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Grey Wood Paint

prices mostly outside the sweet spot ($4.64–$13.30) — Grey Wood Paint doesn't clear our bar today.

Flapen Score

33
Skip it
Market size 12Growth 14Conversion 39Competition 40Returns 85Price range 0Avg price 32Brand share 17Review moat 23Quality gap 63
This niche Category average

Is Grey Wood Paint profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Grey Wood Paint is a £50K/yr Amazon United Kingdom market (163K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in May–Oct. Verdict: Skip it — 33/100.

Grey Wood Paint: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -22.9% over the last 90 days and 3.1% of searches end in a purchase.

£50K

revenue / yr

Units sold / yr8K
Search volume / yr-22.9%163K
Conversion rate3.1%
Avg price£9.84

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

7%

open market share

Brands · sellers8 · 47
Top-5 product click share61%
Open market7%
Avg brand age58 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 19 products

Sponsored placement68%
New entrants (1y)0· 0 succeeded
Avg rating4.4★
Avg reviews8,160

Top Grey Wood Paint products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

£0£5K£10K£15K£20K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

47

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

3%

  • Johnstone's62%
  • THE ONE14%
  • Rust-Oleum8%
  • PEBBLE HUG5%
  • Inspired Essentials4%
  • RUSTINS4%
  • Open — no brand owns it (2 brands, 3%)

Grey Wood Paint demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume163KCVR3.1%Products19Brands8Top 5 Brands93%OOS Rate5.1%Rating4.4★Reviews8,160Avg BSR#80
8K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Oct · busiest ÷ quietest = 3.9×

Top Grey Wood Paint search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • grey wood paint24K/yr
  • grey gloss paint for wood23K/yr
  • grey gloss paint21K/yr
  • grey paint for wood12K/yr
  • grey radiator paint14K/yr
  • grey gloss11K/yr
  • grey furniture paint12K/yr
  • radiator paint grey9K/yr
  • grey satin wood paint6K/yr
  • grey cupboard paint7K/yr

What reviews say buyers love and hate about Grey Wood Paint

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Paint Quality25%

Very good paint easy to paint with very good colour

Color15%

Beautiful colour

Quality-Overall12%

Great itemfor covering glass

Value For Money11%

Worth the money

Engraving/Paint/Sublimation8%

Great paint, easy to apply

What buyers complain about

80% of reviews
Paint Quality24%

Awful Paint

Size-Overall13%

My fault for not checking the size

Color13%

Colour is a lot lighter

Coverage9%

Not very good coverage

Quality-Overall7%

Absolute rubbish, take notice of the bad reviews

Grey Wood Paint return rate & reasons

Why buyers send it back, as a share of all return requests.

1.5%

Return rate

73%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Color
38%
2Size-Overall
31%
3Paint Quality
18%
4Advertised Vs Actual Product
2%
5Value For Money
2%

Common Grey Wood Paint questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Grey Wood Paint 33/100 on Amazon United Kingdom — Skip it. The niche generates £50K/yr across 19 tracked products. Search demand moved -22.9% over the last 90 days.
Search demand for Grey Wood Paint on Amazon United Kingdom peaks in May–Oct, where the busiest month runs 3.9× the quietest.