Grout
MaybeReturns run at only 1.0% of orders. But demand is soft, at -23.5% this quarter, so Grout is a Maybe.
- Flapen Score
- 52 / 100Top 33% of 2,225 DIY & Tools niches · +3 vs the category median of 4952
- Market size
- £238K/yr349K searches / yr
- 90-day growth
- -23.5%search demand this quarter
- Competition
- 53%top-5 click share · 15 brands · 111 sellers
Flapen Score
Grout against its category
The dotted line is the DIY & Tools average. Past it, Grout is stronger. Inside it, weaker.
Market
The Grout market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Grout 349K times last year and spent an estimated £238K. The top 5 brands take 68% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
8.0% of searches ended in a purchase last week.
Shoppers searched for this 349K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £238K a year.
- Searches, last 12 months
- 349K
- Growth, 90 days vs prior 90
- -23.5%
- Conversion, latest week
- 8.0%
- Market size, estimated
- £238Ka year
- Peak month
- March1.5× the quietest month
- Top search term
- grout105K searches a year
02 · Price
A sale here is worth £8.57.
Listings sell for £8.57 on average, from £3.68 to £22.38. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At £8.57 that is £6K to £9K a year per listing.
- Average price
- £8.57under the $15 to $100 sweet spot
- Price range
- £3.68–£22.38
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £6K–£9K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #97 within Building Supplies. It carries 1,648 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 96%
- Out of stock, average day
- 0.7%
- Average rank
- #97in Building Supplies
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,648per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 1 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Grout products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bartoline Fix and Grout Tile Adhesive 1kg Ready-Mixed
- Price
- £3.68
- Rating
- 4.4/5
- Reviews
- 159
- Age
- 8y ago

Polycell Tile Fix & Grout Tube 330g White
- Price
- £7.19
- Rating
- 4.5/5
- Reviews
- 1,688
- Age
- 5y ago

EVO-STIK Wall Tile Adhesive and Grout White 1L - Mould Resistant - Waterproof - Ready to Use
- Price
- £5.13
- Rating
- 4.2/5
- Reviews
- 1,795
- Age
- 14y ago

Grout - Ready Mixed Grout Reviver - Fast Drying No Sealer Required Perfect for Bathroom Shower and Kitchen + Mould Protection - 250gr (Grey)
- Price
- £14.49
- Rating
- 4.2/5
- Reviews
- 7,469
- Age
- 4y ago

Everbuild 703 Fix And Grout Tile Adhesive Ready Mixed Anti-Mould Water Resistant High Strength Brilliant White 750g (package may vary)
- Price
- £5.51
- Rating
- 4.4/5
- Reviews
- 5,295
- Age
- 19y ago
Trending
90-day click momentum
Grout Repair Kit Fast Drying Replace Grouts Pen Tiles Sealer Bathroom Shower Kitchen Floor Grout Filler Restore and Renew Joints Line Gaps (White)
- Price
- £8.32
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 5mo ago

Tile Grout Repair Kit White Grout 100g Fast Drying Waterproof Grout Filler Tube No Mix Tile Joint Repair Paste with Scraper White Grout Pen for Bathroom Kitchen Shower Floor and Wall Tiles
- Price
- £6.67
- Rating
- 5.0/5
- Reviews
- 21
- Age
- 1mo ago

Decex Tile Fix & Grout Repair Kit 330g Ready Mixed Waterproof Tile Adhesive & Grout with Grout Spreader Tool White Grout Repair Kit for Bathroom Kitchen Wall & Floor Tile Repairs
- Price
- £10.27
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 4mo ago

Bartoline Fix and Grout Tile Adhesive 1kg Ready-Mixed
- Price
- £3.68
- Rating
- 4.4/5
- Reviews
- 159
- Age
- 8y ago

Mapei Ultracolor Plus Grout 100 White 2kg | MAPULTGRO1002PL
- Price
- £10.14
- Rating
- 4.5/5
- Reviews
- 237
- Age
- 4y ago
Newest
by launch date
Tile Grout Repair Kit White Grout 100g Fast Drying Waterproof Grout Filler Tube No Mix Tile Joint Repair Paste with Scraper White Grout Pen for Bathroom Kitchen Shower Floor and Wall Tiles
- Price
- £6.67
- Rating
- 5.0/5
- Reviews
- 21
- Age
- 1mo ago

Decex Tile Fix & Grout Repair Kit 330g Ready Mixed Waterproof Tile Adhesive & Grout with Grout Spreader Tool White Grout Repair Kit for Bathroom Kitchen Wall & Floor Tile Repairs
- Price
- £10.27
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 4mo ago

Grout Repair Kit Fast Drying Replace Grouts Pen Tiles Sealer Bathroom Shower Kitchen Floor Grout Filler Restore and Renew Joints Line Gaps (White)
- Price
- £8.32
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 5mo ago

Tile Grout Repair Kit 2 Pack Tile Line Filler with Tool Fast Drying and WaterProof Grout for Bathroom and Kitchen Tile Joints Line Grout Reviver Kit Filler for Tiles (White 200g)
- Price
- £9.52
- Rating
- 4.1/5
- Reviews
- 84
- Age
- 1y ago

NX Dual Purpose Fix & Grout Ready mixed Brilliant white Wall tile Adhesive & grout 0.33kg
- Price
- £4.18
- Rating
- 4.5/5
- Reviews
- 55
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
111
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
53%
Top 20: 95%
Open market
27%
- Bartoline22%
- EVO-STIK15%
- POLYCELL15%
- PENTAUSA9%
- Everbuild7%
- Unibond5%
Demand
Grout search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Grout search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- grout105K/yr
- tile grout64K/yr
- white grout30K/yr
- tile adhesive and grout23K/yr
- grout repair15K/yr
- floor tile grout12K/yr
- bathroom grout12K/yr
- white tile grout11K/yr
- tile grout repair11K/yr
- grout repair kit8K/yr
Reviews and returns
What reviews say buyers love and hate about Grout
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Clearly there are some issues with quality control
Not the best product
Poor product and a waste of money
Cant vouch for adhesion or durability yet
some did not adhere
not very sticky
It wa impossible to use
Not as easy to use as I thought
Not very good to use
Not easy removing dirt by hand
grout can be very hard work to keep clean
Stick to powder based grout - it will save you hours in cleanup
Did not work
Doesnt work very well
doesn,t work on high corners
Love
Easy to use
Easy to apply
Very handy
Excellent product
Excellent and reliable product
Excellent product, easy to use and very stable
Exactly what we needed
It does what it is meant to do, and it works
was as described
Good value for money
Good value for money
Good value
Excellent tile adhesive
This adhesive is easy to use
Good adhesive
Return
1.0% Return rate 51% Fixable by listing
The Whole Thing Has Leaked
it had leaked
Leaked everywhere
Did not work
Doesnt work very well
doesn,t work on high corners
Cant vouch for adhesion or durability yet
some did not adhere
not very sticky
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Grout questions
Answered from the same tracked data.








