- Flapen Score
- 30 / 100Ranks 2,191 of 2,225 DIY & Tools niches · −19 vs the category median of 4930
- Market size
- £6K/yr13K searches / yr
- 90-day growth
- -3.3%search demand this quarter
- Competition
- 73%top-5 click share · 2 brands · 28 sellers
Flapen Score
Govee Heater against its category
The dotted line is the DIY & Tools average. Past it, Govee Heater is stronger. Inside it, weaker.
Market
The Govee Heater market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Govee Heater 13K times last year and spent an estimated £6K. All 2 brands take every click. Demand peaks in Jan–Sep–Oct–Nov–Dec. Flapen scores it 30 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £6K a year.
- Searches, last 12 months
- 13K
- Growth, 90 days vs prior 90
- -3.3%
- Conversion, latest week
- 0.9%
- Market size, estimated
- £6Ka year
- Peak month
- November8.4× the quietest month
- Top search term
- goveelife5K searches a year
02 · Price
A sale here is worth £52.29.
Listings sell for £52.29 on average, from £14.57 to £167.57. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At £52.29 that is £0 to £5K a year per listing.
- Average price
- £52.29inside the $15 to $100 sweet spot
- Price range
- £14.57–£167.57
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 0–100
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£5K
- Returns
- 2.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #206 within Safety & Security. It carries 1,281 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 91%
- Out of stock, average day
- 7.2%
- Average rank
- #206in Safety & Security
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,281per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Govee Heater products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
GoveeLife 42-inch Smart Quiet Tower Fan of 27 dB 12 Speeds up to 8 m/s 5 Modes Cooling Fan 24H Timer Bladeless Electric Fan with 150 Oscillation WiFi/Alexa/Remote Control for Bedroom Black
- Price
- £112.67
- Rating
- 4.4/5
- Reviews
- 657
- Age
- 1y ago

GoveeLife Mini Air Purifier for Bedroom HEPA Smart Filter Air Purifier with App Alexa Control for Pet Hair Odors Pollen Smoke Portable Air Cleaner with 3 Speeds 2 Modes Timer Aroma for Home
- Price
- £41.09
- Rating
- 4.6/5
- Reviews
- 410
- Age
- 1y ago

GoveeLife 36-inch Smart Tower Fan with App & Voice Control Ultra-Quiet Oscillating Floor Fan 8 Speeds & 5 Modes 24H Timer for Bedroom Home Office
- Price
- £65.49
- Rating
- 4.2/5
- Reviews
- 230
- Age
- 1y ago

GoveeLife Digital Fridge Thermometer with App Control Wireless Smart WiFi Freezer Thermometer with Custom Alarms and 2-Year Free Data Storage LCD Display for Fridge Freezer
- Price
- £23.69
- Rating
- 4.4/5
- Reviews
- 63
- Age
- 1y ago

GoveeLife Motion Sensor Group Control Unlimited Devices Wireless Mini Contact Sensor for Smart Home Automation Battery Powered Supports Most GoveeHome Smart Products
- Price
- £25.29
- Rating
- 4.1/5
- Reviews
- 411
- Age
- 2y ago
Trending
estimated 90-day click momentum
GoveeLife 36-inch Smart Tower Fan with App & Voice Control Ultra-Quiet Oscillating Floor Fan 8 Speeds & 5 Modes 24H Timer for Bedroom Home Office
- Price
- £65.49
- Rating
- 4.2/5
- Reviews
- 230
- Age
- 1y ago

GoveeLife 42-inch Smart Quiet Tower Fan of 27 dB 12 Speeds up to 8 m/s 5 Modes Cooling Fan 24H Timer Bladeless Electric Fan with 150 Oscillation WiFi/Alexa/Remote Control for Bedroom Black
- Price
- £112.67
- Rating
- 4.4/5
- Reviews
- 657
- Age
- 1y ago

GoveeLife Air Purifier Replacement Accessories for H7124
- Price
- £18.59
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 1y ago

GoveeLife 262ft Bluetooth Thermometer Hygrometer Smart Temperature and Humidity Meter with App Notification Alarm 2-Year Free Data Export Suitable for Bedroom Greenhouse Wine Cellar
- Price
- £14.57
- Rating
- 4.4/5
- Reviews
- 238
- Age
- 2y ago

GoveeLife Smart Electric Kettle with Tea Infuser 1.7 L Electric Kettle with Brewing Program Variable Temperature Control 2 H Keep Warm & Auto Shut off BPA Free Silver
- Price
- £167.57
- Rating
- 4.4/5
- Reviews
- 297
- Age
- 1y ago
Newest
by launch date
GoveeLife Air Purifier Replacement Accessories for H7124
- Price
- £18.59
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 1y ago

GoveeLife Digital Fridge Thermometer with App Control Wireless Smart WiFi Freezer Thermometer with Custom Alarms and 2-Year Free Data Storage LCD Display for Fridge Freezer
- Price
- £23.69
- Rating
- 4.4/5
- Reviews
- 63
- Age
- 1y ago

GoveeLife 42-inch Smart Quiet Tower Fan of 27 dB 12 Speeds up to 8 m/s 5 Modes Cooling Fan 24H Timer Bladeless Electric Fan with 150 Oscillation WiFi/Alexa/Remote Control for Bedroom Black
- Price
- £112.67
- Rating
- 4.4/5
- Reviews
- 657
- Age
- 1y ago

GoveeLife 36-inch Smart Tower Fan with App & Voice Control Ultra-Quiet Oscillating Floor Fan 8 Speeds & 5 Modes 24H Timer for Bedroom Home Office
- Price
- £65.49
- Rating
- 4.2/5
- Reviews
- 230
- Age
- 1y ago

GoveeLife Mini Air Purifier for Bedroom HEPA Smart Filter Air Purifier with App Alexa Control for Pet Hair Odors Pollen Smoke Portable Air Cleaner with 3 Speeds 2 Modes Timer Aroma for Home
- Price
- £41.09
- Rating
- 4.6/5
- Reviews
- 410
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 73% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
28
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
73%
Top 20: 100%
Open market
0%
- GoveeLife95%
- DREO5%
- Open — no brand owns it (0%)
Demand
Govee Heater search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 8.4×
Search terms
Top Govee Heater search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- goveelife5K/yr
- govee heater6K/yr
- govee smart heater2K/yr
Reviews and returns
What reviews say buyers love and hate about Govee Heater
We read the reviews and the return reasons for every product selling here.
“don't connect very well to Bluetooth”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Govee Heater questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








