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Hormann Garage Door Remote

Fail

Shoppers spend only $48K a year here, so Hormann Garage Door Remote is a Fail.

Flapen Score
44
44 / 100
Ranks 1,524 of 2,225 DIY & Tools niches · −5 vs the category median of 49
Market size
£48K/yr29K searches / yr
90-day growth
-3.2%search demand this quarter
Competition
72%top-5 click share · 9 brands · 19 sellers

Flapen Score

Hormann Garage Door Remote against its category

The dotted line is the DIY & Tools average. Past it, Hormann Garage Door Remote is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hormann Garage Door Remote market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hormann Garage Door Remote 29K times last year and spent an estimated £48K. The top 5 brands take 89% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

7.8% of searches ended in a purchase last week.

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.

Searches, last 12 months
29K
Growth, 90 days vs prior 90
-3.2%
Conversion, latest week
7.8%
Market size, estimated
£48Ka year
Peak month
September1.4× the quietest month
Top search term
hormann garage door remote21K searches a year

02 · Price

A sale here is worth £21.48.

Listings sell for £21.48 on average, from £6.99 to £47.34. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £21.48 that is £2K to £5K a year per listing.

Average price
£21.48inside the $15 to $100 sweet spot
Price range
£6.99–£47.34
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
£2K–£5K
Returns
3.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 39.8% of listings are out of stock. The average listing ranks #428 within Garage Door Hardware. It carries 702 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
93%
Out of stock, average day
39.8%
Average rank
#428in Garage Door Hardware
Average rating
4.21 starsAmazon United Kingdom average 4.36 stars
Average reviews
702per listing
Listings tracked
14

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top Hormann Garage Door Remote products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

£0£5K£10K£14K£19K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 flat

Sellers

19

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

6%

  • Hörmann56%
  • tinshow14%
  • QIQIAZI7%
  • BEE&FLOWER6%
  • HYMOLKYE6%
  • YuliSpy5%
  • Open — no brand owns it (3 brands, 6%)

Demand

Hormann Garage Door Remote search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Holiday '24SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Hormann Garage Door Remote search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hormann garage door remote21K/yr
  • garador remote control5K/yr
  • hormann garage door opener3K/yr

Reviews and returns

What reviews say buyers love and hate about Hormann Garage Door Remote

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Instructions/User Manual/Troubleshooting23%−0.01

Instructions are utterly garbage

Poor instructions

The instructions are not entirely clear

Functionality-Overall17%−0.09

Didn't work

could not get them to work

Didn't work returned

Value For Money10%−0.06

just a bit expensive for what it is

Buying this remote cost me £185 in call out

Waste of money

Compatibility-Overall10%−0.06

would never have been compatible being a copy of the original

This product is not compatible with some garador models as frequency differs

These are not compatible with the Hormann HSM4-868, blue buttons, despite what the listing says

Quality-Overall6%−0.01

Its just badly made

TOTAL RUBBISH

Love

Remote Control15%+1.39

A good remote to buy

They work, easy to clone from existing garador remote

Great remote

Value For Money11%−0.06

great value for money

Good product good value

Excellent value

Assembly/Installation11%+1.00

Easy to set up

The instructions for set up were straightforward

The setup was straightforward once I followed the steps

Compatibility-Overall9%−0.06

Perfect pairing

Easy to pair up with your original device

Using Jim Woodhouse review paired perfectly

Quality-Overall8%−0.01

Excellent Product

Quality kit

Great Products,

Return

3.5% Return rate 4% Fixable by listing

Compatibility-Overall51%▅▆█▇█▆

would never have been compatible being a copy of the original

This product is not compatible with some garador models as frequency differs

These are not compatible with the Hormann HSM4-868, blue buttons, despite what the listing says

Functionality-Overall21%█▅▇▆▄▇

Didn't work

could not get them to work

Didn't work returned

Connectivity-Overall6%▅▅██▄▆

I couldnt connect it

slow to make contact with door

I couldnt get it to fully connect

Instructions/User Manual/Troubleshooting6%▅▅▁▄▇█

Instructions are utterly garbage

Poor instructions

The instructions are not entirely clear

Defective Material/Parts5%▅█▁▂▇▇

FAQ

Common Hormann Garage Door Remote questions

Answered from the same tracked data.