hex drill bit set
Skip itA small market ($76K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good70%top-5 brand share — brands hold most of the demand
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Price range
Good£3.20–£28.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£11.65avg listing price — sweet spot $15–$100
Review moat
Okay3,212.81avg incumbent reviews — the moat a new listing must climb
Market size
Bad£76K£76K/yr · 133K searches
Growth
Bad-12.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, hex drill bit set is a £76K/yr Amazon United Kingdom market (133K searches/yr). The top 5 brands hold 70% of demand. Verdict: Skip it — 48/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
hex drill bit set market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- £58K–£70K
- units × avg price
- Conversion rate
- 4.9%
- Avg BSR
- #184
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 67%
- Out of stock
- 3.5%
- Avg brand age
- 34 months
- Avg seller age
- 159 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
18 falling
Sellers
106
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
54%
Top 20: 91%
Open market
25%
- Amtech26%
- DEWALT16%
- Bosch15%
- greywolf7%
- Amazon Basics5%
- Navoys5%
Demand & seasonality
Weekly Amazon search volume, last 68 weeks — -12.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top hex drill bit set search terms
- hex drill bit set36K/yr
- impact drill bits21K/yr
- impact driver drill bits14K/yr
- hex shank drill bit set15K/yr
- hex drill bits14K/yr
- impact drill bit set9K/yr
- drill bits for impact driver6K/yr
- hex shank drill bits7K/yr
- impact driver drill bit set5K/yr
- hex head drill bits3K/yr
Top hex drill bit set products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amtech - 13pc Titanium Nitride Coated HSS Drill Bit Set smooth low-friction drilling in wood plastic & metals organised for site and workshop use sizes 1.56.5mm 1/4 hex
Amtech£4.964.1★3,752 rev

Dewalt multi-purpose drill bit set of 5 pieces DT60099-QZ shock-proof pack of 1 silver
DEWALT£10.074.5★953 rev

Bosch Professional 9pc PointTeQ Hex Drill Bit Set (for Metal Ø: 2-8 mm Total Length: 60-117 mm Hex Shank Accessory for Impact Drivers and Drill Drivers)
Bosch£12.394.4★524 rev

Drill Bit Set 49 Pieces 1/4 Hex Shank Impact Driver Bits and Screwdriver Bits Set for Electric Drill/Driver Drill Bit and Screwdriver Bit Combo Kit with Box for Drilling in Wood Metal
greywolf£28.004.3★45 rev

13 Titanium Coated Drill Bit Set - 1/4 Hex Shafts 1.5mm-6.5mm Metal Drill Bits Comes with Handy Storage Holder
Navoys£5.103.8★116 rev
Newest
by launch date
Drill Bit Set 49 Pieces 1/4 Hex Shank Impact Driver Bits and Screwdriver Bits Set for Electric Drill/Driver Drill Bit and Screwdriver Bit Combo Kit with Box for Drilling in Wood Metal
greywolf£28.0045 rev

15PCS Hex Shank Cobalt Metric Drill Bit Set 1.5mm-6.5mm Quick Change High Speed Steel Impact Driver Hex-Shank Twist Drill bits for Metal Steel Wood Plastic Aluminum Alloy
ArtisanShow£10.7114 rev

13 Titanium Coated Drill Bit Set - 1/4 Hex Shafts 1.5mm-6.5mm Metal Drill Bits Comes with Handy Storage Holder
Navoys£5.10116 rev

hep 13pc Titanium Coated Hss Drill Bit High Speed Twist Steel drill Bit 1/4 Hex With Holder For wood metal aluminium
hep Bringing your space to life£5.8040 rev

Original Einhell L-CASE 40-piece bit and drill set (25 mm bits quick-change bit holder socket spanner countersink metal stone and wood drill bits incl. storage box)
Einhell Accessories£14.41683 rev
Trending
90-day click momentum
Amtech - 5pc Titanium Nitride Coated HSS Drill Bit Set fast clean drilling in metal wood & plastic quick swaps for DIY & trade with quick-change setups sizes 1.54.8mm 1/4 hex
Amtech£3.254.1★

Original Einhell L-CASE 40-piece bit and drill set (25 mm bits quick-change bit holder socket spanner countersink metal stone and wood drill bits incl. storage box)
Einhell Accessories£14.414.7★

Drill Bit Set 49 Pieces 1/4 Hex Shank Impact Driver Bits and Screwdriver Bits Set for Electric Drill/Driver Drill Bit and Screwdriver Bit Combo Kit with Box for Drilling in Wood Metal
greywolf£28.004.3★

Bosch Professional 5pc PointTeQ Hex Drill Bit Set (for Metal Ø: 2-6 mm Total Length: 60-98 mm Hex Shank Accessory for Impact Drivers and Drill Drivers)
Bosch£8.754.4★

Saipor 16pcs Hex Shank Titanium Coated Twist Drills Bit Set 1.5-6.5mm High Speed Steel Quick Change Impact Driver Bit for Soft Metal Wood PVC and Plastic
Saipor£7.593.4★
What buyers say about hex drill bit set
What buyers praise and complain about, mined from review topics.What buyers love
“Great product really well made”
“Excellent for the money”
“As described”
“Perfect fit”
“The bits are strong”
“easy to use”
“Does the job perfectly plenty of bits for all tasks”
“It's still one of my most used set of accessories, and well packaged and durable”
“loved the compact case it was in”
“so this comes in handy for a quick grab kit to do a lot”
What buyers complain about
“Bit broke after first use”
“I've never seen such appalling quality impact bits”
“Weak, snapped instantly”
“Bits dont fit in extensions”
“Great product, shame bits don't fit in adapter thogh”
“the smaller ones I'd be very careful as they're very thin”
“Didn't like these at all no grip on s news worn away already very disappointed”
“No worth it even 1p”
“it struggled”
“Misleading product title”
Top return reasons
Common questions
- Is hex drill bit set profitable to sell on Amazon United Kingdom?
- The niche generates £76K/yr across 27 tracked products. 90-day search growth is -12.8%. Flapen's verdict: Skip it (48/100).
- How competitive is the hex drill bit set niche?
- 18 brands and 106 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 70% of demand.
- What do buyers complain about in hex drill bit set?
- Top complaints mined from reviews: Durability, Quality-Overall, Strength. The return rate is 0.6%.
- When does demand for hex drill bit set peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the hex drill bit set niche?
- Listings span £3.20–£28.16; the average listing price is £11.65 (sweet spot $15–$100). The average incumbent carries 3,213 reviews — the moat a new listing must climb.