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Log Burner Accessories

Maybe

Returns run at only 0.8% of orders. But demand is soft, at -59.0% this quarter, so Log Burner Accessories is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 2,225 DIY & Tools niches · +7 vs the category median of 49
Market size
£201K/yr597K searches / yr
90-day growth
-59.0%search demand this quarter
Competition
34%top-5 click share · 31 brands · 47 sellers

Flapen Score

Log Burner Accessories against its category

The dotted line is the DIY & Tools average. Past it, Log Burner Accessories is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Log Burner Accessories market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Log Burner Accessories 597K times last year and spent an estimated £201K. The top 5 brands take 60% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 597K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -59.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £201K a year.

Searches, last 12 months
597K
Growth, 90 days vs prior 90
-59.0%
Conversion, latest week
1.5%
Market size, estimated
£201Ka year
Peak month
November7.8× the quietest month
Top search term
log burner accessories139K searches a year

02 · Price

A sale here is worth £22.48.

Listings sell for £22.48 on average, from £5.99 to £98.14. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At £22.48 that is £2K to £6K a year per listing.

Average price
£22.48inside the $15 to $100 sweet spot
Price range
£5.99–£98.14
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
£2K–£6K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 25.3% of listings are out of stock. The average listing ranks #99 within Fireplaces, Stoves & Accessories. It carries 613 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
73%
Out of stock, average day
25.3%
Average rank
#99in Fireplaces, Stoves & Accessories
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
613per listing
Listings tracked
56

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Log Burner Accessories products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

£0£4K£8K£12K£16K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

31 rising

Sellers

47

Top-5 brand share

60%

Top 20: 94%

Top-5 click share

34%

Top 20: 73%

Open market

35%

  • Kingson20%
  • Valiant Fun16%
  • Fire Vida11%
  • Black Country Metal Works7%
  • Log-Barn7%
  • JVL5%

Demand

Log Burner Accessories search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 7.8×

Search terms

Top Log Burner Accessories search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • log burner accessories139K/yr
  • fireplace accessories83K/yr
  • fireside companion set55K/yr
  • companion sets for log burners49K/yr
  • companion set44K/yr
  • wood burner accessories32K/yr
  • fire place accessory23K/yr
  • fire poker set24K/yr
  • fire companion sets25K/yr
  • log fire accessories15K/yr

Reviews and returns

What reviews say buyers love and hate about Log Burner Accessories

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall14%−0.07

wildly different sizes

They are smaller

nothing fits

Quality-Overall13%−0.01

Poor batch or poor management

Poor Quality

Not well made

Durability11%−0.13

Broke after two months

Dont last

Failed after a couple of months

Value For Money7%+0.22

just a little expensive compared to similar products available

Not worth the money

This companion set looks Realy expensive

Functionality-Overall5%−0.06

Not effective

Does not do as it says it does

theyre not working for me

Love

Quality-Overall21%−0.01

Excellent product

Build quality is great, we've had it a couple of months now and it's reliable

Build quality is excellent, and it looks neat and unobtrusive

Heating14%+2.04

Effective heat distribution

Works perfectly to distribute the heat

distributes heat effectively around the room

Value For Money11%+0.22

Price is fair

Great deal

Decent price

Noise Level8%+0.50

No noise at all

Very quiet

Quiet & efficient

Advertised Vs Actual Product6%+0.49

As advertised

As described

Better than I expected

Return

0.8% Return rate 45% Fixable by listing

Size-Overall36%▇▆███▇

wildly different sizes

They are smaller

nothing fits

Functionality-Overall13%█▅▅▃▅▄

Not effective

Does not do as it says it does

theyre not working for me

Defective Material/Parts10%▃▂▅▃▃█
Quality-Overall6%▃█▄▅▅▄

Poor batch or poor management

Poor Quality

Not well made

Noise Level5%█▃▄▄▁▁

Lasted less than 3 months before it started making a loud ticking sound as it rotates

Noisy

Wouldn't say they were silent

FAQ

Common Log Burner Accessories questions

Answered from the same tracked data.