Hard Wax Oil

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £165K a year.

Searches, last 12 months

91K

Growth, 90 days vs prior 90

-6.6%

Conversion, latest week

7.5%

Market size, estimated

£165Ka year

Peak month

April2.1× the quietest month

Top search term

osmo polyx oil24K searches a year

Listings sell for £24.31 on average, from £8.02 to £80.81. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £24.31 that is £6K to £12K a year per listing.

Average price

£24.31inside the $15 to $100 sweet spot

Price range

£8.02–£80.81

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

£6K–£12K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #59 within Painting Supplies, Tools & Wall Treatments. It carries 1,015 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

100%

Out of stock, average day

0.6%

Average rank

#59in Painting Supplies, Tools & Wall Treatments

Average rating

4.57 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,015per listing

Listings tracked

20

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

68 months