Hunting Knife
FailBuyers convert on only 0.2% of searches, so Hunting Knife is a Fail.
- Flapen Score
- 47 / 100Ranks 1,252 of 2,225 DIY & Tools niches · −2 vs the category median of 4947
- Market size
- £28K/yr613K searches / yr
- 90-day growth
- -22.5%search demand this quarter
- Competition
- 51%top-5 click share · 22 brands · 28 sellers
Flapen Score
Hunting Knife against its category
The dotted line is the DIY & Tools average. Past it, Hunting Knife is stronger. Inside it, weaker.
Market
The Hunting Knife market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Hunting Knife 613K times last year and spent an estimated £28K. The top 5 brands take 59% of clicks. Demand peaks in Jan–Sep–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
0.2% of searches ended in a purchase last week.
Shoppers searched for this 613K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.
- Searches, last 12 months
- 613K
- Growth, 90 days vs prior 90
- -22.5%
- Conversion, latest week
- 0.2%
- Market size, estimated
- £28Ka year
- Peak month
- December2.2× the quietest month
- Top search term
- hunting knife297K searches a year
02 · Price
A sale here is worth £22.91.
Listings sell for £22.91 on average, from £6.12 to £113.47. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £22.91 that is £0 to £2K a year per listing.
- Average price
- £22.91inside the $15 to $100 sweet spot
- Price range
- £6.12–£113.47
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
32% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #108 within Hand Tools. It carries 754 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 32%
- Prime listings
- 96%
- Out of stock, average day
- 12.2%
- Average rank
- #108in Hand Tools
- Average rating
- 4.37 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 754per listing
- Listings tracked
- 28
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Hunting Knife products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
TOURBON Leather Fixed Blade Knife Sheath for Belt Straight Knife Holster with with Fire Starter Holder and Pocket
- Price
- £25.85
- Rating
- 4.4/5
- Reviews
- 95
- Age
- 1y ago

Wolfcraft Folding Knife with 75 mm Serrated Blade and Safety Lock
- Price
- £8.13
- Rating
- 4.4/5
- Reviews
- 2,524
- Age
- 7y ago

Helikon-Tex Bushcraft Line
- Price
- £26.97
- Rating
- 4.7/5
- Reviews
- 243
- Age
- 9y ago

SEAC Unisex 0550017520000a Hammer Diving Knife for Apnea and Scuba Diving Dagger with Straps Black One Size UK
- Price
- £19.63
- Rating
- 4.3/5
- Reviews
- 675
- Age
- 8y ago

BKGDO High Carbon Steel Multi-Functional Outdoor Tool - Lightweight with Rubber Handle Hand-Stitched Sheath Perfect for Hunting Climbing Adventure Rescue Camping - Ideal Mens Gift (TYPE-B6)
- Price
- £34.89
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 1y ago
Trending
90-day click momentum
Cressi Gara Modular Impulse Blade White
- Price
- £37.35
- Rating
- 3.4/5
- Reviews
- 8
- Age
- 3y ago

TOURBON Genuine Leather Boning Knife Sheath for Belt Bushcraft Camping Hunting Straight Knife Holster
- Price
- £16.65
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 4mo ago

Helikon-Tex Bushcraft Line
- Price
- £26.97
- Rating
- 4.7/5
- Reviews
- 243
- Age
- 9y ago

13PCS Survival Kit Camping Tools - Survival Gear and Equipment with Folding Shovel & Extension Rod & Survival Axe & Pliers & 16-in-1 Multi-Tool Outdoor Tool Kit for Camping Hiking Bushcraft
- Price
- £30.37
- Rating
- 4.0/5
- Reviews
- 12
- Age
- 7mo ago

Mubero Trade Knife with Stainless Steel Blade
- Price
- £37.91
- Rating
- 4.8/5
- Reviews
- 21
- Age
- 8mo ago
Newest
by launch date
TOURBON Genuine Leather Boning Knife Sheath for Belt Bushcraft Camping Hunting Straight Knife Holster
- Price
- £16.65
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 4mo ago

13PCS Survival Kit Camping Tools - Survival Gear and Equipment with Folding Shovel & Extension Rod & Survival Axe & Pliers & 16-in-1 Multi-Tool Outdoor Tool Kit for Camping Hiking Bushcraft
- Price
- £30.37
- Rating
- 4.0/5
- Reviews
- 12
- Age
- 7mo ago

Mubero Trade Knife with Stainless Steel Blade
- Price
- £37.91
- Rating
- 4.8/5
- Reviews
- 21
- Age
- 8mo ago

BKGDO High Carbon Steel Multi-Functional Outdoor Tool - Lightweight with Rubber Handle Hand-Stitched Sheath Perfect for Hunting Climbing Adventure Rescue Camping - Ideal Mens Gift (TYPE-B6)
- Price
- £34.89
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 1y ago

HONZIN Multitools Pliers Foldable Multi-Purpose Stainless Steel Multifunctional Pliers Multitool with Nylon Pouch Bottle Opener Screwdriver Ideal for Camping DIY Outdoor Gift for Men
- Price
- £13.40
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
22 falling
Sellers
28
Top-5 brand share
59%
Top 20: 98%
Top-5 click share
51%
Top 20: 92%
Open market
35%
- Wolfcraft19%
- TOURBN16%
- Helikon-Tex10%
- SEAC7%
- Hultafors7%
- BKGDO6%
Demand
Hunting Knife search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Sep, Dec · busiest ÷ quietest = 2.2×
Search terms
Top Hunting Knife search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hunting knife297K/yr
- survival knife141K/yr
- hunting knife with sheath27K/yr
- tactical knife28K/yr
- hunting knives27K/yr
- buck knife25K/yr
- military knife14K/yr
- knife hunting11K/yr
- kershaw knife11K/yr
- bear grylls knife8K/yr
Reviews and returns
What reviews say buyers love and hate about Hunting Knife
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
likely to break
Broken
its fell apart already
Big
Very small
Very small knife
Rust
Washed once and it rusted
the blade rusted after first time use
Wish Id read the reviews on it as quite a few other people have had issues with the locking mechanism not working
Arrived today lock mechanism is broken cant close it
Isn't a locking mechanism
Poor quality screws
blade is also very low quality
Bad quality
Love
Good quality knife
Amazing quality
Very good quality tool
Very nice sharp knife
The knife is very sharp
Super sharp
Good value
Value for money
Amazing value for money
easy to use
Very handy thank you
EASY OPEN AND CLOSE
A Nice Solid Set
It's quite sturdy
The handle is surprisingly strong
Return
1.0% Return rate 25% Fixable by listing
Big
Very small
Very small knife
Wish Id read the reviews on it as quite a few other people have had issues with the locking mechanism not working
Arrived today lock mechanism is broken cant close it
Isn't a locking mechanism
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hunting Knife questions
Answered from the same tracked data.








