floor protector roll
Worth a lookShows low returns (1.0%), but a small market ($62K/yr) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Avg price
Great£19.72avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great£3.31–£50.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good770.28avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Growth
Bad-11.1%90-day search growth — must beat 0% to launch
Market size
Bad£62K£62K/yr · 61K searches
According to Flapen's Amazon United Kingdom niche tracking, floor protector roll is a £62K/yr Amazon United Kingdom market (61K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Nov. Verdict: Worth a look — 54/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
floor protector roll market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- £59K–£79K
- units × avg price
- Conversion rate
- 5.1%
- Avg BSR
- #109
- Page quality
- 0%
- Prime
- 68%
- Sponsored
- 88%
- Out of stock
- 2.9%
- Avg brand age
- 45 months
- Avg seller age
- 180 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
17 rising
Sellers
56
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
54%
Top 20: 92%
Open market
26%
- Everbuild29%
- WINSOME18%
- Trio Plus9%
- ProDec7%
- Sika6%
- TI-Pro6%
Demand & seasonality
Weekly Amazon search volume, last 94 weeks — -11.1% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 1.5×
Top floor protector roll search terms
- floor protector roll20K/yr
- floor protection12K/yr
- hard floor protector roll7K/yr
- floor covering protection6K/yr
- floor protection roll6K/yr
- hard floor protector4K/yr
- protective floor covering4K/yr
- floor protector film2K/yr
Top floor protector roll products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Everbuild Roll & Stroll Hard Surface Protector Self-Adhesive Totally Waterproof Transparent Blue 600mm x 25m
Everbuild£10.394.0★1,715 rev
Winsome Clear Carpet Protector Film Self Adhesive Roll Temporary Protecting Water Resistant Floor Dust Sheet Cover | 60cm x 25m Roll (60 Micron)
WINSOME£14.914.3★1,707 rev
Hard Floor Protector Absorbent Dust Sheet Floor Fleece | Roll of 1M X 25M | 250 gsm | Easy Installation | Anti-Slip & Reusable | Trio Plus
Trio Plus£30.464.6★219 rev
WINSOME Floor Protector Roll Hard Floor Protection Sticky Back Plastic Clear - DIY Dust Sheet Cover for Decorating and Painting - Non Slip and Anti-Skid Temporary Protection Film (60cm x 25M Roll)
WINSOME£14.374.2★221 rev
EnviroMaxx Carpet Protector Film Roll Self Adhesive Carpet Protection 60cm x 100m Heavy Duty Waterproof Sticky Floor Cover for Stairs Decorating Moving & Renovation
EnviroMaxx£24.774.4★33 rev
Newest
by launch date
GCM- Rubber Matting Roll | Thick Heavy Duty Flooring Mat Indoor & Outdoor Non-Slip Waterproof & Easy to Cut | Ideal for Garage Vans Gym Shed Floor (Checker Plate 0.5m x 1.5m)
GCM£18.6424 rev
Bond It Cover-It Hard Floor Protector Roll 600mm x 25m Self Adhesive Floor Protection Film Waterproof Temporary Surface Cover for Decorating Building & Renovation Projects
Bond It£8.365 rev
Bond It Cover-It Hard Floor Protector Roll 600mm x 50m Self Adhesive Floor Protection Film Waterproof Temporary Surface Cover for Decorating Building & Renovation Projects
Bond It£12.225 rev
EnviroMaxx Carpet Protector Film Roll Self Adhesive Carpet Protection 60cm x 100m Heavy Duty Waterproof Sticky Floor Cover for Stairs Decorating Moving & Renovation
EnviroMaxx£24.7733 rev
TI-Pro Heavy-Duty Cardboard Hard Floor Protection Roll 1m x 50m - Temporary Indoor Multi Surface Protector Cover - Breathable Spill and Impact Resistant - 260 GSM
TI-Pro£28.273 rev
Trending
90-day click momentumGCM- Rubber Matting Roll | Thick Heavy Duty Flooring Mat Indoor & Outdoor Non-Slip Waterproof & Easy to Cut | Ideal for Garage Vans Gym Shed Floor (Checker Plate 0.5m x 1.5m)
GCM£18.644.5★
Bond It Cover-It Hard Floor Protector Roll 600mm x 50m Self Adhesive Floor Protection Film Waterproof Temporary Surface Cover for Decorating Building & Renovation Projects
Bond It£12.222.7★
EnviroMaxx Carpet Protector Film Roll Self Adhesive Carpet Protection 60cm x 100m Heavy Duty Waterproof Sticky Floor Cover for Stairs Decorating Moving & Renovation
EnviroMaxx£24.774.4★
Bond It Cover-It Hard Floor Protector Roll 600mm x 25m Self Adhesive Floor Protection Film Waterproof Temporary Surface Cover for Decorating Building & Renovation Projects
Bond It£8.362.7★
TI-PRO Black Correx Floor and Surface Protection Sheet 2.4m x 1.2m x 2mm - DIY Protector Board for Painting Building Work (5 Pack)
TI-Pro£22.904.0★
What buyers say about floor protector roll
What buyers praise and complain about, mined from review topics.What buyers love
“Adheres well to carpet”
“stuff while decorating is excellent quality”
“It did the job”
“Good value”
“Easy to use”
“Protected my floors”
“Solid product though”
“Wipe clean”
“Great product doest come off untill you try to”
“It works eell”
What buyers complain about
“Poor Adhesion”
“Very poor performance”
“Impossible to use”
“Expensive for what is meant to be”
“A bit thin”
“it doesnt grip on mine”
“not fit for purpose please dont buy this item”
“Wouldnt stay flat”
“Advertised as adherent to the floor, which is false”
“Doesnt work”
Top return reasons
Common questions
- Is floor protector roll profitable to sell on Amazon United Kingdom?
- The niche generates £62K/yr across 25 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -11.1%. Flapen's verdict: Worth a look (54/100).
- How competitive is the floor protector roll niche?
- 17 brands and 56 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 68% of demand.
- What do buyers complain about in floor protector roll?
- Top complaints mined from reviews: Adhesion/Stickiness, Quality-Overall, Ease Of Use. The return rate is 1.0%.
- When does demand for floor protector roll peak?
- Demand peaks in Nov; the busiest month runs 1.5× the quietest.
- What does it cost to enter the floor protector roll niche?
- Listings span £3.31–£50.98; the average listing price is £19.72 (sweet spot $15–$100). The average incumbent carries 770 reviews — the moat a new listing must climb.