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Grohe Toilet Roll Holder

Fail

The top 5 brands take 100% of clicks, so Grohe Toilet Roll Holder is a Fail.

Flapen Score
34
34 / 100
Ranks 2,121 of 2,225 DIY & Tools niches · −15 vs the category median of 49
Market size
£123K/yr72K searches / yr
90-day growth
-9.1%search demand this quarter
Competition
47%top-5 click share · 2 brands · 42 sellers

Flapen Score

Grohe Toilet Roll Holder against its category

The dotted line is the DIY & Tools average. Past it, Grohe Toilet Roll Holder is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Grohe Toilet Roll Holder market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Grohe Toilet Roll Holder 72K times last year and spent an estimated £123K. All 2 brands take every click. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £123K a year.

Searches, last 12 months
72K
Growth, 90 days vs prior 90
-9.1%
Conversion, latest week
2.4%
Market size, estimated
£123Ka year
Top search term
grohe46K searches a year

02 · Price

A sale here is worth £71.22.

Listings sell for £71.22 on average, from £8.40 to £702.34. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £71.22 that is £0 to £7K a year per listing.

Average price
£71.22inside the $15 to $100 sweet spot
Price range
£8.40–£702.34
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£7K
Returns
5.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #243 within Bathroom Hardware. It carries 641 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#243in Bathroom Hardware
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
641per listing
Listings tracked
35

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
50 months

Products

Top Grohe Toilet Roll Holder products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£10K£15K£20K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

42

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

47%

Top 20: 87%

Open market

0%

  • GROHE77%
  • Hansgrohe23%
  • Open — no brand owns it (0%)

Demand

Grohe Toilet Roll Holder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26DecJanFebMarAprMayJunJul

Peak months: Jun · busiest ÷ quietest = 1.7× · 8 of 12 months tracked

Search terms

Top Grohe Toilet Roll Holder search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • grohe46K/yr
  • grohe toilet roll holder15K/yr
  • hansgrohe toilet roll holder6K/yr
  • grohe bathroom accessories5K/yr

Reviews and returns

What reviews say buyers love and hate about Grohe Toilet Roll Holder

We read the reviews and the return reasons for every product selling here.

49%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Durability”
5.0%of orders come back
“Broken in 2 weeks and tried same second same and also broke”
A buyer, on “Durability”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Grohe Toilet Roll Holder questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data