Indoor Plant Food
FailPrices span $1.71–$12.25, mostly outside the sweet spot, so Indoor Plant Food is a Fail.
- Flapen Score
- 41 / 100Ranks 1,774 of 2,225 DIY & Tools niches · −8 vs the category median of 4941
- Market size
- £333K/yr263K searches / yr
- 90-day growth
- -18.0%search demand this quarter
- Competition
- 75%top-5 click share · 7 brands · 108 sellers
Flapen Score
Indoor Plant Food against its category
The dotted line is the DIY & Tools average. Past it, Indoor Plant Food is stronger. Inside it, weaker.
Market
The Indoor Plant Food market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Indoor Plant Food 263K times last year and spent an estimated £333K. The top 5 brands take 94% of clicks. Demand peaks in Mar. Flapen scores it 41 out of 100, a Fail.
01 · Demand
20.7% of searches ended in a purchase last week.
Shoppers searched for this 263K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 20.7% of those searches ended in a purchase. Searches in the last 90 days moved -18.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £333K a year.
- Searches, last 12 months
- 263K
- Growth, 90 days vs prior 90
- -18.0%
- Conversion, latest week
- 20.7%
- Market size, estimated
- £333Ka year
- Peak month
- March2.1× the quietest month
- Top search term
- indoor plant food61K searches a year
02 · Price
A sale here is worth £6.12.
Listings sell for £6.12 on average, from £1.71 to £12.25. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 5,000 to 6,000 of them. At £6.12 that is £31K to £37K a year per listing.
- Average price
- £6.12under the $15 to $100 sweet spot
- Price range
- £1.71–£12.25
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- £31K–£37K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #31 within Building Supplies. It carries 11,076 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #31in Building Supplies
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 11,076per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Indoor Plant Food products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Baby Bio Houseplant Food 175ml- Fertiliser for Growing Vibrant and Healthy Plants - Easy To Use House Plant Care - Concentrate Plant Food - Indoor Use Plant Nutrition
- Price
- £1.71
- Rating
- 4.6/5
- Reviews
- 21,572
- Age
- 19y ago

Miracle-Gro Pour and Feed Liquid Plant Food 1L
- Price
- £3.19
- Rating
- 4.5/5
- Reviews
- 5,273
- Age
- 9y ago

Houseplant Feed Concentrate 200ml
- Price
- £3.81
- Rating
- 4.7/5
- Reviews
- 203
- Age
- 2y ago

Houseplant Focus Concentrated Liquid Fertiliser 1 Litre - Growth Technology Fertiliser for Indoor Plants - Professional Grade House Plant Food Concentrate with Kelp Seaweed Extract - Makes 200L
- Price
- £8.99
- Rating
- 4.7/5
- Reviews
- 315
- Age
- 3y ago

Home-APP Miracle-Gro 300157 Indoor Plant Food 48-Spikes 2.2-Ounce Garden Lawn Supply Maintenance
- Price
- £7.42
- Rating
- 4.4/5
- Reviews
- 46,443
- Age
- 5y ago
Trending
90-day click momentum
Organic Baby Bio Liquid Houseplant Food Concentrated Nitrogen Feed 175ml
- Price
- £2.22
- Rating
- 4.6/5
- Reviews
- 772
- Age
- 4y ago

Houseplant Feed Concentrate 200ml
- Price
- £3.81
- Rating
- 4.7/5
- Reviews
- 203
- Age
- 2y ago

Bronte Concentrated 1Ltr Houseplant Food Makes 250L of Organic Plant-Based Liquid Fertiliser Seaweed Enriched Pet-Friendly Perfect for Indoor Plants & Flowers Boost Growth & Vibrancy Naturally
- Price
- £9.58
- Rating
- 4.2/5
- Reviews
- 49
- Age
- 1y ago

MARPHYL All-Purpose Plant Food Organic Nutrient-Rich Fertilizer & Soil Enhancer for Indoor & Outdoor Flowers Vegetables Succulents Bamboo & Hydroponics
- Price
- £12.25
- Rating
- 4.3/5
- Reviews
- 13,100
- Age
- 8y ago

Miracle-Gro Pour and Feed Liquid Plant Food 1L
- Price
- £3.19
- Rating
- 4.5/5
- Reviews
- 5,273
- Age
- 9y ago
Newest
by launch date
Bronte Concentrated 1Ltr Houseplant Food Makes 250L of Organic Plant-Based Liquid Fertiliser Seaweed Enriched Pet-Friendly Perfect for Indoor Plants & Flowers Boost Growth & Vibrancy Naturally
- Price
- £9.58
- Rating
- 4.2/5
- Reviews
- 49
- Age
- 1y ago

Houseplant Feed Concentrate 200ml
- Price
- £3.81
- Rating
- 4.7/5
- Reviews
- 203
- Age
- 2y ago

Growlands Indoor House Plant Food - 300 ml - Indoor Plant Liquid Spray Fertilizer - With Seaweed Extract - Designed For Use on All Plants - Ready to Use Mist Spray
- Price
- £10.85
- Rating
- 4.4/5
- Reviews
- 402
- Age
- 3y ago

Houseplant Focus Concentrated Liquid Fertiliser 1 Litre - Growth Technology Fertiliser for Indoor Plants - Professional Grade House Plant Food Concentrate with Kelp Seaweed Extract - Makes 200L
- Price
- £8.99
- Rating
- 4.7/5
- Reviews
- 315
- Age
- 3y ago

Organic Baby Bio Liquid Houseplant Food Concentrated Nitrogen Feed 175ml
- Price
- £2.22
- Rating
- 4.6/5
- Reviews
- 772
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.
Brands
7 flat
Sellers
108
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
2%
- Baby Bio47%
- Miracle-Gro28%
- Westland8%
- Growth Technology8%
- MARPHYL4%
- GROWLANDS3%
- Open — no brand owns it (1 brand, 2%)
Demand
Indoor Plant Food search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 2.1×
Search terms
Top Indoor Plant Food search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- indoor plant food61K/yr
- house plant food49K/yr
- plant food indoor house plant42K/yr
- houseplant food25K/yr
- liquid gold leaf fertiliser7K/yr
- houseplant fertiliser7K/yr
- house plant feed9K/yr
- house plant fertiliser7K/yr
- indoor plant fertiliser7K/yr
- indoor plant feed7K/yr
Reviews and returns
What reviews say buyers love and hate about Indoor Plant Food
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The only drawback is its slight odour
Very smelly
Too smelly for home
Killed my plants
My plants have perked up
The plants I use it with are always bigger than the ones I don't use it with
the bottle leaks really badly
Leaking
Turned up 4 days late and leaking everywhere
It seems a little expensive at first
It isnt the biggest bottle of plant food for the price
expensive
Big bottle
it needs to be bigger
Small bottle,
Love
that encourages plant growth
Good vibrant plant growth
Plant growth improved
Excellent value
great value for money
Good price
Easy to Use
easy to use plant feed
Very easy to use measure
Reliable brand that performs as it should
Good value quality houseplant food
Excellent product
Excellent as advertised
Does what it says
Exceeded expectations
Return
0.1% Return rate 12% Fixable by listing
the bottle leaks really badly
Leaking
Turned up 4 days late and leaking everywhere
I cant open the bottle
Big bottle
it needs to be bigger
Small bottle,
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Indoor Plant Food questions
Answered from the same tracked data.








