Skip to content

Hammer Tacker

Fail

Demand is soft, at -23.2% this quarter, so Hammer Tacker is a Fail.

Flapen Score
47
47 / 100
Ranks 1,252 of 2,225 DIY & Tools niches · −2 vs the category median of 49
Market size
£66K/yr35K searches / yr
90-day growth
-23.2%search demand this quarter
Competition
76%top-5 click share · 8 brands · 63 sellers

Flapen Score

Hammer Tacker against its category

The dotted line is the DIY & Tools average. Past it, Hammer Tacker is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hammer Tacker market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hammer Tacker 35K times last year and spent an estimated £66K. The top 5 brands take 92% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

8.0% of searches ended in a purchase last week.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -23.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £66K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
-23.2%
Conversion, latest week
8.0%
Market size, estimated
£66Ka year
Peak month
November1.4× the quietest month
Top search term
hammer tacker21K searches a year

02 · Price

A sale here is worth £23.84.

Listings sell for £23.84 on average, from £10.53 to £43.06. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £23.84 that is £2K to £6K a year per listing.

Average price
£23.84inside the $15 to $100 sweet spot
Price range
£10.53–£43.06
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
£2K–£6K
Returns
1.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #108 within Hand Tools. It carries 460 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#108in Hand Tools
Average rating
4.19 starsAmazon United Kingdom average 4.36 stars
Average reviews
460per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Hammer Tacker products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

£0£7K£13K£20K£27K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

63

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

5%

  • OX Tools29%
  • Tacwise27%
  • STANLEY19%
  • Barbarossa9%
  • Draper9%
  • Hilka3%
  • Open — no brand owns it (2 brands, 5%)

Demand

Hammer Tacker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Hammer Tacker search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hammer tacker21K/yr
  • staple hammer7K/yr
  • hammer stapler7K/yr

Reviews and returns

What reviews say buyers love and hate about Hammer Tacker

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Jamming/Clogging28%−0.21

jams after every hit

Mechanism jammed on first go

14 within 40 mins it jammed

Durability19%−0.13

It broke after just a few days of simple use

broke after just a few days

it fell apart

Quality-Overall11%+1.93

Piece of junk

poor quality

Poor product

Natural Resource Wastage9%−0.06

Absolutely rubbish waste of money

Waste of money

Defective Material/Parts6%−0.04

The part keeps falling out

Love

Quality-Overall46%+1.93

Seems very well made

Good quality hammer stapler

The build quality is good

Value For Money14%+0.58

Good Value

bargain price

Advertised Vs Actual Product14%+0.69

Does the job its intended to do

Exactly as described

Ease Of Use11%+0.51

simple to use

easy to use it made the job a doddle

Correct Contents7%+0.34

Great bit of kit

Return

1.5% Return rate 11% Fixable by listing

Functionality-Overall26%▄▃█▅▁▆
Jamming/Clogging23%▆▂▁▄█▅

jams after every hit

Mechanism jammed on first go

14 within 40 mins it jammed

Durability12%▂█▂▂▃▄

It broke after just a few days of simple use

broke after just a few days

it fell apart

Defective Material/Parts11%▆▄██▂▆

The part keeps falling out

Size-Overall8%▅▅▆█▆▁

they still don't fit

FAQ

Common Hammer Tacker questions

Answered from the same tracked data.