log basket
Worth a lookShows a sweet-spot price point ($24.42 avg), but soft demand (-57.2% this quarter) keeps it on the watch list.
Avg price
Incredible£24.42avg listing price — sweet spot $15–$100
Review moat
Great212.79avg incumbent reviews — the moat a new listing must climb
Returns
Great1.6%return rate — above 5% kills the launch gate
Price range
Great£7.94–£49.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great36%top-5 click share — an open shelf
Brand share
Great60%top-5 brand share — no brand owns this niche
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£119K£119K/yr · 436K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-57.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, log basket is a £119K/yr Amazon United Kingdom market (436K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Jan–Sep–Oct–Nov–Dec. Verdict: Worth a look — 51/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
log basket market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- £147K–£195K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #77
- Page quality
- 0%
- Prime
- 40%
- Sponsored
- 83%
- Out of stock
- 33.6%
- Avg brand age
- 53 months
- Avg seller age
- 193 days
Competition & brand share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
25 falling
Sellers
37
Top-5 brand share
60%
Top 20: 96%
Top-5 click share
36%
Top 20: 79%
Open market
35%
- TEP Limited19%
- Arthur Cameron18%
- Wickerfield9%
- Vintage Decor7%
- SMRL7%
- green leaves5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -57.2% search growth over the last 90 days.Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 6.8×
Top log basket search terms
- log basket201K/yr
- log baskets for wood burner indoor56K/yr
- kindling basket30K/yr
- log baskets21K/yr
- wood basket13K/yr
- wicker log basket14K/yr
- wood baskets8K/yr
- kindling storage17K/yr
- large log basket11K/yr
- wood baskets for logs18K/yr
Top log basket products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Very Strong Excellent Quality Lined Square Log Basket / Storage Basket
TEP Limited£20.394.6★909 rev
Vintage Decor Large Round Brown Rustic Wicker Fireside Log Basket With Removable Washable Cotton Liner & ties Stylish Storage Solution Laundry clothes toys shoes and logs. 50cm D x 35cm H
Vintage Decor£25.614.3★126 rev
Arthur Cameron Deluxe Circular Wicker Log Basket with Handles & Lining - Large Wicker Storage Basket Round Log Basket Round Basket (Small Antique Wash)
Arthur Cameron£28.914.5★158 rev
Rustic Countryside Style Chunky Wicker Fireside Heavy Duty Log Baskets Kindling Wood Basket
green leaves£27.874.6★215 rev
Marco Paul 3pc Log Basket Kindling Wood Bucket And Matchsticks Holder Set Heavy Duty Metal Fireplace Accessories Large Log Baskets For Wood Burner Indoor Small Kindling Bucket Large Matches Holder
Marco Paul Interiors£26.674.5★156 rev
Newest
by launch date
XL Log Baskets felt Bag Extra Thick Felt Baskets Logs and Removable reinforced Wooden Handles Foldable Log Baskets for Wood Burner Indoor Dark Grey Storage Basket for Firewood Storage & Kindling
Wihozte£7.944 rev
Set of 2 Felt Log Baskets 67L & 96L Firewood Storage Baskets with Wooden Handles 5mm Thick Foldable Log Carriers for Logs Blankets Toys and Laundry Dark Grey
KATLKIU£20.1647 rev
Kingson Firewood Log Basket for Indoor Fireplace Arched Steel Log Holder with Flat Iron Handle Black Firewood Storage Decorative Fire Log Carrier 35x28x36cm
Kingson£28.7146 rev
Kingson Firewood Basket Holder Black Powder-Coated Steel Log Carrier with Handle & Raised Edge 42x28x42cm Indoor & Outdoor Fireplace Wood Storage Rack
Kingson£29.2629 rev
Premium Black Metal Log Holder Kindling & Matchstick Holder Set Stylish Fireside Accessories for Home Fireplace & Wood Burner Indoor Firewood Storage & Fire Equipment Organizer
Trendi£22.795 rev
Trending
90-day click momentumSet of 2 Felt Log Baskets 67L & 96L Firewood Storage Baskets with Wooden Handles 5mm Thick Foldable Log Carriers for Logs Blankets Toys and Laundry Dark Grey
KATLKIU£20.164.4★
Premium Black Metal Log Holder Kindling & Matchstick Holder Set Stylish Fireside Accessories for Home Fireplace & Wood Burner Indoor Firewood Storage & Fire Equipment Organizer
Trendi£22.794.5★
XL Log Baskets felt Bag Extra Thick Felt Baskets Logs and Removable reinforced Wooden Handles Foldable Log Baskets for Wood Burner Indoor Dark Grey Storage Basket for Firewood Storage & Kindling
Wihozte£7.943.9★
Arthur Cameron Wicker Log Basket with Lining and Handles (55x35x32cm) Sturdy Storage Basket perfect for Toys blankets hallway garage living room bedroom or office
Arthur Cameron£36.054.7★
Inglenook #FIRE200 Fireplace Fireside Log Carrying Basket Wicker Quality Basket
Inglenook£14.834.3★
What buyers say about log basket
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality, easy to assemble”
“a good size”
“Worth the money”
“It is sturdy”
“looks Realy nice”
“As described”
“Gorgeous wood basket”
“The storage facility is very good”
“Looks modern and stylish”
“Area around clean as there are no gaps in the felt”
What buyers complain about
“Sadly had to return as the accuracy of the description doesnt reflect that the internal size is only 19 x19 cm and not the stated 26 x 26cm”
“Poor quality”
“Not the colour as advertised”
“it fell apart”
“fiddly small screws for assembly”
“Only fault is that it doesnt hold its shape”
“Not as advertised”
Top return reasons
Common questions
- Is log basket profitable to sell on Amazon United Kingdom?
- The niche generates £119K/yr across 42 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -57.2%. Flapen's verdict: Worth a look (51/100).
- How competitive is the log basket niche?
- 25 brands and 37 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 60% of demand.
- What do buyers complain about in log basket?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 1.6%.
- When does demand for log basket peak?
- Demand peaks in Jan–Sep–Oct–Nov–Dec; the busiest month runs 6.8× the quietest.
- What does it cost to enter the log basket niche?
- Listings span £7.94–£49.17; the average listing price is £24.42 (sweet spot $15–$100). The average incumbent carries 213 reviews — the moat a new listing must climb.