hooks
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Market size
Great£1.3M£1.3M/yr · 3.2M searches
Brand share
Great55%top-5 brand share — no brand owns this niche
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,653.4avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.7%90-day search growth — must beat 0% to launch
Avg price
Bad£4.83avg listing price — sweet spot $15–$100
Price range
Bad£2.66–£7.63cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, hooks is a £1.3M/yr Amazon United Kingdom market (3.2M searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 58/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
hooks market data
- Units sold / yr
- 250K–300K
- avg 6,000–8,000/product
- Revenue / yr
- £1.2M–£1.4M
- units × avg price
- Conversion rate
- 8.0%
- Avg BSR
- #18
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 0.0%
- Avg brand age
- 33 months
- Avg seller age
- 174 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
32 falling
Sellers
99
Top-5 brand share
55%
Top 20: 90%
Top-5 click share
44%
Top 20: 82%
Open market
40%
- pickpiff15%
- AOMEES13%
- Command10%
- Jiaweixiang10%
- Kiemeu7%
- JAPONC5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -6.7% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Top hooks search terms
- hooks518K/yr
- self adhesive hooks346K/yr
- hooks for hanging291K/yr
- adhesive hooks274K/yr
- wall hooks231K/yr
- hook239K/yr
- stick on hooks214K/yr
- sticky hooks273K/yr
- screw in hooks72K/yr
- hooks stick on135K/yr
Top hooks products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Self Adhesive Hooks Extra Sticky and Strong Hanging up to 6KG Heavy Duty Stick on No-Nail Hook for Back of Door Black 4 Pack
pickpiff£5.674.5★10,085 rev
AOMEES Adhesive Hooks Heavy Duty Wall Hooks 8kg (Max) Self Adhesive Hook 12pcs
AOMEES£4.784.6★11,822 rev
Jiaweixiang 24 Pack Heavy Duty Self Adhesive Hooks - 33lb Max Transparent Waterproof Sticky Wall Hooks for Keys Bathroom Shower Outdoor Kitchen Door Home Improvement Utility
Jiaweixiang£5.804.6★9,355 rev
Small Sticky Hooks For Hanging Extra Strong Self Adhesive Hooks Heavy Duty
Kiemeu£4.214.4★5,507 rev
JAPONC 16PCS Metal Ceiling Hooks 2.9 Inch Multipurpose Vinyl Coated Screw-in Wall Hooks for Hanging Plants Cups Utensils Lights and Stuff Great for Indoor & Outdoor Use
JAPONC£3.434.6★2,510 rev
Newest
by launch date
vsshe 70PCS 1/2 Inch Screw-in Wall Hooks Black Plastic Coated Cup Hooks Multi-Purpose Hooks for Hanging Plants Cups Tableware Wood Under Cabinets Cabinet Shelves and Kitchen Utensils
vsshe£3.45452 rev
Zuvo 36 Pack Screw in Cup Hooks Black Vinyl Coated for Wood and Outdoor
Zuvo£3.98272 rev
Jiaweixiang 12 Pack Heavy Duty Sticky Wall Hooks - 33lb Max Transparent Waterproof Self Adhesive Hooks for Keys Bathroom Shower Outdoor Kitchen Door Home Improvement Utility
Jiaweixiang£5.339,355 rev
KICQOM Self Adhesive Hooks 30 Packs Extra Strong Sticky Hooks for Hanging Heavy Duty Stick On Hooks Wall Mounted Hooks for Bathroom Kitchen Closet Office Hanging Coat Cloth Towel Key Decorations
KICQOM£5.31314 rev
ALAHUGYEF Garage Hooks 6 Pcs Ladder Storage Hooks for Hanging Heavy Duty Hooks Wall Mounted Garage Hanger Brackets for Wall Bike Chair Garden Hose Tool Storage
ALAHUGYEF£4.87397 rev
Trending
90-day click momentum
XFentech 16 Pcs Cup Hooks Screw - 2.9 Inch Metal Ceiling Hooks with PVC Plastic Vinyl Coating Black Screw in Hooks for Hanging Plants Cups Lights Kitchen Utensils
XFentech£3.344.6★
Command Bath Designer Hooks White Water Resistant - 2 Medium Hooks and 4 Adhesive Strips - Hang Towels Robes and Other Bathroom Accessories - Ideal to Avoid Drilling Through Tiles
Command£2.754.5★
vsshe 70PCS 1/2 Inch Screw-in Wall Hooks Black Plastic Coated Cup Hooks Multi-Purpose Hooks for Hanging Plants Cups Tableware Wood Under Cabinets Cabinet Shelves and Kitchen Utensils
vsshe£3.454.4★
Merriway BH01111 (20 Pcs) Chrome Plated Mug Shouldered Cup Hooks 25 mm (1 inch) - Pack of 20 Pieces
Merriway£2.664.6★
Screw Hooks 7 Sizes 120 Pieces Cup Hooks Nickel Plated Hooks Metal Screw-in Eye Hooks Ceiling Hook for Cabinet Shelf (Silver)
Hoiny£5.624.6★
What buyers say about hooks
What buyers praise and complain about, mined from review topics.What buyers love
“Strong hooks”
“Sticks well”
“Amazing quality”
“Great value”
“Easy to use”
“As described”
“Easy to set up”
“Easy to fit and look good”
“Really durable, I've got them on most doors”
“Works well”
What buyers complain about
“Weakest adhesive ever”
“after a while just kept falling”
“do not fit”
“cheap isn't always better”
“fragile and weak”
“are kind of expensive”
“the paintwork is terrible”
“impossible to remove”
“not as advertised”
“Didnt worked for me”
Top return reasons
Common questions
- Is hooks profitable to sell on Amazon United Kingdom?
- The niche generates £1.3M/yr across 40 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -6.7%. Flapen's verdict: Worth a look (58/100).
- How competitive is the hooks niche?
- 32 brands and 99 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 55% of demand.
- What do buyers complain about in hooks?
- Top complaints mined from reviews: Adhesion/Stickiness, Durability, Size-Overall. The return rate is 0.4%.
- When does demand for hooks peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.3× the quietest.
- What does it cost to enter the hooks niche?
- Listings span £2.66–£7.63; the average listing price is £4.83 (sweet spot $15–$100). The average incumbent carries 4,653 reviews — the moat a new listing must climb.