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fuses

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 52Growth 24Conversion 100Competition 3Returns 99Price range 0Avg price 14Brand share 0Review moat 27Quality gap 25

Conversion

Incredible20.7%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Market size

Good£329K

£329K/yr · 319K searches

Review moat

Okay3,782.17

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-2.4%

90-day search growth — must beat 0% to launch

Avg price

Bad£4.99

avg listing price — sweet spot $15–$100

Competition

Bad96%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad£3.19–£8.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, fuses is a £329K/yr Amazon United Kingdom market (319K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

fuses market data

Units sold / yr
60K–80K
avg 6,000–8,000/product
Revenue / yr
£299K–£399K
units × avg price
Conversion rate
20.7%
Avg BSR
#7
Page quality
0%
Prime
100%
Sponsored
83%
Out of stock
3.1%
Avg brand age
54 months
Avg seller age
178 days

Competition & brand share

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • HUAREW47%
  • BOJACK38%
  • zetmet10%
  • KONAMO6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -2.4% search growth over the last 90 days.
6K4KBlack Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top fuses search terms

  • fuses96K/yr
  • fuse39K/yr
  • fuses mixed household uk43K/yr
  • 10amp fuses uk17K/yr
  • fuses 13/10/5/3 amp fuses17K/yr
  • 5amp fuses uk11K/yr
  • plug fuses10K/yr
  • 10a fuse13K/yr
  • 10 amp fuses for plug uk12K/yr
  • 5 amp fuses uk10K/yr
All search terms

Top fuses products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£49K30%£99K45%£148K60%£198K1K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about fuses

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money42%

“Excellent value”

Quality-Overall17%

“Good quality product easy to use”

Advertised Vs Actual Product11%

“As Advertised”

Ease Of Use9%

“Handy”

Size-Overall4%

“they fit perfectly with no issues”

Portability3%

“Handy”

Socket/Port/Plug2%

“The one used fits the plug okay”

Efficiency2%

“Works well”

Functionality-Overall2%

“Fuses that work”

Correct Contents1%

“Correct item”

What buyers complain about

Advertised Vs Actual Product25%

“no 13a as advertised”

Size-Overall25%

“Not fit for purpose”

Socket/Port/Plug25%

“the socket had started to melt”

Quality-Overall13%

“Rubbish”

Smell13%

“it started smelling of burning again within 48 hours”

Top return reasons

Size-Overall51%
Functionality-Overall21%
Compatibility-Overall10%
Quality-Overall5%
Defective Material/Parts5%
Socket/Port/Plug4%
Leak-Proof2%
Advertised Vs Actual Product2%
Heating2%

Common questions

Is fuses profitable to sell on Amazon United Kingdom?
The niche generates £329K/yr across 6 tracked products. 90-day search growth is -2.4%. Flapen's verdict: Skip it (36/100).
How competitive is the fuses niche?
4 brands and 5 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in fuses?
Top complaints mined from reviews: Advertised Vs Actual Product, Size-Overall, Socket/Port/Plug. The return rate is 0.2%.
When does demand for fuses peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the fuses niche?
Listings span £3.19–£8.36; the average listing price is £4.99 (sweet spot $15–$100). The average incumbent carries 3,782 reviews — the moat a new listing must climb.