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Ghost Hunting Equipment Uk

Ghost Hunting Equipment Uk shows a sweet-spot price point ($37.31 avg), but weak search conversion (1.1%) keeps it on the watch list.

Flapen Score

54
Worth a look
Market size 32Growth 16Conversion 13Competition 72Returns 75Price range 30Avg price 95Brand share 67Review moat 92Quality gap 91
This niche Category average

Is Ghost Hunting Equipment Uk profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Ghost Hunting Equipment Uk is a £148K/yr Amazon United Kingdom market (377K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 54/100.

Ghost Hunting Equipment Uk: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -17.0% over the last 90 days and 1.1% of searches end in a purchase.

£148K

revenue / yr

Units sold / yr6K
Search volume / yr-17.0%377K
Conversion rate1.1%
Avg price£37.31

Who owns the niche?

The top 5 brands hold 65% of demand, so 35% of the market is open.

35%

open market share

Brands · sellers28 · 36
Top-5 product click share42%
Open market35%
Avg brand age31 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 38 products

Sponsored placement82%
New entrants (1y)12· 0 succeeded
Avg rating4.1★
Avg reviews152

Top Ghost Hunting Equipment Uk products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

£0£4K£9K£13K£18K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 falling

Sellers

36

Top-5 brand share

65%

Top 20: 95%

Top-5 click share

42%

Top 20: 84%

Open market

31%

  • SpiritShack31%
  • PARANORMIC10%
  • Sysow10%
  • BODYA8%
  • Nuqin6%
  • ZIPCIDE4%

Ghost Hunting Equipment Uk demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume377KCVR1.1%Products38Brands28Top 5 Brands65%OOS Rate10.2%Rating4.1★Reviews152Avg BSR#264
13K8KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 1.8×

Top Ghost Hunting Equipment Uk search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • ghost hunting equipment165K/yr
  • paranormal equipment57K/yr
  • ghost hunting equipment uk43K/yr
  • ghost hunting29K/yr
  • ghost equipment24K/yr
  • ghost investigation equipment15K/yr
  • ghost detector13K/yr
  • ghost hunting kit10K/yr
  • ghost hunting equipment kit5K/yr
  • ghost hunt6K/yr

What reviews say buyers love and hate about Ghost Hunting Equipment Uk

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews
Value For Money23%

Worth the price

Quality-Overall19%

An outstanding product

Ease Of Use15%

Easy to use

Advertised Vs Actual Product12%

As described

Battery Life3%

Reasonably priced and battery life last awhile

What buyers complain about

75% of reviews
Functionality-Overall20%

One of the three balls didnt work when arrived spent straight back

Instructions/User Manual/Troubleshooting13%

the instructions were bad telling me to hold the button down

Battery Life10%

Battery died after 30 seconds

Durability8%

Did not last at all

Value For Money7%

Complete waste of money

Ghost Hunting Equipment Uk return rate & reasons

Why buyers send it back, as a share of all return requests.

2.0%

Return rate

10%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
31%
2Defective Material/Parts
10%
3Audio Quality
9%
4Quality-Overall
7%
5Charging
6%

Common Ghost Hunting Equipment Uk questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Ghost Hunting Equipment Uk 54/100 on Amazon United Kingdom — Worth a look. The niche generates £148K/yr across 38 tracked products. 0 of 12 products launched in the last 360 days are still selling. Search demand moved -17.0% over the last 90 days.
Search demand for Ghost Hunting Equipment Uk on Amazon United Kingdom peaks in Oct–Nov–Dec, where the busiest month runs 1.8× the quietest.