Heatmiser
soft demand (-60.9% this quarter) — Heatmiser doesn't clear our bar today.
Flapen Score
Is Heatmiser profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Heatmiser is a £72K/yr Amazon United Kingdom market (25K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 35/100.
Heatmiser: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -60.9% over the last 90 days and 5.0% of searches end in a purchase.
£72K
revenue / yr
Who owns the niche?
The top 5 brands hold 95% of demand, so 5% of the market is open.
5%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 18 products
Top Heatmiser products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Heatmiser neoStat V2 Programmable Thermostat - Glacier White
- Price
- £55.85
- Rating
- 4.4/5
- Reviews
- 210
- Age
- 5y ago

Kudos-Trading - Heatmiser Neo-E Smart Stat Electric Underfloor Heating Thermostat Works with NeoHub Gen 2 Giving Interface with Apple Alexa & Google Giving Smart Controls.
- Price
- £70.04
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 5y ago

IMI Heatmiser neoStat V3 - Wired Programmable Thermostat - (Latest Version) - EVO
- Price
- £57.78
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

Heatmiser neoStat V2 - Wired Programmable Thermostat - (White) - EVO
- Price
- £49.51
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 6mo ago

Heatmiser - NeoStat V3 - WHITE
- Price
- £51.88
- Rating
- 4.1/5
- Reviews
- 14
- Age
- 4y ago
Trending
90-day click momentum
IMI Heatmiser neoStat V3 - Wired Programmable Thermostat - (Latest Version) - EVO
- Price
- £57.78
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

Heatmiser UH4-4 Zone 230v Underfloor Heating Wiring Centre
- Price
- £49.00
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago

LavaTap Heatmiser NeoStat 12v V2 Programmable Thermostat for 12 Volt UFH Systems (Glacier White)
- Price
- £63.62
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2y ago

Kudos-Trading - Heatmiser Neo-E Smart Stat Electric Underfloor Heating Thermostat Works with NeoHub Gen 2 Giving Interface with Apple Alexa & Google Giving Smart Controls.
- Price
- £70.04
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 5y ago

Heatmiser NeoHub Gen3 (Compatible with neoStat neoStat-HW neoStat 12v neoAir v2 neoAir v2-M neoAir v3 neoStat-e neoStat-HC neoPlug) Opt. Control with - Alexa Google Home Apple HomeKit IFTTT
- Price
- £118.17
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 7mo ago
Newest
by launch date
IMI Heatmiser neoStat V3 - Wired Programmable Thermostat - (Latest Version) - EVO
- Price
- £57.78
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

Heatmiser neoStat V2 - Wired Programmable Thermostat - (White) - EVO
- Price
- £49.51
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 6mo ago

Heatmiser UH4-4 Zone 230v Underfloor Heating Wiring Centre
- Price
- £49.00
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago

Heatmiser NeoHub Gen3 (Compatible with neoStat neoStat-HW neoStat 12v neoAir v2 neoAir v2-M neoAir v3 neoStat-e neoStat-HC neoPlug) Opt. Control with - Alexa Google Home Apple HomeKit IFTTT
- Price
- £118.17
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 7mo ago

LavaTap Heatmiser Slimline V4 Programmable Thermostat Wired Digital 7 Day and 5 2 Day Heating Control for Central and Underfloor Heating 230 V Not Battery Powered
- Price
- £45.00
- Rating
- 4.5/5
- Reviews
- 4
- Age
- 9mo ago
Competition: brands, sellers & click share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 rising
Sellers
21
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
0%
- Heatmiser32%
- EVO27%
- Kudos-Trading16%
- LavaTap11%
- Fastwarm8%
- The Floor Heating Warehouse5%
Heatmiser demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 6.0×
Top Heatmiser search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- heatmiser9K/yr
- heatmiser thermostat7K/yr
- heatmiser neo stat v29K/yr
What reviews say buyers love and hate about Heatmiser
What buyers mention most, as a share of all reviews.
What buyers love
93% of reviews“Quality item”
“Easy to set up and use”
“Perfect replacement for failed thermostat”
“does the job”
“Good fit”
What buyers complain about
83% of reviews“NO PROBE! Advertised to be sold with a probe. Probe not supplied!”
“Wouldnt work with my system”
“Trivial to set up, shame its so expensive and unsightly”
Heatmiser return rate & reasons
Why buyers send it back, as a share of all return requests.
5.3%
Return rate
15%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Heatmiser questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.








