Fitness

Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £86K a year.

Searches, last 12 months

45K

Growth, 90 days vs prior 90

-25.0%

Conversion, latest week

10.2%

Market size, estimated

£86Ka year

Peak month

October2.6× the quietest month

Top search term

renpho tape measure13K searches a year

Listings sell for £18.83 on average, from £9.46 to £23.78. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £18.83 that is £5K to £9K a year per listing.

Average price

£18.83inside the $15 to $100 sweet spot

Price range

£9.46–£23.78

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

£5K–£9K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #28 within Measuring & Layout Tools. It carries 4,319 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

11.1%

Average rank

#28in Measuring & Layout Tools

Average rating

4.29 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,319per listing

Listings tracked

7

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

30 months