Liquid Rubber
FailDemand is soft, at -21.8% this quarter, so Liquid Rubber is a Fail.
- Flapen Score
- 49 / 100Ranks 1,033 of 2,225 DIY & Tools niches · on the category median49
- Market size
- £146K/yr227K searches / yr
- 90-day growth
- -21.8%search demand this quarter
- Competition
- 47%top-5 click share · 15 brands · 118 sellers
Flapen Score
Liquid Rubber against its category
The dotted line is the DIY & Tools average. Past it, Liquid Rubber is stronger. Inside it, weaker.
Market
The Liquid Rubber market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Liquid Rubber 227K times last year and spent an estimated £146K. The top 5 brands take 86% of clicks. Demand peaks in Feb–Mar. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 3.8% of those searches ended in a purchase.
Shoppers searched for this 227K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -21.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £146K a year.
- Searches, last 12 months
- 227K
- Growth, 90 days vs prior 90
- -21.8%
- Conversion, latest week
- 3.8%
- Market size, estimated
- £146Ka year
- Peak month
- March2.4× the quietest month
- Top search term
- liquid rubber32K searches a year
02 · Price
A sale here is worth £17.09.
Listings sell for £17.09 on average, from £4.40 to £49.93. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £17.09 that is £4K to £9K a year per listing.
- Average price
- £17.09inside the $15 to $100 sweet spot
- Price range
- £4.40–£49.93
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £4K–£9K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #150 within Adhesives & Sealers. It carries 4,471 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 71%
- Out of stock, average day
- 6.5%
- Average rank
- #150in Adhesives & Sealers
- Average rating
- 4.36 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,471per listing
- Listings tracked
- 31
04 · Newcomers
5 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Liquid Rubber products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Gorilla Waterproof Coat & Seal Clear 473ml - Weatherproof Liquid Sealant | Stops & Prevents Leaks | For Roof Tiles Brick Wood Metal Concrete Stone Rubber Plastics*
- Price
- £12.34
- Rating
- 4.5/5
- Reviews
- 2,353
- Age
- 1y ago

Siramico Coatings Liquid Rubber Roof Coating | Instant Leak Seal Technology I Quick Drying One Coat Waterproofing Sealant | Black Grey & Clear (Clear 1 Litre)
- Price
- £17.33
- Rating
- 4.5/5
- Reviews
- 572
- Age
- 8mo ago

Siramico Coatings Liquid Rubber Roof Coating | 5 Litres | Instant Leak Seal Technology I Quick Drying One Coat Waterproofing Sealant | Black Grey & Clear (Black 5 Liters)
- Price
- £49.93
- Rating
- 4.5/5
- Reviews
- 407
- Age
- 1y ago

Siramico Coatings Liquid Rubber Roof Coating | 5 Litres | Instant Leak Seal Technology I Quick Drying One Coat Waterproofing Sealant | Black Grey & Clear (Grey 5 Liters)
- Price
- £49.29
- Rating
- 4.5/5
- Reviews
- 407
- Age
- 1y ago

Gorilla 84756 Waterproof Coat & Seal Black 473ml
- Price
- £14.30
- Rating
- 4.5/5
- Reviews
- 2,353
- Age
- 4y ago
Trending
estimated 90-day click momentum
Liquid Rubber Waterproof Sealant 150 g Elastic and Durable
- Price
- £8.41
- Rating
- 3.8/5
- Reviews
- 3
- Age
- 6mo ago

WYCOON Invisible Waterproof Sealant 1KG Transparent Liquid Sealant for Leak Repair Waterproof Adhesive Coating for Indoor & Outdoor Use Roof Bathroom Shower
- Price
- £16.63
- Rating
- 4.4/5
- Reviews
- 43
- Age
- 6mo ago

Siramico Coatings Liquid Rubber Roof Coating | Instant Leak Seal Technology I Quick Drying One Coat Waterproofing Sealant | Black Grey & Clear (Clear 500ml)
- Price
- £13.92
- Rating
- 4.5/5
- Reviews
- 572
- Age
- 8mo ago

Siramico Coatings Liquid Rubber Roof Coating | 5 Litres | Instant Leak Seal Technology I Quick Drying One Coat Waterproofing Sealant | Black Grey & Clear (Grey 5 Liters)
- Price
- £49.29
- Rating
- 4.5/5
- Reviews
- 407
- Age
- 1y ago

NoxGule 150g Multi Purpose Rubber Coating Rubber Paint Black Liquid Rubber Waterproof Sealant Flexible Protective Coating for Pliers and Jewelry Tools
- Price
- £6.77
- Rating
- 3.9/5
- Reviews
- 13
- Age
- 9mo ago
Newest
by launch date
Liquid Rubber Waterproof Sealant 150 g Elastic and Durable
- Price
- £8.41
- Rating
- 3.8/5
- Reviews
- 3
- Age
- 6mo ago

WYCOON Invisible Waterproof Sealant 1KG Transparent Liquid Sealant for Leak Repair Waterproof Adhesive Coating for Indoor & Outdoor Use Roof Bathroom Shower
- Price
- £16.63
- Rating
- 4.4/5
- Reviews
- 43
- Age
- 6mo ago

NoxGule 150g Multi Purpose Rubber Coating Rubber Paint Black Liquid rubber Waterproof Sealant Waterproof Flexible Protective Coating for Pliers and Jewelry Tools (Black-B)
- Price
- £7.24
- Rating
- 3.9/5
- Reviews
- 13
- Age
- 7mo ago

Siramico Coatings Liquid Rubber Roof Coating | Instant Leak Seal Technology I Quick Drying One Coat Waterproofing Sealant | Black Grey & Clear (Clear 1 Litre)
- Price
- £17.33
- Rating
- 4.5/5
- Reviews
- 572
- Age
- 8mo ago

Siramico Coatings Liquid Rubber Roof Coating | Instant Leak Seal Technology I Quick Drying One Coat Waterproofing Sealant | Black Grey & Clear (Black 500ml)
- Price
- £13.93
- Rating
- 4.5/5
- Reviews
- 572
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
118
Est. top-5 brand share
86%
Top 20: 100%
Est. top-5 click share
47%
Top 20: 89%
Open market
12%
- SIRAMICO COATINGS44%
- GORILLA31%
- ROUJAENIN4%
- WEILAOK4%
- NoxGule3%
- WYCOON2%
- Open — no brand owns it (9 brands, 12%)
Demand
Liquid Rubber search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar · busiest ÷ quietest = 2.4×
Search terms
Top Liquid Rubber search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- liquid rubber32K/yr
- waterproof paint27K/yr
- rubber paint21K/yr
- flex seal17K/yr
- liquid rubber waterproof sealant21K/yr
- waterproof paint for outdoors9K/yr
- gorilla waterproof coat and seal22K/yr
- liquid rubber paint5K/yr
- rubberised paint4K/yr
- gorilla sealant waterproof8K/yr
Reviews and returns
What reviews say buyers love and hate about Liquid Rubber
We read the reviews and the return reasons for every product selling here.
“Its sticky”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Liquid Rubber questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








