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Hex Bit Set

Maybe

Returns run at only 0.6% of orders. But shoppers spend only $63K a year here, so Hex Bit Set is a Maybe.

Flapen Score
51
51 / 100
Top 38% of 2,225 DIY & Tools niches · +2 vs the category median of 49
Market size
£63K/yr103K searches / yr
90-day growth
-4.7%search demand this quarter
Competition
45%top-5 click share · 29 brands · 118 sellers

Flapen Score

Hex Bit Set against its category

The dotted line is the DIY & Tools average. Past it, Hex Bit Set is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hex Bit Set market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hex Bit Set 103K times last year and spent an estimated £63K. The top 5 brands take 45% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

6.8% of searches ended in a purchase last week.

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £63K a year.

Searches, last 12 months
103K
Growth, 90 days vs prior 90
-4.7%
Conversion, latest week
6.8%
Market size, estimated
£63Ka year
Peak month
April1.4× the quietest month
Top search term
hex bit set35K searches a year

02 · Price

A sale here is worth £8.96.

Listings sell for £8.96 on average, from £4.18 to £20.16. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £8.96 that is £896 to £2K a year per listing.

Average price
£8.96under the $15 to $100 sweet spot
Price range
£4.18–£20.16
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£896–£2K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #173 within Hand Tools. It carries 2,071 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
6.9%
Average rank
#173in Hand Tools
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,071per listing
Listings tracked
33

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Hex Bit Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£10K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 flat

Sellers

118

Top-5 brand share

45%

Top 20: 92%

Top-5 click share

45%

Top 20: 88%

Open market

50%

  • TakFree14%
  • BAKESHU10%
  • DEWALT8%
  • toolant7%
  • ELEAD6%
  • US PRO6%

Demand

Hex Bit Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Hex Bit Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hex bit set35K/yr
  • allen key drill bit set19K/yr
  • hex bits12K/yr
  • alan keys sets for drill6K/yr
  • allen key bits5K/yr
  • allen key bit set7K/yr
  • allan key drill bit set4K/yr
  • impact hex bit set4K/yr
  • hex bit4K/yr
  • impact allen key set4K/yr

Reviews and returns

What reviews say buyers love and hate about Hex Bit Set

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability22%−0.09

Breaks very easily

It broke on first use

snapped on the first use

Quality-Overall19%−0.04

Utter rubbish

Sadly not as good as the brand would suggest

Poor quality

Size-Overall12%

It was not fitting my drill

One wrong size

It is small

Strength8%−0.03

Far too brittle

Weak, snapped instantly

Weak

Ease Of Use4%+0.62

frustrating to use

The catch can be tricky opening as it's pretty stiff

frustratingly hard to get when needed to undo something

Love

Quality-Overall32%−0.04

Good quality set

the overall quality seems solid

Excellent quality

Value For Money18%+2.24

Great value

Great value

Good price

Ease Of Use8%+0.62

It is easy to use

Very handy

Great handy bit of kit

Size-Overall7%

Good fit

Perfect fit to everything I needed

a good range of sizes

Advertised Vs Actual Product6%+0.51

Does the job

Just what I needed

As described

Return

0.6% Return rate 34% Fixable by listing

Size-Overall25%▆▄█▆▆▇

It was not fitting my drill

One wrong size

It is small

Quality-Overall14%▅█▇▁▆▅

Utter rubbish

Sadly not as good as the brand would suggest

Poor quality

Defective Material/Parts14%█▅▄▆▄█

Half of drills broke absolutely rubbish

Some of small bits kept snapping

Compatibility-Overall8%▆█▆▅▇▅
Functionality-Overall8%▅▆▅█▇▃

Never run out of the right bit

FAQ

Common Hex Bit Set questions

Answered from the same tracked data.