Grey Masonry Paint
FailShoppers spend only $30K a year here, so Grey Masonry Paint is a Fail.
- Flapen Score
- 48 / 100Ranks 1,131 of 2,225 DIY & Tools niches · −1 vs the category median of 4948
- Market size
- £30K/yr56K searches / yr
- 90-day growth
- +64.7%search demand this quarter
- Competition
- 62%top-5 click share · 9 brands · 65 sellers
Flapen Score
Grey Masonry Paint against its category
The dotted line is the DIY & Tools average. Past it, Grey Masonry Paint is stronger. Inside it, weaker.
Market
The Grey Masonry Paint market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Grey Masonry Paint 56K times last year and spent an estimated £30K. The top 5 brands take 82% of clicks. Demand peaks in Mar–Apr–May–Jun–Jul. Flapen scores it 48 out of 100, a Fail.
01 · Demand
3.2% of searches ended in a purchase last week.
Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +64.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.
- Searches, last 12 months
- 56K
- Growth, 90 days vs prior 90
- +64.7%
- Conversion, latest week
- 3.2%
- Market size, estimated
- £30Ka year
- Peak month
- April13.0× the quietest month
- Top search term
- grey masonry paint outdoor17K searches a year
02 · Price
A sale here is worth £16.30.
Listings sell for £16.30 on average, from £6.94 to £24.07. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £16.30 that is £2K to £4K a year per listing.
- Average price
- £16.30inside the $15 to $100 sweet spot
- Price range
- £6.94–£24.07
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 1.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
68% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #89 within Painting Supplies, Tools & Wall Treatments. It carries 6,230 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 79%
- Out of stock, average day
- 0.4%
- Average rank
- #89in Painting Supplies, Tools & Wall Treatments
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,230per listing
- Listings tracked
- 19
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Grey Masonry Paint products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Johnstones Exterior Smooth Masonry Paint Moher Slate Up to 15 Years Protection Weather & Dirt Resistant 60m Coverage Per Tin - Dry in 1-2 Hours 5 L
- Price
- £17.63
- Rating
- 4.7/5
- Reviews
- 411
- Age
- 2y ago

Johnstones Exterior Smooth Masonry Paint Subtle Stone Up to 15 Years Protection Weather & Dirt Resistant 60m Coverage Per Tin - Dry in 1-2 Hours 5 L
- Price
- £19.21
- Rating
- 4.5/5
- Reviews
- 172
- Age
- 2y ago

Leyland Granocryl Smooth Masonry Grey Skies 5L
- Price
- £17.65
- Rating
- 4.5/5
- Reviews
- 1,899
- Age
- 8y ago

Sandtex Smooth Masonry Paint 2.5l Slate Grey
- Price
- £16.61
- Rating
- 4.6/5
- Reviews
- 129
- Age
- 4y ago

Johnstones Exterior Smooth Masonry Paint Moher Slate Up to 15 Years Protection Weather & Dirt Resistant 30m Coverage Per Tin Dry in 1-2 Hours 2.5L
- Price
- £16.49
- Rating
- 4.5/5
- Reviews
- 77
- Age
- 2y ago
Trending
90-day click momentum
Johnstones Exterior Smooth Masonry Paint Subtle Stone Up to 15 Years Protection Weather & Dirt Resistant 60m Coverage Per Tin - Dry in 1-2 Hours 5 L
- Price
- £19.21
- Rating
- 4.5/5
- Reviews
- 172
- Age
- 2y ago

Landlords Weather Shield Equinox Smooth Masonry Paint | 1L in 30+ Colours | Storm Proof Scrub Resistance | Weatherproof Technology Designed with Acrylic Resin for Ultimate Protection
- Price
- £19.82
- Rating
- 4.5/5
- Reviews
- 1,034
- Age
- 10y ago

THE ONE All-In-One Paint & Primer - Dark Grey Satin 250 ml | Multi-Surface 1 Coat Formula | Easy Indoor & Outdoor Decorating for Home & Garden Walls Floors & Furniture | Water-Based & Low VOC
- Price
- £11.37
- Rating
- 4.4/5
- Reviews
- 26,529
- Age
- 5y ago

Sandtex 5L Slate Grey Masonry Paint
- Price
- £23.03
- Rating
- 4.6/5
- Reviews
- 249
- Age
- 5y ago

THE ONE All-In-One Paint & Primer - Grey Matt 250 ml | Multi-Surface 1 Coat Formula | Easy Indoor & Outdoor Decorating for Home & Garden Walls Floors & Furniture | Durable Water-Based & Low VOC
- Price
- £11.38
- Rating
- 4.4/5
- Reviews
- 26,529
- Age
- 8y ago
Newest
by launch date
Johnstones Exterior Smooth Masonry Paint Moher Slate Up to 15 Years Protection Weather & Dirt Resistant 60m Coverage Per Tin - Dry in 1-2 Hours 5 L
- Price
- £17.63
- Rating
- 4.7/5
- Reviews
- 411
- Age
- 2y ago

Johnstones Exterior Smooth Masonry Paint Subtle Stone Up to 15 Years Protection Weather & Dirt Resistant 60m Coverage Per Tin - Dry in 1-2 Hours 5 L
- Price
- £19.21
- Rating
- 4.5/5
- Reviews
- 172
- Age
- 2y ago

Johnstones Exterior Smooth Masonry Paint Moher Slate Up to 15 Years Protection Weather & Dirt Resistant 30m Coverage Per Tin Dry in 1-2 Hours 2.5L
- Price
- £16.49
- Rating
- 4.5/5
- Reviews
- 77
- Age
- 2y ago

Polar Wallguard Anthracite Masonry Paint Exterior - 1 Litre | Waterproof Coating for Brick Concrete Stone Pebbledash and Ironwork | High Durability and Superior Protection for Exterior Walls
- Price
- £19.38
- Rating
- 4.4/5
- Reviews
- 462
- Age
- 3y ago

Sandtex Smooth Masonry Paint 2.5l Slate Grey
- Price
- £16.61
- Rating
- 4.6/5
- Reviews
- 129
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
65
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
11%
- Johnstone's43%
- THE ONE12%
- Leyland11%
- Crown9%
- Polar Specialist Coatings8%
- Sandtex7%
- Open — no brand owns it (3 brands, 11%)
Demand
Grey Masonry Paint search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 13.0×
Search terms
Top Grey Masonry Paint search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- grey masonry paint outdoor17K/yr
- grey masonry paint13K/yr
- masonry paint grey10K/yr
- dark grey masonry paint7K/yr
- grey outdoor paint6K/yr
- light grey masonry paint4K/yr
Reviews and returns
What reviews say buyers love and hate about Grey Masonry Paint
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
All in 1 paint
Very Poor quality paint, two coats and paint flaking off, mottled, see pic
thin paint
Colour not as expected
Colour not correct
Not true colour
Far too expensive now
Firstly its expensive everything needed 3 coats
Will not buy at inflated price
My fault for not checking the size
Lot bigger
I was worried the tin was gonna be too small
it lasted a week
Started peeling after 2 weeks
Love
Excellent paint excellent price
Beautiful paint
Good paint
Great itemfor covering glass
Produced great results with just one coat
Excellent product
Amazing colour
Covers well good colour
Paint colour exactly as described
Brilliant coverage
The ease of coverage
Easy to apply covers well
Better than expected
As described
Does the job
Return
1.3% Return rate 76% Fixable by listing
My fault for not checking the size
Lot bigger
I was worried the tin was gonna be too small
Colour not as expected
Colour not correct
Not true colour
All in 1 paint
Very Poor quality paint, two coats and paint flaking off, mottled, see pic
thin paint
stupidly went by the picture in the ad
found the ad misleading
Not the same as the previous tin purchased
Far too expensive now
Firstly its expensive everything needed 3 coats
Will not buy at inflated price
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Grey Masonry Paint questions
Answered from the same tracked data.








