grey spray paint
Skip itPrices mostly outside the sweet spot ($3.87–$13.71) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Review moat
Good635.65avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+18.1%90-day search growth — must beat 0% to launch
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£6.49avg listing price — sweet spot $15–$100
Market size
Bad£32K£32K/yr · 66K searches
Price range
Bad£3.87–£13.71cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, grey spray paint is a £32K/yr Amazon United Kingdom market (66K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Apr–May. Verdict: Skip it — 46/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
grey spray paint market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- £32K–£39K
- units × avg price
- Conversion rate
- 7.5%
- Avg BSR
- #227
- Page quality
- 0%
- Prime
- 90%
- Sponsored
- 40%
- Out of stock
- 5.0%
- Avg brand age
- 68 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
14 flat
Sellers
43
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
17%
- DEKTON43%
- HLU14%
- Paint Factory9%
- Rust-Oleum7%
- JENOLITE7%
- WRX3%
- Open — no brand owns it (8 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +18.1% search growth over the last 90 days.Peak months: Apr, May · busiest ÷ quietest = 2.5×
Top grey spray paint search terms
- grey spray paint27K/yr
- grey spray paint for metal7K/yr
- grey spray paint for plastic7K/yr
- dark grey spray paint8K/yr
- grey spray paint for wood6K/yr
- light grey spray paint4K/yr
- matt grey spray paint3K/yr
- grey metal spray paint3K/yr
Top grey spray paint products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dekton Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Graphite Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects
DEKTON£4.284.7★58 rev
DEKTON Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Traffic Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects
DEKTON£3.874.7★40 rev
400ml Colour IT Light Grey Gloss All Purpose Interior Exterior Quick Drying Spray Paint
HLU£4.034.2★360 rev
Paint Factory 400ml Professional Quality Fantastic Finish All-Purpose Interior Exterior Household Spray Paint for Wood Metal Plastic Ceramics & More (Grey Primer Matt)
Paint Factory£4.264.5★302 rev
Dekton Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Slate Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects
DEKTON£4.744.5★8 rev
Newest
by launch date
Paint Factory All Purpose Grey Spray Paint Pack 2 (400ml Each) - Matt Finish Interior and Exterior Grey Spray Paint for Metal Plastic and Wood
EDE Group£6.88140 rev
Balaju Height 3X BH Metallic Gun Metal Grey Gloss Spray paint for Interior or Exterior Wood Metal Plastic Glass 400ML Each- Pack of 3 (3)
Balaju Height£13.7127 rev
PNJB Grey Primer Matt All Purpose Spray Aerosol Spray Quick Drying & Long Lasting Ideal for Wood Metal Plastic Ceramics Fast-Drying 400ML (1PCS)
PNJB£8.3013 rev
Dekton Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Graphite Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects
DEKTON£4.2858 rev
DEKTON Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Traffic Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects
DEKTON£3.8740 rev
Trending
90-day click momentumDekton Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Slate Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects
DEKTON£4.744.5★
Dekton Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Graphite Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects
DEKTON£4.284.7★
Unknown1 151 Multipurpose Gun Metal Grey Spray - DIY Premium Gun Metallic Finish - Metal Wood Glass (400ml x 2)
Unknown1£6.714.2★
JENOLITE Directorust Spray Paint Satin Finish | SLATE GREY | 400ml | Direct To Rust Spray Paint For Metal | All-In-One Multi Surface Paint for Metal Wood Plastic Ceramic | RAL 7031
JENOLITE£10.384.5★
All Purpose Paint - Grey Primer 400 ml - Professional Matt Finish Spray Wood Color Paint
PAINTfactory£4.394.4★
What buyers say about grey spray paint
What buyers praise and complain about, mined from review topics.What buyers love
“Very good paint finishing too good value for money easy to apply good colour too”
“Great quality, amazing coverage and the nozzle is very good”
“Good colour”
“did the job”
“very good spray and quick drying”
“Easy to use”
“Covers well”
“Drys fast goes on really well e”
“Works great”
“quick to dry”
What buyers complain about
“spot on not a grey colour”
“This didn't spray”
“this is 100% worse than any spray paint I have ever seen”
“Not the best”
“The spray nozzle is very difficult to use”
“So pretty expensive IMO”
“nowhere near the grey advertised”
“more rough even though table sanded down to remove any rust”
“Very Thin and not good so i do not want to buy it again”
“the nozzle broke whilst using it”
Top return reasons
Common questions
- Is grey spray paint profitable to sell on Amazon United Kingdom?
- The niche generates £32K/yr across 20 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +18.1%. Flapen's verdict: Skip it (46/100).
- How competitive is the grey spray paint niche?
- 14 brands and 43 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 80% of demand.
- What do buyers complain about in grey spray paint?
- Top complaints mined from reviews: Color, Spray/Flow, Paint Quality. The return rate is 0.5%.
- When does demand for grey spray paint peak?
- Demand peaks in Apr–May; the busiest month runs 2.5× the quietest.
- What does it cost to enter the grey spray paint niche?
- Listings span £3.87–£13.71; the average listing price is £6.49 (sweet spot $15–$100). The average incumbent carries 636 reviews — the moat a new listing must climb.