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Glass Cutter

Fail

Demand is soft, at -12.8% this quarter, so Glass Cutter is a Fail.

Flapen Score
44
44 / 100
Ranks 1,524 of 2,225 DIY & Tools niches · −5 vs the category median of 49
Market size
£110K/yr137K searches / yr
90-day growth
-12.8%search demand this quarter
Competition
72%top-5 click share · 11 brands · 18 sellers

Flapen Score

Glass Cutter against its category

The dotted line is the DIY & Tools average. Past it, Glass Cutter is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glass Cutter market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Glass Cutter 137K times last year and spent an estimated £110K. The top 5 brands take 79% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

9.0% of searches ended in a purchase last week.

Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £110K a year.

Searches, last 12 months
137K
Growth, 90 days vs prior 90
-12.8%
Conversion, latest week
9.0%
Market size, estimated
£110Ka year
Peak month
April1.4× the quietest month
Top search term
glass cutter92K searches a year

02 · Price

A sale here is worth £8.84.

Listings sell for £8.84 on average, from £3.98 to £19.50. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £8.84 that is £4K to £7K a year per listing.

Average price
£8.84under the $15 to $100 sweet spot
Price range
£3.98–£19.50
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
£4K–£7K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.0% of listings are out of stock. The average listing ranks #18 within Hand Tools. It carries 4,372 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
19.0%
Average rank
#18in Hand Tools
Average rating
4.09 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,372per listing
Listings tracked
13

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Glass Cutter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

£0£16K£33K£49K£66K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

18

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

16%

  • Camdios50%
  • iJiZuo9%
  • HRLORK8%
  • Rustark7%
  • HaroKing5%
  • B BLOOMOAK5%
  • Open — no brand owns it (5 brands, 16%)

Demand

Glass Cutter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Glass Cutter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • glass cutter92K/yr
  • glass cutters tool23K/yr
  • glass cutting tool6K/yr
  • glass cutters5K/yr
  • glass cutting kit5K/yr
  • mirror cutter3K/yr
  • glass cutter professional4K/yr

Reviews and returns

What reviews say buyers love and hate about Glass Cutter

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall23%+0.31

Cheap item

Absolute rubbish

Terrible quality

Ease Of Use14%+0.21

It wasnt easy

I won't be able to get it out

Not worth the effort

Functionality-Overall10%−0.18

Didn't work

will not work

Thickness8%−0.08

Not really good for thick tiles

Its not clear the maximum thickness this will work with

Don't recommend to buy unless the glass thickness is 6mm - 12mm

Instructions/User Manual/Troubleshooting5%−0.07

No instruction or detail how to sheet

Love

Quality-Overall33%+0.31

A good product at affordable price

Good quality

Really great tool

Value For Money17%+1.81

Excellent price

Great piece of kit at an affordable price

Great value

Ease Of Use16%+0.21

Easy to use

A lot easier to use than the bulky infernal slider style cutter in my view

Good little tool

Advertised Vs Actual Product10%+1.05

did the job

Is doing the job

Works as expected

Efficiency8%+0.95

Excelent tool

Works great

Works good

Return

1.6% Return rate 11% Fixable by listing

Functionality-Overall49%██▆▆▇▇

Didn't work

will not work

Quality-Overall9%▄▅▁▄▃█

Cheap item

Absolute rubbish

Terrible quality

Advertised Vs Actual Product6%▆▁▁▆█▄
Mechanism Issues4%▁▁▇█▃▅
Defective Material/Parts4%▁▁█▇█▁

FAQ

Common Glass Cutter questions

Answered from the same tracked data.