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Kids Paint Brushes

Maybe

Returns run at only 0.2% of orders. But prices span $2.23–$10.14, mostly outside the sweet spot, so Kids Paint Brushes is a Maybe.

Flapen Score
50
50 / 100
Top 43% of 2,225 DIY & Tools niches · +1 vs the category median of 49
Market size
£128K/yr167K searches / yr
90-day growth
-14.3%search demand this quarter
Competition
61%top-5 click share · 17 brands · 46 sellers

Flapen Score

Kids Paint Brushes against its category

The dotted line is the DIY & Tools average. Past it, Kids Paint Brushes is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids Paint Brushes market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Kids Paint Brushes 167K times last year and spent an estimated £128K. The top 5 brands take 64% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

16.7% of searches ended in a purchase last week.

Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.7% of those searches ended in a purchase. Searches in the last 90 days moved -14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £128K a year.

Searches, last 12 months
167K
Growth, 90 days vs prior 90
-14.3%
Conversion, latest week
16.7%
Market size, estimated
£128Ka year
Peak month
December2.1× the quietest month
Top search term
kids paint brushes67K searches a year

02 · Price

A sale here is worth £4.59.

Listings sell for £4.59 on average, from £2.23 to £10.14. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,250 to 1,500 of them. At £4.59 that is £6K to £7K a year per listing.

Average price
£4.59under the $15 to $100 sweet spot
Price range
£2.23–£10.14
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
1,250–1,500
Revenue per listing a year
£6K–£7K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #135 within Painting Supplies, Tools & Wall Treatments. It carries 1,003 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
94%
Out of stock, average day
0.0%
Average rank
#135in Painting Supplies, Tools & Wall Treatments
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,003per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Kids Paint Brushes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

£0£13K£26K£38K£51K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

46

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

31%

  • BNXF26%
  • DEEINN12%
  • anezus10%
  • JCF8%
  • Syylqyr8%
  • ART BOX5%

Demand

Kids Paint Brushes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.1×

Search terms

Top Kids Paint Brushes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kids paint brushes67K/yr
  • childrens paint brushes20K/yr
  • paint brushes kids11K/yr
  • paint brush set kids14K/yr
  • paint brushes for children17K/yr
  • paint brushes for kids7K/yr
  • paintbrushes for children7K/yr
  • paint brush kids6K/yr
  • kids paint brush4K/yr
  • kids paintbrushes5K/yr

Reviews and returns

What reviews say buyers love and hate about Kids Paint Brushes

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall50%−0.10

Cheap and useless

Poor

Cheap and Cheerful

Value For Money25%−0.18

slightly expensive compared to other shops

This pack isnt worth the money

Not worth a penny

Rusts/Corrodes8%−0.06

rusty leaving black residue on hands

Functionality-Overall8%−0.06

The rollers are not functional

Love

Value For Money27%−0.18

Amazing price

Value for money

Excellent value for money

Quality-Overall16%−0.10

They are quality brushes

Good Quality

Great quality and ideal for everyday arts and crafts

Paint Quality12%+0.45

Lovely paint brushes

they paint really nice

Great value for simple painting

Size-Overall10%+1.22

Size is brilliant

Good variety of sizes

Great value for so many different size brushes

Advertised Vs Actual Product9%+1.27

As advertised perfect

Did the Job

Looks exactly like the picture

Return

0.2% Return rate 32% Fixable by listing

Quality-Overall34%▄▅▃▁▁█

Cheap and useless

Poor

Cheap and Cheerful

Size-Overall21%▃▁▆▆█▂
Functionality-Overall10%▁█▁▁▁▂

The rollers are not functional

Compatibility-Overall6%▅▁▁█▁▁
Paint Quality6%█▁▁▁▁▁

FAQ

Common Kids Paint Brushes questions

Answered from the same tracked data.