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Frog Tape

Fail

The top 5 brands take 100% of clicks, so Frog Tape is a Fail.

Flapen Score
41
41 / 100
Ranks 1,774 of 2,225 DIY & Tools niches · −8 vs the category median of 49
Market size
£616K/yr429K searches / yr
90-day growth
-23.4%search demand this quarter
Competition
73%top-5 click share · 4 brands · 179 sellers

Flapen Score

Frog Tape against its category

The dotted line is the DIY & Tools average. Past it, Frog Tape is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Frog Tape market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Frog Tape 429K times last year and spent an estimated £616K. All 4 brands take every click. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 17.4% of those searches ended in a purchase.

Shoppers searched for this 429K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 17.4% of those searches ended in a purchase. Searches in the last 90 days moved -23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £616K a year.

Searches, last 12 months
429K
Growth, 90 days vs prior 90
-23.4%
Conversion, latest week
17.4%
Market size, estimated
£616Ka year
Peak month
February1.6× the quietest month
Top search term
frog tape281K searches a year

02 · Price

A sale here is worth £8.24.

Listings sell for £8.24 on average, from £4.33 to £17.57. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 8,000 to 10,000 of them. At £8.24 that is £66K to £82K a year per listing.

Average price
£8.24under the $15 to $100 sweet spot
Price range
£4.33–£17.57
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
100K–125K
Units per listing a year
8,000–10,000
Revenue per listing a year
£66K–£82K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Adhesives & Sealers. It carries 13,084 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#17in Adhesives & Sealers
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
13,084per listing
Listings tracked
16

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
43 months

Products

Top Frog Tape products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 73% of clicks. A locked shelf that new listings rarely crack.

£0£31K£62K£92K£123K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

179

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

73%

Top 20: 100%

Open market

0%

  • Frog Tape96%
  • GAUDER2%
  • Eagle smart1%
  • Fyguard1%

Demand

Frog Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Frog Tape search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • frog tape281K/yr
  • frog tape masking tape for painting69K/yr
  • decorators tape22K/yr
  • frogtape30K/yr
  • green frog tape8K/yr
  • frogtape painters masking tape6K/yr
  • painting tape for decorating6K/yr
  • frog tape green6K/yr
  • frog masking tape3K/yr

Reviews and returns

What reviews say buyers love and hate about Frog Tape

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Adhesion/Stickiness”
43%of negative reviews mention “Paint Quality”
0.3%of orders come back
“it pulled of the paint underneath the tape when I removed the tape”
A buyer, on “Paint Quality”43% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Frog Tape questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data