Letter Box

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £723K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-11.7%

Conversion, latest week

2.8%

Market size, estimated

£723Ka year

Peak month

October1.3× the quietest month

Top search term

letter box418K searches a year

Listings sell for £18.32 on average, from £7.36 to £80.66. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At £18.32 that is £5K to £9K a year per listing.

Average price

£18.32inside the $15 to $100 sweet spot

Price range

£7.36–£80.66

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

£5K–£9K

Returns

3.3%of orders · Amazon United Kingdom median 0.6%

96% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #23 within Door Hardware & Locks. It carries 1,733 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

76%

Out of stock, average day

10.0%

Average rank

#23in Door Hardware & Locks

Average rating

4.34 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,733per listing

Listings tracked

50

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

47 months