Leatherman Micra

Shoppers searched for this 391K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -19.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £90K a year.

Searches, last 12 months

391K

Growth, 90 days vs prior 90

-19.6%

Conversion, latest week

1.0%

Market size, estimated

£90Ka year

Peak month

December2.7× the quietest month

Top search term

gerber107K searches a year

Listings sell for £22.90 on average, from £6.88 to £72.44. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £22.90 that is £0 to £2K a year per listing.

Average price

£22.90inside the $15 to $100 sweet spot

Price range

£6.88–£72.44

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

1.7%of orders · Amazon United Kingdom median 0.6%

27% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #216 within Hand Tools. It carries 2,015 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

27%

Prime listings

98%

Out of stock, average day

13.0%

Average rank

#216in Hand Tools

Average rating

4.54 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,015per listing

Listings tracked

51

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

53 months