quality

Strength15%+0.70

Sturdy, solid frame

Sturdier than it looks

It's sturdy

Assembly/Installation10%−0.06

easy to assemble

Assembly was easy

It was easy to put together

Size-Overall9%−0.02

Fit for purpose

Fits into our room perfectly

Fits in the space

Value For Money7%+0.42

GOOD VALUE

The product is pretty good for the price point

Excellent value

Return

1.8% Return rate 61% Fixable by listing

Size-Overall49%█▇▇▆▁▆

were not well fitted

it's really quite big

Far too small

Defective Material/Parts13%▄▅▄▆█▇
Assembly/Installation6%▃▂▅▄█▅

fiddly small screws for assembly

Assembly took a bit of time

Not able to build it

Quality-Overall5%▂▂█▂▁▁

Cheap and horrible

Not the best quality

Absolute rubbish

Strength4%▂▁▂▂█▃

It is flimsy

Flimsy,

However, I would only use this basket for storage and display and not for lifting, as it doesnt seem that robust

FAQ

Common Log Store Indoors questions

Answered from the same tracked data.