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Hollow Wall Anchor

Maybe

Returns run at only 0.9% of orders. But shoppers spend only $58K a year here, so Hollow Wall Anchor is a Maybe.

Flapen Score
54
54 / 100
Top 24% of 2,225 DIY & Tools niches · +5 vs the category median of 49
Market size
£58K/yr93K searches / yr
90-day growth
-17.4%search demand this quarter
Competition
40%top-5 click share · 34 brands · 75 sellers

Flapen Score

Hollow Wall Anchor against its category

The dotted line is the DIY & Tools average. Past it, Hollow Wall Anchor is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hollow Wall Anchor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hollow Wall Anchor 93K times last year and spent an estimated £58K. The top 5 brands take 45% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

6.8% of searches ended in a purchase last week.

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £58K a year.

Searches, last 12 months
93K
Growth, 90 days vs prior 90
-17.4%
Conversion, latest week
6.8%
Market size, estimated
£58Ka year
Top search term
cavity wall fixings21K searches a year

02 · Price

A sale here is worth £9.24.

Listings sell for £9.24 on average, from £2.20 to £21.24. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £9.24 that is £0 to £924 a year per listing.

Average price
£9.24under the $15 to $100 sweet spot
Price range
£2.20–£21.24
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
£0–£924
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #341 within Nails, Screws & Fasteners. It carries 796 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
98%
Out of stock, average day
4.4%
Average rank
#341in Nails, Screws & Fasteners
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
796per listing
Listings tracked
44

04 · Newcomers

Amazon counts 1 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Hollow Wall Anchor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

£0£2K£3K£5K£7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

34 rising

Sellers

75

Top-5 brand share

45%

Top 20: 90%

Top-5 click share

40%

Top 20: 81%

Open market

49%

  • T.K.Excellent12%
  • PLASPLUGS11%
  • TOPWAY8%
  • BESTYCHAO7%
  • SCREWBOX7%
  • fiXte5%

Demand

Hollow Wall Anchor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26DecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.3× · 8 of 12 months tracked

Search terms

Top Hollow Wall Anchor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cavity wall fixings21K/yr
  • hollow wall anchor22K/yr
  • hollow wall fixings23K/yr
  • molly bolts6K/yr
  • cavity wall fixings for plasterboard7K/yr
  • hollow wall anchors5K/yr
  • molly bolts for plasterboard5K/yr
  • molly bolt3K/yr

Reviews and returns

What reviews say buyers love and hate about Hollow Wall Anchor

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall14%+0.19

Bad quality

Really poor quality they break and shatter

Total rubbish

Functionality-Overall10%−0.11

Dont work

its a lottery its works or not

A poorly made item that just does not work

Mounting9%−0.06

Not fit for purpose screw does not reach end of plug

No stand off when bolting up

The screw thread was stripped

Grip6%

Don't always grip well

gripping both faces

The little lugs that grip the board could be a little more rigid

Size-Overall6%−0.04

Not fit for purpose

Too oversized for purpose

The only small downside is that if you are not familiar with the different sizes

Love

Quality-Overall17%+0.19

Excellent product

Excellent tool, works well, reasonable price

Good variety

Strength13%+0.89

Fantastic, easy to use and a sturdy support

Very strong

and solid as a rock

Ease Of Use13%+1.12

Easy to use

Very handy

They go in very easy

Advertised Vs Actual Product10%+0.72

Brilliant,works as it should

As described

Works ok. Works as it should-ish

Value For Money8%+0.52

Good for the price

Amazing value

good value for money

Return

0.9% Return rate 41% Fixable by listing

Size-Overall33%▆▇▇▇▇█

Not fit for purpose

Too oversized for purpose

The only small downside is that if you are not familiar with the different sizes

Compatibility-Overall13%▆▅▅█▆▄
Functionality-Overall12%▇▇▇▅█▅

Dont work

its a lottery its works or not

A poorly made item that just does not work

Defective Material/Parts7%█▃▆▃▅▅
Quality-Overall7%▃▇█▆█▇

Bad quality

Really poor quality they break and shatter

Total rubbish

FAQ

Common Hollow Wall Anchor questions

Answered from the same tracked data.