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45

flux

Skip it

Prices mostly outside the sweet spot ($2.70–$12.96) — this niche doesn't clear our bar today.

Market size 37Growth 13Conversion 97Competition 36Returns 99Price range 0Avg price 14Brand share 46Review moat 58Quality gap 47

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Incredible15.9%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,186.89

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Market size

Okay£186K

£186K/yr · 225K searches

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Avg price

Bad£5.20

avg listing price — sweet spot $15–$100

Growth

Bad-23.1%

90-day search growth — must beat 0% to launch

Price range

Bad£2.70–£12.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, flux is a £186K/yr Amazon United Kingdom market (225K searches/yr). The top 5 brands hold 78% of demand. Verdict: Skip it — 45/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

flux market data

Units sold / yr
25K–30K
avg 1,500–2,000/product
Revenue / yr
£130K–£156K
units × avg price
Conversion rate
15.9%
Avg BSR
#6
Page quality
0%
Prime
100%
Sponsored
68%
Out of stock
6.1%
Avg brand age
43 months
Avg seller age
179 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

49

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

17%

  • Yiapinn24%
  • TOWOT23%
  • BEEYUIHF20%
  • BOJACK6%
  • LINAERSHAO5%
  • LA-CO5%
  • Open — no brand owns it (8 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -23.1% search growth over the last 90 days.
5K3KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Top flux search terms

  • flux62K/yr
  • solder flux56K/yr
  • soldering flux42K/yr
  • flux soldering paste28K/yr
  • flux paste7K/yr
  • liquid flux6K/yr
  • solder flux paste5K/yr
  • liquid flux for soldering4K/yr
  • rosin flux4K/yr
  • no clean flux3K/yr
All search terms

Top flux products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£19K20%£37K30%£56K40%£74K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about flux

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“It feels well made”

Advertised Vs Actual Product18%

“works as advertised”

Value For Money14%

“Excellent value”

Efficiency12%

“Works fine and does the job”

Ease Of Use9%

“Easy to use”

Ease Of Cleaning6%

“Cleanup is straightforward after use”

Spray/Flow5%

“Good fine nozzle for application”

Size-Overall2%

“Fit for purpose”

Functionality-Overall1%

“The flux core does its job well too”

Smell1%

“has no harmful substances or pungent odours”

What buyers complain about

Size-Overall17%

“small wick”

Ease Of Cleaning11%

“It says no clean up”

Value For Money8%

“Cheap at half others prices”

Ease Of Use8%

“they're not especially easy to use”

Advertised Vs Actual Product6%

“My own fault for not looking at the description properly lol”

Quality-Overall4%

“Poor quality flux”

Connectivity-Overall3%

“it didn't connect”

Spray/Flow3%

“Poor flow”

Grip3%

“Slippery”

Hard Feel3%

“Rock hard solid”

Top return reasons

Functionality-Overall28%
Size-Overall16%
Quality-Overall14%
Value For Money6%
Advertised Vs Actual Product6%
Leak-Proof5%
Defective Material/Parts4%
Spray/Flow3%
Maintenance And Repair3%
Product Condition3%

Common questions

Is flux profitable to sell on Amazon United Kingdom?
The niche generates £186K/yr across 19 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is -23.1%. Flapen's verdict: Skip it (45/100).
How competitive is the flux niche?
14 brands and 49 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 78% of demand.
What do buyers complain about in flux?
Top complaints mined from reviews: Size-Overall, Ease Of Cleaning, Value For Money. The return rate is 0.2%.
When does demand for flux peak?
Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the flux niche?
Listings span £2.70–£12.96; the average listing price is £5.20 (sweet spot $15–$100). The average incumbent carries 1,187 reviews — the moat a new listing must climb.